Leah retweeted
Rox is the ONLY Visionary in the 2026 Gartner® Magic Quadrant™ for Revenue Action Orchestration. 📈
We're the youngest company included in this year’s report.
Thank you to our customers and partners for helping shape what we’re building, and to the Rox team for making it happen.
rox.com/reports/gartner-magi…
Quite possibly the favorite video our team has shipped (in one day)
@santhoshkumarml deserves an Emmy
Big breakthrough
S/O @gopalkgoel1 and research team
Coding agents got good by writing code, getting feedback, and improving thousands of times.
Agents doing commercial work never got that loop, until today.
With @hiddenweights, we trained an Outbound Reward Model on real cold emails + the edits sellers make to AI drafts before they hit send.
The reward model:
- Is 5x faster and up to 30x cheaper than an LLM judge
- Picks the seller-edited draft 80% of the time
- Gets 1.75x the avg reply rate on top-scored emails
🧵 on how we did it:
Leah retweeted
We put 50 CROs in a room at Aman New York. Thanks @dittycheria for the incredible keynote!
4 things he said about leadership and running revenue that stuck: 🧵
super interesting
We used Jev to retrieve sales data 20x faster, 10x cheaper, and 12% more accurate than GPT-5 Mini.
Every time a Rox agent answers a query, it pulls from relevant transcripts, emails, CRM notes, news, and documents.
We benchmarked two ways of retrieving them:
LLM-based reranking
Jev classification
The results speak for themselves. Jev was faster, cheaper, and more accurate.
Revenue agents require thousands of points of context to understand accounts, chart relationships, and execute on sales. This research will help us serve that context with frontier-level performance for our customers.
2000 yrs of “please look at this” 😅
Leah retweeted
2,000 years of sales outbound in 30 seconds.
Today, Rox agents create opportunities at 87% cheaper than payroll….we’ve come a long way.
BCE: 🕊️ ✉️
1840: Penny Mail
1958: Rolodex
1978: Email
1993: On-Prem CRM
1999: Cloud CRM
2026: Revenue Agent
Made with Opus 5.5 in Javascript.
Best of luck @rkertzner_ - hope you don't get 60 other people at all these apartment showings
SF rent is up 26% YoY. Listings down 30%. Bidding wars & worse than NYC.
@rkertzner_ is using Rox agents to hunt for a place with the same playbook F1000 sales teams run on
If it works on a VP of Sales it might work on a Marina landlord...
Leah retweeted
Rox has been powering Global 2000 enterprises with $5T+ in combined market cap.
Today, we’re putting it in everyone’s hands.
Over the last 2 years, companies like @MongoDB, @togethercompute, and @Xbow shifted investment from legacy CRM and SaaS to Revenue Agents.
But most teams have been locked out.
They lacked in-house technical talent or FDEs required to set up the revenue-specific context, harnesses, and agent systems needed to run Revenue Agents in production.
Today, we launched Rox Teams to remove that barrier.
With Rox Teams, businesses of every shape, size, and vertical can activate Revenue Agents on their own.
Set up in minutes. No FDEs required.
rox.com/teams
& Nolaned this hilarious explainer video 👇
No AI slop or CGI videos here - I had some fun with my Christopher Nolan moment 🤣
Behind the scenes of the @rox_ai launch campaign that went out today - straight from the crane yard!
Rox has been powering Global 2000 enterprises with $5T+ in combined market cap.
Today, we’re putting it in everyone’s hands.
Over the last 2 years, companies like @MongoDB, @togethercompute, and @Xbow shifted investment from legacy CRM and SaaS to Revenue Agents.
But most teams have been locked out.
They lacked in-house technical talent or FDEs required to set up the revenue-specific context, harnesses, and agent systems needed to run Revenue Agents in production.
Today, we launched Rox Teams to remove that barrier.
With Rox Teams, businesses of every shape, size, and vertical can activate Revenue Agents on their own.
Set up in minutes. No FDEs required.
rox.com/teams
& Nolaned this hilarious explainer video 👇
Leah retweeted
Introducing Rox apps.
Build any custom app on top of the customer data you already have in Rox - in minutes.
RevOps + Revenue Builders: the power to build anything is now yours.
Enterprise teams: our FDEs can build any custom app for you, faster than ever.
Shoutout Roxstar FDE Brian Serrata showing how it's done & @taeukkang for the build.
Very cool work by @taeukkang and the research team at @rox_ai
@AnthropicAI and @OpenAI want your product living inside Claude or ChatGPT. @Google wants the model to redraw your UI from scratch.
Both are wrong about who should own the pixels, since it diminishes beautiful product experiences to basic text.
We measured a 3rd option: up to 100x cheaper, and your product stays whole.
→ Introducing Rox Tether: An alternative to MCP Apps, A2UI, and ChatGPT Apps.
TLDR: the product manages its own pixels, and the agent operates it via reference.
The results:
- Up to 100x token reduction
- No new protocol
- No browser API needed
- No cooperation from the chat host
Breakdown below:
→ POV: you're tired of boring demo videos for new feature launches
→ So, we came up with a random bit and brought it to life
Rox makes calls now!
Every week, Revenue Agents take on more of the work of growing revenue… for Global 2000 and AI-native orgs.
The best outbound teams email and call. That's how meetings get booked.
Teams that add call steps see 10x the engagement, but the cost was always the prep: 15 minutes of research per dial.
Now your revenue agent does it for you. Before every dial, the script is written, grounded in account research, signals, and every previous interaction.
Shoutout David for being the star (and for fantastic cold calls everyday) + @luhemarora for the build!
Prep done. Hit the phones → rox.com/contact
More technical stuff than I usually read through… but @rox_ai research team really cooked with this one!
Introducing ask-web: Rox’s in-house web search agent.
ask-web sits on the cost-per-accuracy pareto frontier of the hyper-parameter grid when compared to frontier labs and commercial search agent providers.
The agent delivers 91.3% accuracy at 1.03 cents per query on real production prompts.
It has been running in production for more than 6 months with continuous evals.
Inference partners: @togethercompute, @baseten, @modal
Commercial Search vendors benchmarked: @perplexity_ai, @ExaAILabs, @p0.
Frontier Search vendors benchmarked: @OpenAI, @AnthropicAI
Exa, OpenAI and Anthropic excel on accuracy. Parallel and Perplexity are cost-efficient.
Here’s the breakdown:
Leah retweeted
Introducing Rox Governance, the industry’s first unified governance layer.
2.5 years ago, we bet on two waves: enterprises moving customer data from CRMs into warehouses, and AI transforming every revenue org. Both are in full force.
But access controls stayed behind in the CRM while the data moved. That's kept enterprises stuck at "no" on revenue agents.
Rox Governance fixes that.
One set of rules for every system your team and agents interact with.
Set the rules once. The CRO sees everything, a director sees their team, a rep sees their book.
All systems go → rox.com/contact
Got to play director for a day
Still thinking about that delicious food from Tiya… and revenue agents ;)
Revenue agents are the main course. Data enrichment is on the house.
B2B orgs spend $3.1B a year for employees to find contact and company data. Now agents need it too.
So we made a call: enrichment is a cost of doing agentic work, not a product to mark up. It's infrastructure that revenue agents need to run.
Today, we’re opening up our in-house data collection and enrichment infrastructure to all.
No extra contracts. No credits to count.
Just revenue, served.