looking for a DR copywriter to join my 8 figure team as a creative strategist.
we are a supplement company, helping women to feel proud of their bodies
your purpose
increase our profitable ad spend; level up our production of winning creatives & LPs
core functions
- write ads, LPs
- own the pipeline from idea -> execution
- hold your team accountable for weekly KPIs
- grow & support your creative team
- use state of the art AI tech to increase your leverage continiously
$4-6k/mo base + profit-based bonuses
my goal is to help you make multiple 6 figs per year and feel fulfilled with what you do
apply here so i can reply fast: forms.clickup.com/9015131864…
looking for a shopify dev for our supplement brand to:
- work with subscription apps (skio, loop)
- convert figma to replo quickly
- set up bundles & offers
- set up split tests
etc.
feel free to drop your details
forms.clickup.com/9015131864…
made my first $1,000,000 in 2.5 months
so far ecom has been one of the best things that happened to me in past 3 years
and the life made me learn 3 HUGE lessons, while the last one is the most painful.
but without mastering those, it would never be possible
1. giving over getting
this is so fucking simple but yet most of us are too focused on gaining something from this life (like wealth, respect etc.)
while forgetting the simple fundamental of why such things even happen...
it's all about genuine value that you give to the world
very simple ➡️ people are ready to give you something ONLY if they believe that you or whatever you have to offer is more valuable to them than the price that you ask for it.
and it comes down to things like money, time and relationships every single time
2. every lock has a key to it
at this point, i don't care about whatever downfall happens to me, i believe that 99% of bad scenarios always have the way to the victory as long as i put my mind to it.
and whenever i face some sort of threat, i always think about this image (spolier: there is almost always something you can do)
3. NEVER ever get comfortable
i built my first ever "serious" business in 2020 when i was 17, with around 9 employees working with me for over 2 years straight
and i thought i figured it out...
up until 2022 when it all crashed
and all because i was not "prepared" for the war, took a huge L to the chin and started thinking that war was the reason i failed
bullshit.
if i were to simply push harder and be smarter during these 2 years, idk if i would even start ecom now 😂
this is why now. every single day i have a fear of not pushing hard enough.
this feeling that im not producing enough output never leaves me and i don't event want to fix this mindset.
but let it be so.
anyways, ask me anything
i just wanna drop it here and say it's all very possible
it's worth it not sleeping well for a while
it's worth it getting your "routine" fucked up sometimes
it's worth it not talking to your family as often as you should during this phase
it's worth it filtering some people out of your life
you can't afford spraying your output as much as you think you can
because it all comes down to your time
you will never get it back, so make sure you give it all as early as you can
...before you see your parents getting older and older and making you regret not producing enough output in the past
this is just the beginning for me and this number is tiny in comparison to what's possible
but i want to make sure that my every single post on this platform provides some sort of value to people and opens the minds a little bit
look EXTREMELY carefully at what you produce and make sure it gets better at least by 1% every single day
there is no way to not print nowadays
just put in the work ❤️
january 2025 >>> $500k cleared ✅
my BEST month so far and it wouldn't be possible without these things:
1. TAM is everything
i don't target a specific narrow niche.
instead, i target multiple problems but one of them is SO big that i can do it for decades (for example = lack of sleep)
2. simplifying everything around
when i first started, my issue was that i was trying to overanalyse and look for a perfect shot.
if you look deeper, it was actually me being fucking lazy because i was afraid to look dumb in case of loss.
(in 2024 i tested over 40 products and cut 20+ of them at 1.5 roas😭😭😭)
so now, the goal is to always simplify my thoughts and entire process.
to do this, i like to think of desired outcome and then just reverse engineer what EXACTLY needs to be done for it. the just do it lol
3. maximum impact instead of just volume game
whenever i test ads, no matter what kind of content it is, i make sure that it makes me curious about the product. that it understands my problems (as if i were a customer) and keeps my eyes glued to the screen)
and here is the proof:
4. ALWAYS keep scaling and optimizing
the main thing here is to NOT become complacent with a specific number and to always keep pushing.
there's never too much success at this game.
the more i learn about ecom, the more i realize that i am just a beginner.
5. hiring
this was such a HUGE moment for me once i realized that i don't need to reply to every customer, i don't need to edit videos and i can just spend more time thinking.
thank you @cjfeth and @ecom_mete. you literally drilled it into my head.
7. AOV
aftersell allowed me to raise my AOV by 10% which is still VERY FAR from good but it must be improved after CNY (because then i can have more SKUs instead of one). BUT it already had a great impact on my margins.
8. CRO in ads
this is such an interesting topic, but I have noticed that pushing more social proof and objection handling into my ads comments worked very well baset on post purchase survey and overall CVR increase.
a lot of stuff that worked for me is also just implementing tips from twitter.
pushing🔝
crazy... i've never experienced such RPV before
went from $8k days to $20k days WITHOUT changing the budgets much
all i did is i launched a new batch of ads that immediately took over the spend from the old winner and all the other ads
all in one CBO.
when i look at this ad from a customer perspective, i understand why it works
it's authority + advice + relatable UGC + strong CTA
and a strong hook with 75% hook rate that PERFECTLY relates to the customer avatar
i pray for the backend to hold strong though🙏
finally a 20K day on this store 🏆
here is what helped us to get here, but before, a quick recap on what's been happening since the start
⏲️ november 2024
1. started testing, first i took a proven offer + proven ads to validate it
but the approach to the ads was not straightforward
i looked up affiliate videos with LOW view count but the ones that were checking these boxes:
- does it have a good story base?
- does it talk about problems GENUINELY?
- does it feel not too salesy?
then, i simply edited the videos to make them less boring and more fast paced for maximized brain rot.
2. got a payments ban because of bad reputation with the previous product, so had to relaunch everything with a new domain and new store.
⏲️ december 2024
this month it was simply ads, learning and split-testing.
1. now i have my original, higher converting offer and some new insights into what works now for my audience in terms of creatives
2. then i got a ban on meta, but fresh ads and ad account solved the issue
3. started building a moat
4. also got scammed by shipping line on 332 orders, but we are back.
⏲️ 1st week of 2025
this year started INSANELY good
ads are cooking, team looks strong and we are on the right track.
the only thing that's ABSOLUTELY COOKED is emails deliverability. hopefully it recovers soon.
but overall what REALLY helped me is
- disappearing and living alone so that i could build
- often doing the opposite of what 99% of people do
- claude 😘
- testing variables
- non-stop learning and applying it
- getting rid of low leverage tasks asap (SO UNDERRATED)
thanks and feel free to ask anything
i had 20+ competitors on the same product on fb before i started running it
but i knew i could 100% make it work because comp actually helps.
they're literally paying for my ad costs and i pay for theirs
i learned that customer needs ~7 touchpoints before buying, so when my creative hits, it acts as mof/bof which gives a good head start
but to have a creative edge, here’s what i found that works for me rn:
- mixing viral clips (they must be related to the audience) + direct response style, all based on audience research
- some rage bait, which makes people feel smart in comments (can be even a little detail in the video), but i’m not sure if it's a huge needle mover, just fun
also because the original product+packaging were ripped and i wanted to differentiate myself from all dropshippers asap - i got a new sexy custom packaging
and today i ran split test vs old ugly packaging:
- old: 6.16% cvr
- new: 2.2% cvr💀
so now i’m working on making new packaging as a selling point because it's way more cohesive with brand identity
i feel like customers who saw the old packaging before, need to get that ‘aha’ moment when seeing a new packaging on the website.
they must feel that it’s actually something NEW and BETTER
so plan is to keep reverse engineering what works for others, build the system out of it and grow
will keep updated🫡
the amount of focus, work, creativity, drive and all good stuff i got JUST by being less on social media lately is unmatched.
it’s extremely easy to get into mental masturbation by consuming content EVEN IF YOU BELIEVE it’s useful.
nothing ever compares to pure output and actually living your life.
"drop your old friends and LOCK IN"
bro, if you consider yourself a good marketer and your friends have enough IQ, then you can just push your vision and literally change their lives
both of my close friends were content with their 9-5 lifestyle
until i started sending them screenshots of 10k days and my first 100k month.
they realised that there is more to achieve in this life AND IT'S RIGHT HERE TO TAKE
now they are extremely hungry and disciplined.
they know it will be hard, but it will be something huge, i literally feel it.
take care of your people
just took the biggest leap of my life and absolutely burnt the bridges
background: in 2022, when the war started, my family and I lost our businesses and finance
i went to Switzerland and enrolled the university, sold myself an idea that it would save my future
i spent almost 3 years there until i slapped myself and realised that it is not the life i used to live and it doesn't match my perception
i wanted that feeling of pure freedom like it was before 2022
therefore, last Sunday i quit the university (makes no sense because I already have a degree) and decided to go all in with business
and of course exactly during this time i got all possible challenges that fell upon my way
maybe 3 years ago i would stress because of it, but thanks to the fact that i spent last 2 years frequently being alone training my mind to always think logically, i don't feel anything at all
it's just a part of the game.
'problems' will only get bigger overtime, so i refuse to cope
the ONLY way to win here is to understand that the solution is always here and in most cases extremely simple
am i alive? is my family ok? yes.
there are just two major principles that i ALWAYS keep repeating in my mind:
- all the time asking myself: 'is it necessary?'
- staying disciplined and honest with my goal
a lot of things remain untold, but it's going to be a fun end of 2024, kill it guys 👀
this september was huge
ATH $40k profit
met a couple of really incredible people
the biggest lesson that month was to not overcomplicate things
there's so much shit happening around us that wants our attention
but it all doesn't matter, we are building
also having this weird feeling 24/7 that i'm not doing enough, but i like it
anyways, i wish you all finish this year as you project it in your mind
after talking to people who operate on a completely different level in business (8-9 figures net worth), i got a reality check that my problems and especially input was a complete joke
the way they think and where they put their focus is completely different, but simple once you zoom out
and it's not that far as it seems when you imagine it
they are masters in building impactful systems that can run without their involvement
a lot of people think that if they grind hard, their results have to pay off - BULLSHIT
it's impossible to pack all of it in one tweet and not to make it boring, but the idea is that you have to know EXACTLY what drives the business
effort must be put towards tasks that generate the most results
this is the reason why you see people preaching 80/20 rule - it fucking works
the plan has to be:
reverse engineer your desired result => map out the critical tasks => assign them to the right people with the right skills
however, none of it happens without deep, almost obsessive mastery of the one core skill that drives the business
because without that, how do you know if someone’s doing the job right or just fucking around with you?
in order to filter through the bullshit, you have to develop an intuition backed up by shit ton of failures and wins, so that you can hire right people and align them perfectly with your vision
a very paradox thing but it works all the time
in order to achieve literally anything, you don't need the advice of others.
you don't need to ask anyone if you should try this new thing or not
the universe simply hates needy people
data is the key here
look back in history
there is always some sort of data that might give you a hint of what will happen next
the one who masters the data, doesn't need to ask people for advice.
the blueprint is already here.
it only needs to be applied.
i will always stay hungry, because i love seeing my people getting what i believe they deserve
it also just feels good when you know that you can make someone's life better
nothing materialistic brings as much joy and fulfilment as helping people by the result of your grind
- customers enjoy your product/service and stick to you
- you book the dream trip for your mother and she's happy
- your friend went from being broke and purposeless to now also living a free life
- nobody controls your time but YOU
etc.
all these things 100% worth the hustle
we all got just one shot here...
one side of me says me 'WTF ARE YOU DOING' for the fact that I stopped running a product that brought me $40k in profit in 2 weeks.
consistent 4-5 ROAS on scale...
it's not worth the fact that the product was incredibly fragile and it came absolutely destroyed to thousands of customers
even though my agent covers the costs, It still takes a ton of precious time to sort everything out.
and time is something you never want to waste on low-impact stuff
instead, i am taking the lesson and running up other stores with the profits from this one.
i MUST have a proper evergreen brand this Q4
plan is to build a solid customer base to feed them with good things during Q1-Q2
but i shouldn't limit myself.
i can build systems that will allow me create multiple of those.
game continues🫡
when it comes to selling anything straight from your ads, focus on the products/creatives that can be easily resonated with the current routine of your customer.
trying to sell them a new way of living will be too expensive for you
instead, make your product slip in like a butter
and it goes even further...
if you zoom out, every single part of their journey has to be as easy as possible
make them think less, but FEEL more
good luck🫡
a bit less than 2 weeks - first 100k with healthy margins
i want to look back and highlight things that I believe were the key needle movers to get here:
- i always keep learning from every single person. never thought and never will think that i am better than anybody else out here
- i am obsessed with the process and i am excessively confident about my actions
- i did not follow any typical frameworks of scaling, making creatives, landing pages etc.
instead, i took a little bit from everywhere and tried to develop my own approach.
(which is still quite simple, to be honest.)
- i always think about limiting beliefs and try to detect and destroy them before they do any harm to my progress. (it applies to scaling a lot)
if you think that 100k is a lot, it is not. but this is a good indicator of correct direction.
- i care about people. no need to be elaborated.
- i have a lot of respect for my goals and purpose in this world. this is why i always choose work and improvement.
- i kept myself focused on ONE model for a long period of time. i still want to learn as much as possible and i know it will never end, which is good.
but to be honest, i don't want this post to feel dramatic.
at the end it's mostly just making ads and websites, lol.
anyways, if i could help someone with this post, i'm alright.
more to come 🫡
