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Here's the full 2-hour pod that I did with @AlexHormozi who just happened to release his new book, $100M Leads today (congrats!).
You'll want to bookmark this and come back to it for reference because there's a lot of gold in here.
Timestamps:
00:00 - Alex Hormozi’s business model
09:00 - Playbook on scaling companies 10x
15:38 - Alex Hormozi’s advice for people who want to start a business acquisition company
20:07 - Alex Hormozi shares the difference between majority and minority holdings in terms of management and profitability
24:00 - Alex Hormozi’s content marketing strategy evolution
27:19 - Alex Hormozi on the TikTokification of social media
33:00 - How Alex Hormozi creates his content
44:04 - Alex Hormozi chose business over Leila Hormozi
55:42 - Why Alex Hormozi agreed to a one-on-one interview with Eric Siu
59:00 - Twitter content strategy from Alex Hormozi and how it helped him write better
01:03:00 - $100M Leads: How To Get Strangers To Want To Buy Your Stuff
01:09:00 - Alex Hormozi on having children and his childhood
01:19:00 - How Alex Hormozi is planning to launch his book
01:27:00 - Alex Hormozi’s principle on efforts, diminishing returns, exponential returns in life and business
01:37:00 - Organizational development tips for scaling business
01:45:37 - Alex Hormozi on fitness and lifestyle
01:58:17 - Where you can find Alex Hormozi’s newest book
The worst mistake you can make right now is to compare your 2023 numbers with last year!
This year is tough on every single one out there and in almost every industry.
Instead, compare your 2020 numbers and you'll feel much better!
Also, we still have more than 5 months left in 2023!
Entrepreneurs are actually insane people.
The very thought of going from zero (or below zero for those with debt)
To millions of dollars in profit within a few years is no easy feat.
Less than 1% of humans alive can do that.
Give yourself a big round of applause if you have made your own money and never relied on anyone else.
YOU ARE UNIQUE!
I'm not scared of AI
AI might have a negative effect on a few agencies, but it can't negatively affect eCommerce.
Will AI bots drive boats and planes and ship things for you?
Will AI run ads for you?
No, it can't.
The future is in eCommerce.
No one can take that away from you!
Now go invest in it!
Am I the only one confused as to how many times we celebrate mother's day?
Is it May or September or every other weekend?
Here's the issue:
Doing business on a national level in the US vs doing it in any other country.
You just can't compare how big the US economy is VS your country, no matter where you're from.
Expressions like riches are in the niches only apply to the US.
They don't apply to any other place.
You often hear of a small business doing $5M a year while operating in a super small niche industry.
That just doesn't apply anywhere else.
The most money you can make with a traditional small business outside of the US will never exceed $2M a year and that is the maximum.
You can expand it, which will turn it into a franchise or something bigger than a small business.
My point is, don't be tempted to recreate something in your home country until you know what it takes and how far you can take into
And most importantly, if it's worth it at all.
Saying this as someone who tried and gave this a solid 4 years to see if it will work, sadly, it didn't.
One regret is I didn't consider any other options and wanted to see it through.
This is a very very important mental health advice for all of my peeps out there.
Don't spend too much time in your head.
You and your thoughts will almost always end up toxic.
Surround yourself with winners and people who cheer you on and put positive energy in your life.
Your brain always goes to the worst case scenario and it's hard to just ignore it.
That's why your environment plays a vital role in how you progress in life.
Remember, winning is easier than you think.
And your brain is just a scared little bitch that needs to be proven wrong.