Marek Môcik

the new startup playbook looks NOTHING like the old one: – most of your team will be part-time contractors, creators, and ai agents – your first $1m will come from niching down. your next $10m will come from tastefully scaling out – one agent spins out 50 longtail SEO pages from transcripts, support tickets, or user reviews – startups are turning into QVC. except this time, you own the channel and the product – onboarding will feel like texting a friend. static forms are dead – every landing page rewrites itself based on who's viewing it (claude or chatgpt-4o + session data) – every successful company will feel like a subculture. the product is just a portal in – outbound are agents scraping, qualifying, and writing personalized intros 24/7 – customer support = 1 human backed by 5 lindy agents trained on every support ticket ever written – micro-apps will outperform mega-tools. specific > general – growth isn’t an afterthought. it’s built into the product (agent-invite loops, ai-powered referrals) – if your product doesn't spark curiosity in 2 seconds, it’s invisible – the best products of the next decade will be memes first, software second – “launch” is outdated. leak it instead – the new pricing model: $0 to play, $x to unlock identity – you won’t sell software. you’ll sell outcomes, transformations, identity upgrades – more people will leave big tech to build solo. not out of rebellion, but because their side hustles are more interesting – the best homepages become a scene. your standard shadcn websites won’t hit the same – default alive is low burn, small team, owned audience, high-leverage systems – competitor research happens automatically. agents scrape, cluster, and surface positioning gaps – your CRM isn’t stale. agents log calls, summarize deals, and write follow-ups before you hang up – venture capital is optional – customer success isn’t reactive. agents predict churn based on tone in support chats and usage – we’ll see more “tiny empires”: one founder, one audience, and a constellation of tools they own – bug reports are summarized, tagged, prioritized, and triaged by an agent before eng ever sees them – IRL matters. founders become event planners – most SaaS is overbuilt. the next wave wins by subtracting – if your product can't be explained in a screenshot, it won't spread – the creative director is the new power hire. taste is now a growth lever – churned users get a custom winback campaign built by an agent based on why they left – knowledge base builds itself from slack threads, loom links, and discord q&a (agents + gpt vision) – product feedback loops are instant. users speak → agents summarize, prioritize, and mock ui changes – most startups will die trying to be “all-in-one.” the winners do one weird thing stupidly well – startup advice used to be: find a technical cofounder. now it’s: find a distribution edge – your product isn’t finished when it works. it’s finished when people want to wear the hoodie – the people who win distribution will own demand. the rest will rent it if this felt like a glimpse into the future, it's because it is. instead of bookmarking this, share it with a friend, and start building. you don’t need permission to build like this. you just need to start. most people will ignore this. but this is the new reality... small teams, infinite leverage. Happy building. I'm rooting for you.

This is the best time to start a company in 30 years. I’ll summarize some of the best opportunities for you: 1. Buy distressed VC assets. Recap them. Offer team dividends going forward. Turn them into profit machines. 2. The media apocalypse is here. 20,000+ media employees have been LAID off in the last 12 months. From Condé Nast to Washington Post. How can you build a new media company that's profitable, AI-powered and community-first with that talent? 3. Apple Vision Pro App Store. 400,000 headsets will be sold in the next 12 months. it looks like a joke until it isnt. Create unique apps for that app store, be first. 4. The Figma-fication of everything. Turning software that was once single-player into multi-player is a generational opportunity. The future of software looks like Arc, Figma etc. 5. SaaS business model is dying. People are tired of Saas Subscriptions. One-time payments or pay-per-task SaaS is becoming normal. 6. Eldertech. Boomers are retiring. Probably one of the most underserved audiences. So much to be built for them. 7. Leverage creators, they are mispriced. Most creators can’t monetize beyond brand deals. They have distribution old media dreams of. Partner with them. Help them productize themselves and earn upside. 8. GPT Store. Fastest growing product of all time just launched an app store? Literally the next App Store. 9. Agents for everyone. You get an agent, and you get an agent and you get an agent. Who will be the Oprah of AI agents? 10. Productized services. How can you make a service like a product? Enable it by global workforce and AI. We built meetdispatch.com to build marketing assets for folks on a monthly basis. People pay us monthly fee to turn their market assets (landing pages, lead magnets, social assets) into revenue generating machines. Business does 7 figures overnight. 11. The unbundling of ChatGPT. ChatGPT won’t be everything to everyone. Just like how Craigslist, Reddit etc got unbundled, so will ChatGPT. ChatGPT for X. 12. Internet memberships are the new community. Digital communities that sell workshops, IRL events, software, deals etc. I created a limited membership with a monthly email with startup ideas, trends, private Q&A, free $99/month Skool sub, software deals and built $27k MRR in 3 months. skool.com/community-empire-6… 13. The rise of the detox economy. People are overloaded with screens and seed oils. Build businesses for this new detox economy 14. High Interest rates at 5-6% make companies want to increase profits, reduce costs. There’s a bunch of businesses to create to help them do it. 15. Almost half of gen-z doesn’t believe in religion. The rise of community-based brands. This is your opportunity to build things they feel connected to. 16. Happiness, fulfillment, stability, and safety are at all-time lows for gen-z relative to other generations. How can we build products, services to help them? 17. Google is being completely rewritten thanks to AI. Billions of visits up for grabs. People are calling it "SEO 2.0". Learn how to do it yourself (boringmarketing.com/freecour… or hire someone boringmarketing.com). These "boring" ways to get customers (like SEO) will only get more popular 18. Privacy-first startups. Yeah most people care more about convenience than anything, but there’s a growing privacy movement. The more people get hacked and phished, the more they care about their privacy and security. 19. TikTok stores. Today, I met an 18 year old guy who made $1m in the last 45 days from a TikTok store. He sourced the product, partnered with a creator, never raised $1 and was profitable on every purchase. I think you'll start seeing more of these stories with the rise of social selling, live (IG live/TikTok live) selling. 20. Multipreneurship. Portfolio of internet businesses instead of one internet business. Small mindset shift, big difference. Buy small profitable businesses to help scale it. Fund it via customers ideally. 21. The pop of the newsletter bubble. When the newsletter bubble pops (yes, when), it'll be an opportunity to scoop up interesting newsletters and aggregate and take them from a newsletter business to a business powered by a newsletter AND MANY MORE OPPORTUNITIES. This is just a few to get your creative juices flowing. After reading this, do you agree the opportunities right now are kinda mind blowing? Every business is made out of thin air. Just a good idea, the right timing and consistency. The right timing is now. It fires me up, does it fire you up? Do you agree? What am I missing? (in the next tweet ill give you some free resources for your journey)