+ IKONICK 🎨 + OPEN RESIDENCY 🎙️ Ep 43 w @kanekallaway is live👇

Joined May 2009
He has 3 separate 7-figure businesses, all powered by one content system. For the first time ever, he does a live screen share breaking down exactly how he creates content efficiently at scale. New Ep w @kanekallaway is now live
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Broad vs. narrow content: which one actually builds a business? @kanekallaway
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I will die on this hill: YouTube is the best compounding platform on the internet. @kanekallaway
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It’s not flexing. You must communicate to the market your credentials @kanekallaway
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We go deep into how we use Manychat & @beehiiv to collect emails. 🔒 @kanekallaway
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Obsess over mastering a skill before creating content @kanekallaway
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In the end, “applications” and 1 of 1 “stories” will be all that is left.
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I love learning about these businesses: -bootstrapped -highly profitable -small teams -8 figures in revenue @rowancheung 🧠
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Epic day with @RobertGreene 🙏 His books taught me so much about the external game: strategy, power, and the laws that govern both. This next one is different - It's about looking inward. Coming soon: The Art of the Sublime 🧠📕
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There are levels of product obsession.
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Sometimes the best KPI isn't on a dashboard. It's a feeling.
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No influencer program. No wholesale program. No Meta ads. The last of a dying breed. @RonnieFieg of @KITH
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+ @RonnieFieg is just getting started. The epitome of thinking through a long term lens.
everyone in fashion grew up wanting to be ralph lauren. the next generation is growing up wanting to be Ronnie. must listen up from the very talented @markbrazil
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Now Live on all platforms: 15 Years of KITH with @RonnieFieg 🙏
🤖 Made with AI
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Mark Mastrandrea retweeted
Unreal episode. This should not have been free @markbrazil @RomanEcom 🙏🏻
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This episode is going to make a lot of brand owners re-think things. September 28th, 8am PST: @RonnieFieg of @KITH for Open Residency
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Hot take: I don't believe in "underrated" or "overrated." Sometimes you're just early. The people crying that they're underrated are usually losers who don't want to put in the time or the work. The market always decides. You're rated exactly how the market sees you. Thinking this way lets you block out the noise ⚔️
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This episode will make you re-think your content strategy. Some of my favorites from @PaddyG96 : “Virality can be engineered. It is far more predictable than most people think.” “Most channels have a ceiling problem, not a content problem. A small idea caps your views before you even press record.” “The eighty percent overlap rule: if eighty percent of people who watch one video would not watch the next one, you are running two channels, not one.”
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Can you explain your video in one line? - @PaddyG96 This applies to way more than just video. One of our goals with every piece of content is a high absorption rate: can the listener or viewer easily follow along and understand the point? Simplicity wins.
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