mark brophy (@markbrophy) header
mark brophy (@markbrophy) profile picture

AI Product Leader. Building the Executive Second Brain. 20 years shipping product. CPO · Fractional · Contract. Ex-Genesys, TripAdvisor, Ding.

Dublin City, Ireland
Joined April 2009
Photo by mark brophy (@markbrophy)Photo by mark brophy (@markbrophy)Photo by mark brophy (@markbrophy)Photo by mark brophy (@markbrophy)Photo by mark brophy (@markbrophy)Photo by mark brophy (@markbrophy)Photo by mark brophy (@markbrophy)Photo by mark brophy (@markbrophy)Photo by mark brophy (@markbrophy)Photo by mark brophy (@markbrophy)
“Working with a 3 year old with a PhD” @chacon with @EamonLeonard
1
56
Most AI adoption starts with the wrong question. "Which agent?" "Which platform?" "Which stack?" Useful eventually. Just not first. The first question is: which workflow is actually changing? I mapped this across the whole product lifecycle. A thread 🧵
1
1
4
692
MCP gives an agent a pipe. RAG gives it documents. A context engine resolves the org context: recency, ownership, source conflict, task relevance. @brandonwaselnuk / @getunblocked sharpens this. One example of an emerging pattern. youtu.be/BiG2ssibKGc
1
55
The takeaway: stop leading with tools. Lead with the workflow that needs to change — then use the Atlas to find the right skills, tools, and guardrails. That's how you build real agentic capability instead of adding another logo to the stack. → aiproductplaybook.org Which phase is your team weakest on?
31
“Not yet implemented.” That’s what my AI coding agent printed after: ✅ 20 tasks done ✅ 81 tests passing ✅ 8 reviews approved It had optimised for green checks , not working software.
🤖 Made with AI
1
1
31
The future of software delivery is not agents instead of process. It is agents inside a stronger process. Fast, capable, occasionally brilliant, and jagged enough to need a much better operating model around them. Full article teapawt.net/markbrophy/status/2052…
1
8
What is the most obvious thing an AI coding agent fixed for you once, but your process failed to learn from?
13