@markwschaefer

Keynote speaker, futurist, consultant, college educator, author of 12 books including "KNOWN" "Marketing Rebellion," "Belonging to the Brand," and "Audacious."

 Tennessee, USA
businessesGROW.com
Joined November 2008
  • Tweets92.7K
  • Following24.6K
  • Followers158K
1.7KMedia
Mark Schaefer retweeted
Rachel Strella@RachelStrellaOct 21
Impactful new perspectives on the future of AI and marketing businessesgrow.com/2026/10/1… via @markwschaefer
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Mark Schaefer retweeted
Claude Oggier@claudeoggierOct 20
Excellent read by @markwschaefer ->Impactful new perspectives on the future of AI and marketing feeds.feedblitz.com/~/971777… #internetmarketing

Impactful new perspectives on the future of AI and marketing - Schaefer Marketing Solutions: We...

I attended a major conference dedicated to the future of AI and marketing. Here are the quotes that stuck with me.

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Interesting book about how marketing is changing. By @markwschaefer Reading for my Fourth edition of How to Market a Book which has a lot more about AI in!
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Mark Schaefer retweeted
Bob Cargill@thebobcargillOct 11
#AI is Changing How Consumers, Well, Consume youtube.com/shorts/BEECdVAts… via @YouTube inspired by a blog post by @markwschaefer

AI is Changing How Consumers, Well, Consume

I read a ridiculously awesome blog post by Mark Schaefer, “The Coll...

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“A strong brand … must be trusted by people. And understood by machines.” I trust Mark on this. I Was Wrong About AI and Brand Trust. Here's What Actually Wins. businessesgrow.com/2026/10/1… via @markwschaefer

I Was Wrong About AI and Brand Trust. Here’s What Actually Wins. - Schaefer Marketing Solutions: We...

No matter what happens in the AI Era, we've counted on brand trust. But that's not what's working. Even fake brands are winning.

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Mark Schaefer retweeted
Gwen Baird
@TheAlignMethodOct 13
So much insight right there! 👇👇👇 How do you measure thought leadership? businessesgrow.com/2024/06/1… via @markwschaefer

How do you measure thought leadership? - Schaefer Marketing Solutions: We Help Businesses {grow}

Everybody wants to build a personal brand, but how do you know it's working? How do you measure thought leadership. Here are five ideas. measure thought leadership

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Mark Schaefer retweeted
Rachel Strella@RachelStrellaOct 14
I Was Wrong About AI and Brand Trust. Here's What Actually Wins. businessesgrow.com/2026/10/1… via @markwschaefer

I Was Wrong About AI and Brand Trust. Here’s What Actually Wins. - Schaefer Marketing Solutions: We...

No matter what happens in the AI Era, we've counted on brand trust. But that's not what's working. Even fake brands are winning.

businessesgrow.com
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Mark Schaefer retweeted
Rachel Strella@RachelStrellaOct 7
The Pathetic State of Content Marketing: A Plea businessesgrow.com/2026/10/0… via @markwschaefer
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Mark Schaefer retweeted
Bob Cargill@thebobcargillOct 8
I read a ridiculously awesome blog post by @markwschaefer, “The Collapse of Consideration,” and had to share my takeaways recently while walking down Longwood Avenue in #Boston. #AI is changing how consumers decide what to buy.
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Mark Schaefer retweeted
Bob Cargill@thebobcargillSep 30
How is your brand using #AI? The Collapse of Consideration businessesgrow.com/2026/09/2… via @markwschaefer

The Collapse of Consideration - Schaefer Marketing Solutions: We Help Businesses {grow}

Owning a view in the customer's mind has been marketing's goal. But what happens to strategy when AI begins the collapse of consideration?

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Mark Schaefer retweeted
Rachel Strella@RachelStrellaSep 29
The Collapse of Consideration businessesgrow.com/2026/09/2… via @markwschaefer
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RT @thebobcargill The Human Moat Is Real. But It's Not Where You Think. buff.ly/1nBh4ti via @markwschaefer

The Human Moat Is Real. But It's Not Where You Think. - Schaefer Marketing Solutions: We Help...

The human moat -- a point of leverage and differentiation -- seems to have vanished in the AI Era, but there is still a place for courage.

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Mark Schaefer retweeted
Bob Cargill@thebobcargillSep 23
The Human Moat Is Real. But It's Not Where You Think. businessesgrow.com/2026/09/2… via @markwschaefer

The Human Moat Is Real. But It's Not Where You Think. - Schaefer Marketing Solutions: We Help...

The human moat -- a point of leverage and differentiation -- seems to have vanished in the AI Era, but there is still a place for courage.

businessesgrow.com
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Mark Schaefer retweeted
Rachel Strella@RachelStrellaSep 8
Is humanity in the business world overrated? businessesgrow.com/2026/09/0… via @markwschaefer
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Mark Schaefer retweeted
Stephen Lahey@stephenlaheySep 10
Is humanity in the business world overrated? businessesgrow.com/2026/09/0… via @markwschaefer

Is humanity in the business world overrated? - Schaefer Marketing Solutions: We Help Businesses...

Humanity! Is the rallying cry for the anti-AI movement but how important is humanity in our daily business experience?

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Mark Schaefer retweeted
Rachel Strella@RachelStrellaSep 1
The role of taste in the future of AI and marketing businessesgrow.com/2026/08/3… via @markwschaefer
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Mark Schaefer retweeted
Rachel Strella@RachelStrellaAug 25
use AI. I am not a criminal. businessesgrow.com/2026/08/2… via @markwschaefer
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Mark Schaefer retweeted
Rachel Strella@RachelStrellaAug 18
Social Media Marketing: To What End? businessesgrow.com/2026/08/1… via @markwschaefer
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Mark Schaefer retweeted
Douglas Karr
@douglaskarrAug 25
A great delineation of using AI to better produce your output vs. using AI to falsely attribute your output: I use AI. I am not a criminal. businessesgrow.com/2026/08/2… via @markwschaefer
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Mark Schaefer retweeted
Bob Cargill@thebobcargillAug 5
Starting Over as a Creator: 8 Crucial Lessons For Renewal businessesgrow.com/2026/07/2… via @markwschaefer

Starting Over as a Creator: 8 Crucial Lessons For Renewal - Schaefer Marketing Solutions: We Help...

Starting from scratch might seem intimidating, but following these eight lessons can fortify your journey as a new creator.

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