Studio, Talent Agency, Usability Lab and Focus Group Facility
Arlington, VA
Joined January 2009
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The job title might be the same, but what it takes to succeed is changing.
AI is reshaping how marketing, creative & tech teams work. Tasks that once required hours of hands-on effort can now be automated, while new tools and capabilities are becoming part of everyday workflows.
It's about understanding how technical skills, industry experience, creative thinking, and good judgment fit together in a changing workplace.
A good staffing partner understands how these roles are evolving and can help companies find people with the right combination of skills for what comes next.
mediabarnstaffing.com
HCAHPS is an important part of how healthcare organizations measure patient experience. But it’s not the whole picture.
At @CX_Network Healthcare Exchange East, we will lead a Solution Swap Roundtable: Beyond the Score: Understanding the Patient Experience HCAHPS Can’t Capture.
This is a peer discussion about the gaps. What are you measuring alongside HCAHPS? What signals help you understand the patient experience more fully? And where are the blind spots?
What are you trying to learn? And what's the best way to find out?
Different research questions call for different approaches.
Interviews, usability testing, focus groups, and surveys all have their place. Each gives us a different perspective, and sometimes the most valuable insights come from combining approaches.
Good research isn't just about asking the right questions. It's about knowing how to get the answers that will actually help you make better decisions.
mediabarnresearch.com
Understanding the patient journey is important. But turning those insights into meaningful improvements takes more than a journey map.
We're also looking forward to sharing more about CXAlign, the platform we're developing to support that work alongside our CX team.
If you'll be in Fort Lauderdale, we'd love to hear what your organization is working through, share what we're building, and explore how a more connected approach could help.
CX Healthcare Exchange East | October 27–28 | Fort Lauderdale
mediabarninc.com
When a role opens, the pressure to hire can build fast.
But the best recruiting doesn’t start there. Strong hiring outcomes often come from relationships that were built before the need became urgent.
The more time you’ve spent getting to know qualified talent, the better positioned you are when the right opportunity comes along.
That’s part of what a good staffing partner should bring to the table.
Not just a response to an open role, but an existing network of marketing, creative, and tech professionals who are already on the radar.
Because when it’s time to hire, starting from scratch can slow everything down.
mediabarnstaffing.com
Research can be carefully designed, questions can be thoughtful, and the analysis can be sound. But if you're talking to the wrong people, even convincing findings can point you in the wrong direction.
That's why participant recruitment is so crucial.
Without thoughtful recruitment and screening, organizations risk making decisions based on findings that don't reflect the people they're trying to reach.
Good research doesn't just help validate a strategy. It helps organizations understand whether they're headed in the right direction in the first place.
mediabarnresearch.com