EBM has been baking nutritious delights under the Peek Freans brand since 1966. As an industry pioneer, it continues to nourish lives, hearts, and communities.
Joined December 2019
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Dr. Zeelaf Munir, Managing Director & CEO of EBM, joined global investors, founders and business leaders at Paklaunch UNConference’26.2 in New York for conversations on business growth, global opportunities and building brands for the future.
#EBM #Paklaunch #UNConference26
This World Food Day, we celebrate how innovation helps us reimagine our biscuits, improve our processes and uphold the quality we stand for, creating a better tomorrow for generations to come.
Innovate Today. Nourish Tomorrow.
#EBM #WorldFoodDay
Dr. Zeelaf Munir, Managing Director & CEO of EBM, joins global business leaders at Paklaunch UNConference’26.2 in New York for a panel on Building Global Brands from Anywhere, sharing perspectives on homegrown brands and growth beyond borders.
#EBM #Paklaunch
A proud moment for EBM.
Rafay Yasir has been honoured with the Simorgh Award by the Pakistan Advertisers Society, recognising Pakistan’s under-30 marketing and advertising talent.
#EBM #SimorghAwards #Marketing #PakistanAdvertising
MADsemble 2026 is underway in Lahore, and later this morning our Director Marketing, Faisal Razi, takes the stage with "Create Your Own Playbook," a talk about what it takes to build brands when the story is yours to write.
#MADsemble2026 #EBM
EBM is proud to be the Title Sponsor of #MADsemble2026, marking our fourth year of supporting an event that brings together Pakistan’s marketing, advertising and design community along with international experts.
#MADsemble2026 #EBM
Saadia Naveed, Deputy Managing Director, EBM, shared her perspective on The Family Legacy: Governance for Generational Success at the PICG Directors’ Summit 2026, exploring how family businesses can evolve while staying rooted in their purpose.
#PICGDirectorsSummit #EBM
EBM has once again been recognised among the Top 5 Winners at the 5th PBC–IFC “Employer of Choice” Gender Diversity Awards 2026.
A recognition of our continued commitment to building a more inclusive and equitable workplace, powered by our people.
#EBM #EmployerOfChoice
Meaningful progress starts with evidence and grows through action.
At Act for Nutrition, EBM shared its perspective on building local evidence, investing in research and turning insights into practical solutions that can create impact at scale.
#ActForNutrition #EBM #Nourish
Addressing nourishment needs dialogue, commitment, and action.
Proud to principal partner with DawnMedia for #ActForNutrition bringing together leaders to advance nutrition in Pakistan.
#EBM #DawnMedia
A proud moment for EBM at the Dragons of Pakistan 2026!
3 entries. 3 Dragons. 2 Gold. 1 Silver.
Celebrating the ideas, collaboration and teams behind work that makes an impact.
#EBM #DragonsOfPakistan2026
From a friendly competition to great teamwork, the EBM Padel tournament brought our community together for a memorable weekend.
A celebration of sportsmanship, connection and team spirit. Because stronger teams are built beyond the workplace.
#EBM #Padel #NourishingOurCommunity
From competing against 28 teams at PAS Young Lions to representing Pakistan at Cannes Lions, Waniya Furqan and Rafay Yasir made EBM proud.
Grateful to PAS for the opportunity, and excited to see their learnings inspire what’s next at EBM.
#PASYoungLions
After months of assessments, conversations, and challenges, these are the individuals who stood out.
Our newest MT batch brings ambition, discipline, and fresh thinking into every room they enter.
The future starts here.
#EBM #MTProgram2026 #NourishingTheBestInYou
The spirit of Independence Day is found in the pride we share for our country and the connections that bring us closer.
At EBM, our teams came together for an afternoon of games, laughter and friendly competition.
#EBM #IndependenceDay #NourishingOurCommunity
The values that built a nation can also build its future. This Independence Day, EBM reimagines Faith, Unity and Discipline through education, giving every child the opportunity to learn and helping build a more equal Pakistan.
#EBM #EducationForAll #NourishForEquity
At EBM’s MT Interviews 2026, we met young talent bringing fresh ideas, big ambitions, and the drive to make a difference.
For them, it was an interview. For us, a glimpse at the people who could shape EBM’s tomorrow.
#EBM #MTProgram2026 #NourishTheBestInYou
At EBM, #NourishForEquity means creating opportunities that empower people. EBM is proud to support Pakistan's first Neuro-Inclusive Discovery Room with NOWPDP, The Dawood Foundation and i-Care Foundation.
#EBM #DisabilityInclusion
