Wishing you a Happy New Year and much good fortune in the year to come! 🥂

A landing page is a piece of conversion-oriented writing. You’re using it to get a result, so make it as good as you can before you publish. wrixon.com/landing-page-chec… #landingpage #salespage #copywriting #digitalmarketing #contentwriter #entrepreneur #checklist #cta #calltoaction

It can be easy to write an effective landing page—but just as easy to get carried away. This short checklist will keep you from doing the wrong work on the wrong pieces. wrixon.com/landing-page-chec… #landingpage #copywriting #digitalmarketing #contentwriter #entrepreneur #cta

There’s no point creating a lead magnet unless it gets you leads. wrixon.com/improve-lead-magn… #landingpage #salespage #contentmarketing #copywriter #leadmagnet #entrepreneur #copywriting

To make more people download your lead magnet, use these simple copywriting tricks to improve your landing page. wrixon.com/improve-lead-magn… #landingpage #salespage #contentmarketing #copywriter #leadmagnet #entrepreneur #copywriting

By carefully tweaking, you can increase the chances that only the right people see your ad—keeping your content promotion costs manageable. wrixon.com/promote-your-cont… #contentmarketing #copywriter #digitalmarketing #entrepreneur #contentpromotion #copywriting #socialmedia

So you've created some content and posted it to your site! Your job isn't done yet. Here are five ways to promote your content. wrixon.com/promote-your-cont… #contentmarketing #copywriter #digitalmarketing #entrepreneur #contentpromotion #copywriting #socialmedia

Words do not express thoughts very well. They always become a little different immediately after they are expressed, a little distorted, a little foolish. ― Hermann Hesse #mondaymotivation #hermannhesse #poet

Leads may be more ready to buy when they reach the evaluation phase. They’ve got a handle on their problems and they know about a few solutions—and they’re starting to compare providers. wrixon.com/five-phases-of-b2… #contentmarketing #copywriter #b2b #entrepreneurship #contentwriter

Your content marketing needs to move buyers through five different levels of awareness. wrixon.com/five-phases-of-b2… #contentmarketing #copywriter #b2b #digitalmarketing #entrepreneurship #contentwriter

There is no greater agony than bearing an untold story inside you. - Maya Angelou #mondaymotivation #mayaangelou #writer

B2B involves a lot more risk and fear than a consumer purchase. That means it’s more important to teach your prospects what they need to know to buy from you. wrixon.com/content-marketing… #contentmarketing #entrepreneur #digitalmarketing #copywriting #contentmanagement #b2b

Content marketing is the strategic process of creating and promoting useful and engaging content. It can be effective for B2C sales, but for B2B it's a knock-out. wrixon.com/content-marketing… #copywriter #entrepreneur #digitalmarketing #copywriting #contentmanagement #b2b

I would advise anyone who aspires to a writing career that before developing his talent he would be wise to develop a thick hide. - Harper Lee #mondaymotivation #harperlee #novelist

Your clients don't necessarily want to use your site—they have to. To make visiting your site more palatable, write for your ideal client's needs. wrixon.com/how-to-define-you… #websitecontent #contentmarketing #idealclient #copywriting #websitecreation #webdevelopment

How do you start to make sure your website content gets the attention it deserves? By defining who your ideal client is—and figuring out what they want. wrixon.com/how-to-define-you… #websitecontent #contentmarketing #idealclient #copywriting #contentcreation #webdevelopment

Most of our lives are basically mundane and dull, and it's up to the writer to find ways to make them interesting. - John Updike #mondaymotivation #johnupdike #novelist

By answering the most common ones on that page, you’re demonstrating your helpfulness. (Which is always good when you want to make a sale.) wrixon.com/writing-a-contact… #copywriting #websitecontent #contentmarketing #contactpage #calltoaction #copywriter

With just a couple of tweaks, you can turn your contact page from bland and boring into something that will encourage more people to reach out. wrixon.com/writing-a-contact… #copywriting #websitecontent #contentmarketing #contactpage #calltoaction #copywriter

Get it down. Take chances. It may be bad, but it's the only way you can do anything really good. - William Faulkner #mondaymotivation #williamfaulkner