Get better results with Behavioural Science. Author Williams Behaviour Book & Behavioural Economics for Business. Host Talking Talks
Melbourne
Joined November 2010
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Bri Williams 👀 retweeted
There are plenty of behavioural change models out there.
Bri William’s is one of the best.
@peoplepatterns
Bri Williams 👀 retweeted
Whether your customer is a blank slate or comes with price expectations, it’s up to you to make them feel like yours is a good deal. smartcompany.com.au/business…
Bri Williams 👀 retweeted
What we say we’ll do and what we end up doing are very different.
For brands, the danger is listening too closely to customer feedback. Like in this example from GLAD, makers of cling film who introduced a ‘new & improved’ version of its product that backfired.
From the excellent book ‘Behavioural Economics for Business: The Science of Getting People to Take Action’ by Bri Williams a.k.a @peoplepatterns
Bri Williams 👀 retweeted
Calling all behavioural science nerds!
@Nudgestock 2024, the world’s biggest festival of behavioural science and creativity, will take place Friday, July 5th.
Tickets to join the live event in London are now SOLD OUT.
However, fear not, as you can register for the FREE Nudgestock Livestream via nudgestock.com/watch/
This year's talented lineup of speakers includes @oliverburkeman, @TaraSwart, @nualawalsh01, @JonHaidt
Bri Williams 👀 retweeted
This year's @Nudgestock is on Friday 4th July in London.
Here's one of our favourite talks from 2020's event featuring the talented Bri Williams.
@peoplepatterns
Bri Williams 👀 retweeted
There are plenty of behavioural change models out there.
Bri William's is one of the best.
@peoplepatterns
Bri Williams 👀 retweeted
New research reveals we are better off talking about a product's users than the product itself when sharing a statistic. Here’s why. smartcompany.com.au/business…
Bri Williams 👀 retweeted
Behavioural expert Bri Williams shares why business owners should use these magical words with their customers more often. smartcompany.com.au/business…
Bri Williams 👀 retweeted
Five burning issues that business owners are (always) dealing with smartcompany.com.au/business…
Bri Williams 👀 retweeted
@peoplepatterns told me to stop telling people to listen to my podcast—since doing so, my listeners have increased.
You can find out why on the latest @NudgePodcast. But feel free to ignore.
Bri Williams 👀 retweeted
For a keynote presentation to be effective, it needs to engage the audience and transfer knowledge. To do this, you need to "make the familiar strange, and the strange, familiar" writes Bri Williams.
smartcompany.com.au/plus/how…
Bri Williams 👀 retweeted
How do you price yourself when you have no idea about what your clients spending appetite may be? Bri Williams (@peoplepatterns) details how to effectively choreograph the "What's your budget?" dance.
smartcompany.com.au/plus/how…
Bri Williams 👀 retweeted
Remote work harms team productivity, research suggests—but *not* because remote workers are less productive. Remote workers contribute *more* effort, but office workers believe they’ll contribute less, and hence contribute less themselves:
buff.ly/3HnUu6K HT @davdittrich
Bri Williams 👀 retweeted
Packaging and labelling has a huge role to play in communicating to customers - and potential customers.
In @SmartCompany Plus, @peoplepatterns outlines how #labelling affects decision-making - including CTAs that convert.
#LaavaSmartFingerprints bit.ly/3FkUW4q?utm_content=s…
Bri Williams 👀 retweeted
Want some tips on public speaking? Here's a great video from @peoplepatterns
youtube.com/watch?v=qWk5vEKs…
Bri Williams 👀 retweeted
A label comes with pre-existing psychological associations that can work for or against a customer’s desire to engage with us.
#labels #business #retail
buff.ly/3JigsHh
Bri Williams 👀 retweeted
I'm looking for a casual reporter (or two) to help out at SmartCompany. Covering breaking business and tech news and working to fast deadlines. Would also suit a student/graduate looking for experience and bylines. Let me know if you're interested or know someone who is! Thanks
Bri Williams 👀 retweeted
Wanted: Behavioural Scientist – Behavioral Insights Strategy at Resources Group, remote - anywhere in Australia behavioraleconomics.com/job/…
Bri Williams 👀 retweeted
'Surveys are (in most cases) simply not a reliable means of gathering accurate information'
Good read + study results backing up the claim.
inudgeyou.com/en/self-report…
#survey #eventdata
Bri Williams 👀 retweeted
Reading @peoplepatterns as part of my go-to-market planning for @knowcast. Mistake #1 has hit me so many times already.
Have others experienced this gap between attitude and behaviour?
Eg enthusiastic engaging 1:1 calls, subsequently ghosted, for instance.
