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PRNTD: The Blueprint of Authenticity.

Joined August 2023
Photo by PRNTD (@prntdstudio)Photo by PRNTD (@prntdstudio)Photo by PRNTD (@prntdstudio)Photo by PRNTD (@prntdstudio)Photo by PRNTD (@prntdstudio)Photo by PRNTD (@prntdstudio)Photo by PRNTD (@prntdstudio)Photo by PRNTD (@prntdstudio)Photo by PRNTD (@prntdstudio)Photo by PRNTD (@prntdstudio)
After a year dedicated to art, fashion, music and design, WUF returned to Basel to turn the spotlight on printed matter. With Celebrating Paper, we explored the book, the page and the editorial object as spaces of reflection, memory and form. Installations, catalogs and hybrid publications shaped a two-day dialogue at the Lounge on the 30th floor of Messe Basel, inside Bar Rouge. Thank you to the artists, editors and publishers who joined us in Basel: @andreabonac, Enrico Rassu, @MrQuandomai, @GianluigiColin, @JesseDraxler, Paul Sears, @skygolpe , Giovanni Termini, Jacopo Benassi, @ErrisHuigens, Eegijl Moor Publishers displayed: Franco Maria Ricci, @TASCHEN, Skira, @phaidonpress, Marsilio, @Rizzoli_Books, @ElectaEditore , @gruppomondadori , Maretti Manfredi Edizioni, @MudecMi, @FORMAEDIZIONI Location: Bar Rouge, Messe Basel Official Media Partner: @Corriere della Sera Presenting Partners: @MiooTech, @prntdstudio, Valuart, @fakewhale_xyz, PCM Studio Special thanks to @albinoarmani607 and 1 Attimo In Forma Discover more on wuf.art Follow us: Instagram: instagram.com/wufdotart X: teapawt.net/wufdotart LinkedIn: linkedin.com/company/wufdota… #WUF #WUFBasel2025 #CelebratingPaper #WeUnderstandTheFuture
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On June 17, WUF Basel 2025 Celebrating Paper opened on the 30th floor of Messe Basel inside Bar Rouge. Between city views and printed matter, @JesseDraxler's U&Air Basel installation floated above the Lounge, setting the tone for two days of reflection on the power of print. Enrico Rassu presented Don't Call Me Fotografo, a project that reclaims the act of looking through raw and personal imagery. Thank you to all the artists and editors who joined us in Basel: @andreabonac , Enrico Rassu, @MrQuandomai , Franco Maria Ricci Editore, @GianluigiColin, Jesse Draxler, Paul Sears, @skygolpe Official Media Partner: @Corriere Presenting Partners: @MiooTech, @prntdstudio , @valuartdotcom, @fakewhale_xyz , PCM Studio #WUF #WUFBasel2025 #CelebratingPaper #WeUnderstandTheFuture
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Featuring publications by: @andreabonac, Antonio Troiano, Enrico Rassu, @MrQuandomai, Franco Maria Ricci Editore, @GianluigiColin, @JesseDraxler, Paul Sears, @skygolpe Their contributions will be on view June 17–18 at Bar Rouge, within an installation open exclusively to WUF Members. #WUF #WUFBasel2025 #CelebratingPaper #WeUnderstandTheFuture
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WUF Basel 2025: Celebrating Paper June 17–18 @ Bar Rouge, 30th Floor Messeplatz 10, 4058 Basel A publishing event that speaks the language of art and photography. WUF Lounge & Studio open to all WUF Members: Free coffee, water, energy bars & video production. June 17 night: Members Party with music by Emma Iovino RSVP: rsvp.wuf.art Official Media Partner: @Corriere Presenting Partners: @MiooTech , @prntdstudio , @valuartdotcom , @fakewhale_xyz
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My first AI-generated short film, CONTACT, was presented in Milan alongside the BLACKOUT project. The work reimagines the iconic spark of connection from The Creation of Adam, replacing divine hands with the delicate tension between humans and machines. Audio on🔊 (1/3)
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My latest work, BLACKOUT, is now live in Milan. The most rewarding feeling is witnessing a project materialize after months of planning, logistics, and production. A radical public intervention that needs no boundaries or context, only direct experience.
From May 19th to June 1st, my latest work, BLACKOUT, will be displayed on six massive billboards across the city of Milan. The project explores the paradoxical relationship between art, humanity, and emerging technologies such as artificial intelligence. Words will take center stage, creating a semantic short circuit. The installations will form a sprawling open-air exhibition spreading throughout the city. This project represents a significant collective effort and production challenge for my team and marks the first time I’ve used Italian text in my work. A press preview will take place on May 20th at the WUF studio in Milan. Special thanks to @valuartdotcom and @wufdotart
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Proud to support @skygolpe's powerful new public work, BLACKOUT: six billboards across Milan exploring the tension between AI, language, and art.
From May 19th to June 1st, my latest work, BLACKOUT, will be displayed on six massive billboards across the city of Milan. The project explores the paradoxical relationship between art, humanity, and emerging technologies such as artificial intelligence. Words will take center stage, creating a semantic short circuit. The installations will form a sprawling open-air exhibition spreading throughout the city. This project represents a significant collective effort and production challenge for my team and marks the first time I’ve used Italian text in my work. A press preview will take place on May 20th at the WUF studio in Milan. Special thanks to @valuartdotcom and @wufdotart
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From May 19th to June 1st, my latest work, BLACKOUT, will be displayed on six massive billboards across the city of Milan. The project explores the paradoxical relationship between art, humanity, and emerging technologies such as artificial intelligence. Words will take center stage, creating a semantic short circuit. The installations will form a sprawling open-air exhibition spreading throughout the city. This project represents a significant collective effort and production challenge for my team and marks the first time I’ve used Italian text in my work. A press preview will take place on May 20th at the WUF studio in Milan. Special thanks to @valuartdotcom and @wufdotart
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West Asia: A Name Reclaimed. WUF Dubai 2025 brought together eleven curators across geographies and disciplines to reshape the narrative. Here few frames that capture the collective energy. A super Thanks goes the Host Curator @G_Moscatello And the Guest Curators: Pablo del Val · Gonzalo Herrero Delicado, · Nada Raza · Huda Smitshuijzen AbiFares · Suheyla Takesh · Gaith Abdulla · Dirwaza Curatorial Lab · Amal Khalaf · Nat Muller, PhD · Sumantro Ghose #WUF #WUFDubai2025 #WeUnderstandTheFuture
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Replying to @skygolpe
@skygolpe presented their book, "Digital Maieutics", during the recent Paint on Pixel exhibition in New York. Inspired by Socratic dialogue, it reimagines AI as an active creator, engaging in deep, sometimes unconventional, conversations. “With its experimental approach, Digital Maieutics challenges traditional boundaries, presenting dialogue as a transformative tool: two AIs interacting to expand thought.” Published by @prntdstudio Read the full article 🔗
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Discover FRAGMENTS by @andreabonac , a solo exhibition opening on November 29th at Valuart in Lugano, Switzerland.
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GENERATIVE ITEMS by Fakewhale STUDIO, Book Presentation, Valuart Gallery, Switzerland Today at @valuartdotcom gallery, Fakewhale STUDIO presented its first publication published by @prntdstudio, 'GENERATIVE ITEMS': a collaboration with 15 artists whose personal photographs were reimagined by a algorithms to create unique generative artworks. Coinciding with the book presentation, we also launched the official Fakewhale STUDIO website. This new online platform extends our communication efforts and provides a detailed exploration of our projects, artist collaborations, and our commitment to continue developing new expressive languages through technological innovation. Discover more at fakewhalestudio.com/ #CamilleRouzaud, @christianholze, #EmmanuelVanDerAuwera, @ErrisHuigens, #HuberHuber, #JorgeIsla, #LéoFourdrinier, @loloysosaku, #ManorGrunewald, @ManuelFois3, #MathiasPöschl, @mitborras, @Oliverhull19, #PatrickBérubé, #SashaSime and #fwSTUDIO
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Fakewhale Studio: “GENERATIVE ITEMS” – Book Launch We are excited to present “GENERATIVE ITEMS,” the latest publication by Fakewhale Studio, published by @prntdstudio This project features the work of fifteen artists: #CamilleRouzaud, @christianholze, #EmmanuelVanDerAuwera, @ErrisHuigens, #HuberHuber, #JorgeIsla, #LéoFourdrinier, @loloysosaku, #ManorGrunewald, @ManuelFois3, #MathiasPöschl, @mitborras, @Oliverhull19, #PatrickBérubé, #SashaSime and #fwSTUDIO The book explores the intersection of digital photography and generative AI, where an algorithm interprets and evolves each artist’s unique style, creating a hybrid visual language that challenges conventional boundaries of originality and authorship. The book will be unveiled in Lugano (CH) at the @valuartdotcom gallery during a private event on October 23rd.
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Fakewhale STUDIO launched last June with the mission to explore new creative languages, aiming to expand artistic research through artificial intelligence and new media. We're proud to present our first book, "GENERATIVE ITEMS", a publication that showcases collaborations with 15 incredible artists who each contributed 5–6 photographs from their personal body of work, which were then processed by an algorithm designed to generate outputs inspired by their original visual styles. Featured: #CamilleRouzaud @christianholze #EmmanuelVanDerAuwera @ErrisHuigens #HuberHuber #JorgeIsla #LéoFourdrinier @loloysosaku #ManorGrunewald @ManuelFois3 #MathiasPöschl @mitborras @Oliverhull19 #PatrickBérubé #SashaSime The book will be unveiled in Lugano (CH) at the @valuartdotcom gallery during a private event on October 23rd. [email protected] Published in collaboration with @prntdstudio
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At @wufdotart Basel 2024, WUF Magazine—powered by MIOO Technology—featured unique QR codes that enabled effortless event and editorial access through the MOO-enabled app, the magazine’s digital extension for ongoing audience engagement beyond the event.
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About last night at WUF Basel’s opening party. DJ Set by Hunter/Game // Warm up set by Emma Iovino @La_Lettura, @Artslifetweet, @Acer, @fakewhale_xyz, Foundry, @hedera, @MiooTech, @prntdstudio, @objktcom, Hadem, Baxter, 1attimoinforma, @valuartdotcom #WUF2024 #CreativeCulture #WUF #weunderstandthefuture
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Day 2 at WUF Studio Basel continues with our ongoing press showcases and interviews. We would like to thank all of our partners for their exceptional contributions. Special recognition to our media partners, @La_Lettura and @Artslifetweet, for their vital support; our presenting partner, @Acer; and our curatorial partners, @fakewhale_xyz and Foundry, for enhancing the press showcases. Special thanks also to our tech partners @hedera, @MiooTech, @prntdstudio, @objktcom, and Hadem, as well as Baxter for their invaluable support; to 1attimoinforma for adding to our lifestyle offerings, and to @valuartdotcom for producing the event. #WUF2024 #CreativeCulture #WUF #weunderstandthefuture
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WUF. We Understand the Future. Basel, June 2024. #WUF2024 #CreativeCulture #WeUnderstandtheFuture
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Earlier today i was speaking at the panel discussion “Curating Experiences in the Digital Age” organised by @Harrods #harrodshive at @AlserkalAvenue
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This week we're excited to spotlight Baxter ID, Baxter’s newest platform powered by MIOO Technology. – at Rho, Lombardia
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