Riam

Drake vs “Kendrick”… sponsored by the corporate office(UMG)! It was a label swr up, the signs are everywhere🎶 Even Kendrick fans know UMG interfered. They just don’t care… because saying “we won” sounds better than admitting what really happened and that is, the industry had to move the chess pieces. This Riam Radio breakdown is GOLD.🔥

Drake 🔛 UMG fractured relationship (Part 11) Looking back now, some moments start to feel different. For instance, take the “Luther” situation. Drake and Carti already had a record built around that Luther Vandross sample. Then, suddenly, Kendrick and SZA appear with a Luther record. Kendrick isn’t an R&B or soul artist, so the choice alone feels strange. And the timing isn’t random. My opinion: Carti tipped them off, and UMG chose the other version. Because let’s be honest, why would UMG refuse to clear a Luther sample for Drake, their biggest star? That only makes sense if another play was already in motion. And this all fits a bigger pattern. Because this series is highlighting something important. The Drake–UMG relationship didn’t suddenly break during the beef. The tension was already showing up in the music long before that. We all noticed how Drake’s lyrics began shifting, became less celebratory of the industry and more distant from it. Drake's lines were more about contracts, ownership and how he was being surrounded but not supported. I think artists rarely say these things directly, they say them through records. More to come. Thank you RaimRadio! Interesting series❗❗

Methodically put together!👂🏽👂🏽 Drake 🔛 UMG - How it started🔁 how it's going 🔜 🧊🧊