Robert Nikic (@robertnikic) header
Robert Nikic (@robertnikic) profile picture

📍🇦🇪 🌎 Advisory Council Chair at Reseated Councils (United Nations SDG 8 & 9) 🏆 Two-Time Inc. 5000 Honoree

Tampa, FL
Joined March 2015
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I wrote a book. Most men were taught one thing about problems: handle it yourself and don't let anyone see you sweat. Nobody taught us to use them. Problems Pay is out now. Every problem has a price, and every problem pays.
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Something I wish more people said out loud: SDG 8 is measured in jobs, and most of those jobs start in businesses too small for most lenders. Makhtar Diop at IFC talks about turning capital into jobs at scale. I agree. The scale part starts small: the 6-person shop that could be 20 with one loan. If you want the jobs, lend to the small ones.
The rule I come back to more than any other: build on platforms. Don't live in them. I've seen an app that lived entirely inside one store's rules. One policy change, and downloads fell 60% in a month. The founders who came back didn't fight the platform. They built a channel they controlled: a list, a community, a direct way to reach their users. Use the platform. Own the way back to your customers.
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Tai Lopez's mom had a rule: when you can't understand a situation, it's money. It works in business, too. #RobertNikic
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A confusing decision is like a locked door. The incentive is usually the key. Find out who benefits and it opens.
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I'll keep saying it until it changes. The full case for small-business credit is now in one place.
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Nobody is coming. Not the check. Not the call. Not the person who's finally going to fix it. That's good news. If nobody's coming, the problem is yours, and so is the pay. #RobertNikic
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I've watched this one hurt more than almost anything in e-commerce: the worst time to find your site's limit is the hour the ad finally works. Hostinger put it well. You can't predict which Black Friday promo will send a full day's traffic to your store in a matter of minutes. I've seen a brand pay for the spike and lose the checkout. Thousands of visitors. A spinning wheel. Ad spend gone. Load-test before you spend. Not after.
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Profit is a report. Cash is the rent. I've lived both ends of that sentence. Once with no rent money at all, and later running a company that grew fast enough to make the Inc. 5000 two years in a row. Fast growth can feel like the first one all over again. Bigger orders mean more inventory, more people and more bills before the customer pays you. The P&L says you're winning. The bank balance says otherwise. Watch the bank balance. It's the one the landlord takes.
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Five lines I live by: Take the second chance you're given. Fail, and say it proudly. Let bad news wake you up. Be wary when it's too calm. Fight for what you believe. #RobertNikic
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Each one came from somewhere real: five suitcases, failed startups and a supplier who vanished. None of them came with comfort.
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Not a crypto take, just a cost take: whatever gets the cost of moving money under 3%, I'm for it. Stripe is expanding its stablecoin card program to 100+ countries by year-end. The UN's own target, SDG 10.c, says sending money home should cost under 3%. The world average to send $200 is still 6.36%. Small exporters and the families they support are the ones paying the difference.
Do this today. Take the problem you've only ever said in your head and say it out loud to one person. That's it. Out loud, it becomes real. #RobertNikic
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1/ I'll fight for this one every chance I get. Small businesses in developing economies are short $5.7 trillion in finance every year. It's the biggest brake on SDG 9.3, and it keeps getting treated like a niche problem.
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5/ Through my work with an international council working on the UN's SDG 8 & 9, this is the fight I'd put first: credit that follows the work, not the address.
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6/ The cost of doing nothing: good businesses stay small, jobs don't get created, and growth goes to whoever already had money. Small-business credit is growth infrastructure.