
Public Relations, Transmedia and Digital Storytelling academic. PhD student #CurtinPRDegree #MKT2X #curtinuni
Perth, Australia
Joined June 2010
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Bridget Tombleson retweeted
We wrote a new @edXOnline MOOC to help you with your personal brand. It’s suitable for many people so check it out tinyurl.com/ftz4tkp4
Want to know more about #digitalstorytelling ? That’s great because @KatharinaWolf and I wrote a book for you. You can check out our new book, Digital Storytelling for Brands here amzn.asia/d/7geFF6L
Okay students, that's all for today. Make sure you've done the modules for your crisis simulation next week #curtindigipr fun times, I promise
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How might you handle negative comments for a brand? Any poor examples you've seen from brands #curtindigipr
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Responding online during an issue/crisis - are there times that are more critical than others? #curtindigipr
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What brands do you think have a 'good' reputation and why #curtindigipr
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What do you know about reputation - and what are some key elements discussed in the module? #curtindigipr
So first up what's your understanding of the difference between and issue and a crisis? #curtindigipr
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Welcome students to Friday #curtindigipr chat. Who's online and what are you looking forward to this weekend?
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Up and coming #curtindigipr students, all about reputation management
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That's a wrap for today #curtindigipr students. I hope you enjoyed the session and enjoy your weekend. I'll be at Curtin Open Day on Sunday!
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So off the back of the last question, how can a brand encourage authentic audience engagement #curtindigipr
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okay back to the question 😂 #curtindigipr
So next up who builds a brand? and who owns a brand #curtindigipr
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So next up who builds a brand? and who owns a brand #curtindigipr
the halfway break I did with my other students, and needed is share your pets #curtindigipr
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Some good definitions coming up, so then how can digital storytelling use participatory culture to its advantage #curtindigipr ?
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First question for the day, what have you learned about participatory culture #curtindigipr ?
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