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Ryan Cote

@ryancote

Managing Partner at Ballantine Digital. We help B2B manufacturing and industrial companies grow their online visibility and generate more leads. Est. 1966

 Morristown, NJ
ballantinedigital.com/
Joined September 2009
  • Tweets1.1K
  • Following5.6K
  • Followers7.7K
50Media
Photo by Ryan Cote (@ryancote)Photo by Ryan Cote (@ryancote)Photo by Ryan Cote (@ryancote)Photo by Ryan Cote (@ryancote)Photo by Ryan Cote (@ryancote)Photo by Ryan Cote (@ryancote)Photo by Ryan Cote (@ryancote)Photo by Ryan Cote (@ryancote)Photo by Ryan Cote (@ryancote)Photo by Ryan Cote (@ryancote)
Be our podcast guest (+ 1 quick industrial marketing tip) - mailchi.mp/0b5e4bb2f676/sale…
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5 scary mistakes killing your online visibility - mailchi.mp/32e5bb8d5c25/sale…
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Get more RFQs with PMax - mailchi.mp/28ea009da01c/sale…
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Organic Google traffic down? AI answers is grabbing clicks. Meet buyers there...here's how: add a short summary of details and a 3 question FAQ (plus schema code) to your top pages. #industrialmarketing #b2b #seo
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Quick UX win for industrial sites: test a sticky header on industrial product pages with what buyers need mid evaluation. i.e. product finder, request a quote, specs, etc. #IndustrialMarketing #UX #Manufacturing
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Ten minute marketing/sales habit for manufacturers. Each morning comment on five buyer LinkedIn posts with one concrete, relevant note...then request to connect referencing your comment. #ManufacturingMarketing #MFG #LinkedInTips
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Trade show leads fade in days. Run a 3 touch follow up: 24h: thank you note plus brochure 72h: send a case study Day 7: ask for a quick call #IndustrialMarketing #TradeShows
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Manufacturing Day in Freehold, NJ - hosted by @NJMEP is almost here (October 3rd)! We'll be in booth 1024 if you want to say hello.
Ballantine Digital is exhibiting at Manufacturing Day on October 3rd at booth 1024.

ALT Ballantine Digital is exhibiting at Manufacturing Day on October 3rd at booth 1024.

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Instagram Now Indexed By Google: What To Do - mailchi.mp/c4cead2fb4ac/sale…
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The DOJ vs Google trial shows why SEO has changed: 👉 PageRank matters less 👉 User engagement matters more 👉 Strong content = visibility For manufacturers, the message is clear: help your buyers and Google will reward you.
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Google's DOJ trial takeaway for your website - mailchi.mp/beba71469724/sale…
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🎙️ New podcast episode! I sat down with Makenzie Morrill, Marketing Manager at @spartronics. Key takeaways: • Built a ticketing system as a solo marketer • AI = assistant, not shortcut • "Look for the duct tape" in customer needs Listen here 👉 ballantinedigital.com/podcas…
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20% of Americans are now heavy AI users (10+ times/month). 95% still use search monthly. AI isn’t replacing Google...it’s making people search more. (Source: @sparktoro )
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“Leadership is about solving problems, supporting your people, and preparing the next generation to succeed.” – Dennis Earley from @PremierMagINC 🎧 Listen to the full conversation here: ballantinedigital.com/podcas…
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Trade shows are not for collecting scans. They are for closing. Create a clear offer, a place to sit, and a fast path to yes. Credit to Mike Womack at @NJMEP for the lesson.
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