Sakis Rizos (@sakisrizos) header
Sakis Rizos (@sakisrizos) profile picture

Sakis Rizos

@sakisrizos

Experienced Google AdWords Specialist. Google Partner. Google AdWords Top Contributor Alumni.

 Thessaloniki, Greece
about.me/sakis.rizos
Joined January 2008
  • Tweets19.7K
  • Following1.4K
  • Followers1.8K
428Media
Photo by Sakis Rizos (@sakisrizos)Photo by Sakis Rizos (@sakisrizos)Photo by Sakis Rizos (@sakisrizos)Photo by Sakis Rizos (@sakisrizos)Photo by Sakis Rizos (@sakisrizos)Photo by Sakis Rizos (@sakisrizos)Photo by Sakis Rizos (@sakisrizos)Photo by Sakis Rizos (@sakisrizos)Photo by Sakis Rizos (@sakisrizos)Photo by Sakis Rizos (@sakisrizos)
Where machines could replace humans--and where they can’t (yet) | McKinsey & Company mckinsey.com/business-functi…
4
"You’ll notice lots of casualties here. We..." from "Chaos Monkeys: Obscene..." amzn.to/29sWngX
Image from Sakis Rizos (@sakisrizos)
2
"Since Google makes most of its money..." from "Chaos Monkeys: Obscene..." amzn.to/29rng91
Image from Sakis Rizos (@sakisrizos)
1
Inside AdWords: Tailor your ads with dynamic remarketing - Google Best Practices adwords.googleblog.com/2016/…
Tailor your ads with dynamic remarketing - Google Best Practices

Tailor your ads with dynamic remarketing - Google Best Practices

If you think people make purchase decisions quickly, think again. Today’s consumers visit websites at least 6 times, on average, in the purchase process.

blog.google
"As I observed more than once at Facebook..." from "Chaos Monkeys: Obscene..." amzn.to/29tTIpb
Image from Sakis Rizos (@sakisrizos)
How Digital Business Models Are Changing ow.ly/OWlq301XVlB
1
Being a Good Boss in Dark Times ow.ly/ONld301XVj3
Being a Good Boss in Dark Times

Being a Good Boss in Dark Times

Don’t be “all business.”

hbr.org
Keeping the Zeal of a Startup as You Scale ow.ly/w7nO301XVhK

Keeping the Zeal of a Startup as You Scale

Too many companies start seeing the future as a threat.

hbr.org
1
Google Europe Blog: Google, McKinsey, and Rocket Internet announce European Entrepreneurship Award googlepolicyeurope.blogspot.…
High Online User Ratings Don’t Actually Mean You’re Getting a Quality Product hbr.org/2016/07/high-online-…

High Online User Ratings Don’t Actually Mean You’re Getting a Quality Product

Consumers are biased, and shoppers are clueless.

hbr.org
Marketing Echo Chamber cartoon | Marketoonist | Tom Fishburne marketoonist.com/2016/07/ech…
The Best Business and Economics Books for Summer 2016 - The Atlantic theatlantic.com/business/arc…
The Best Business and Economics Books for Summer

The Best Business and Economics Books for Summer

A little light reading, recommended by The Atlantic's Business editors

theatlantic.com
Squeezing the tube ow.ly/ZGN1301NVaI
Highs and lows ow.ly/QObz301NUSp
1
Ticking all the boxes ow.ly/sQSF301NUAW
Window dressing ow.ly/kEBJ301NUp4
Google's new My Activity and Ads Personalization seek to make ads better, provide more user control over data ow.ly/oT8c301MNFv
Google's new My Activity and Ads Personalization seek to make ads better, provide more user control...

Google's new My Activity and Ads Personalization seek to make ads better, provide more user control...

A pragmatic mix of good policy and self-interest, My Activity and Ads Personalization give users more control and help enable more sophisticated ad targeting.

martech.org
Google Keyword Planner Drop Exact Match: Keyword Volumes Increase ow.ly/ls7x301MNCR
Google Keyword Planner Showing Higher Volume; Did Google Remove Exact Match?

Google Keyword Planner Showing Higher Volume; Did Google Remove Exact Match?

There are several advertisers complaining that the Google Keyword Planner is showing higher search volumes now than in the past. It seems Google has dropped the ability to see exact match search...

seroundtable.com
Google AdWords Won't Let You Upload Flash Ads Starting Tomorrow ow.ly/u1S6301MNxr
Google Won't Let You Upload Flash Ads Starting Tomorrow

Google Won't Let You Upload Flash Ads Starting Tomorrow

As you already know, Google is removing the ability for advertisers to use Flash format for their ads in the Google Display Network and DoubleClick Digital Marketing. Well, starting tomorrow, you...

seroundtable.com
Wide & Deep Learning: Better Together with TensorFlow ow.ly/3kcd301MNuy
Wide & Deep Learning: Better Together with TensorFlow

Wide & Deep Learning: Better Together with TensorFlow

Posted by Heng-Tze Cheng, Senior Software Engineer, Google ResearchThe human brain is a sophisticated learning machine, forming rules by memorizing...

research.google
Load more