Sally Schmidt (@sallyschmidt) header
Sally Schmidt (@sallyschmidt) profile picture

Sally Schmidt

@sallyschmidt

Marketing consultant to the legal profession, sports fanatic, writer, lover of all things Minnesota

 Edina, MN
schmidt-marketing.com
Joined February 2009
  • Tweets6.8K
  • Following193
  • Followers1.8K
138Media
Photo by Sally Schmidt (@sallyschmidt)Photo by Sally Schmidt (@sallyschmidt)Photo by Sally Schmidt (@sallyschmidt)Photo by Sally Schmidt (@sallyschmidt)Photo by Sally Schmidt (@sallyschmidt)Photo by Sally Schmidt (@sallyschmidt)Photo by Sally Schmidt (@sallyschmidt)Photo by Sally Schmidt (@sallyschmidt)
My book, Business Development for Lawyers, is great for lawyer BD training. Lots of practical tips! goo.gl/UnTkOr
Image from Sally Schmidt (@sallyschmidt)
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I love MSP! gocomics.com/crankshaft/2025…
Crankshaft by Tom Batiuk and Dan Davis for July 30, 2025 | GoComics

Crankshaft by Tom Batiuk and Dan Davis for July 30, 2025 | GoComics

Read Crankshaft—a comic strip by creator Tom Batiuk and Dan Davis—for today, July 30, 2025, and check out other great comics, too!

gocomics.com
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An oldie but goodie.
Attorney at Work (@attnyatwork) profile pictureAttorney at Work@attnyatwork24 Feb 2024
In ‘Walking in Your Client’s Shoes’ — @SallySchmidt has good advice for every lawyer. #legalmarketing and #business #development attorneyatwork.com/walking-i…
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Outstanding!!
Star Tribune Sports (@StribSports) profile pictureStar Tribune Sports
@StribSports15 Jan 2024
U of M dance team goes viral with "Dream On" routine at competition. From @gretakaul #Gophers startribune.com/u-of-minneso…
University of Minnesota dance team goes viral with ‘Dream On’ routine at dance competition

University of Minnesota dance team goes viral with ‘Dream On’ routine at dance competition

The University of Minnesota team also danced to the Aerosmith song in a legendary 2004 performance.

startribune.com
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I love @mspairport! #MSP
Minneapolis/St.Paul Business Journal (@MSPBJnews) profile pictureMinneapolis/St.Paul Business Journal
@MSPBJnews16 Nov 2023
The Wall Street Journal on Tuesday ranked the Minneapolis-St. Paul International Airport second-best in its new ranking of the 50 Best and Worst U.S. Airports of 2023. bizjournals.com/twincities/n…
MSP ranked No. 2 best airport in U.S. for reliability, convenience, value by WSJ

MSP ranked No. 2 best airport in U.S. for reliability, convenience, value by WSJ

The Wall Street Journal ranked Minneapolis-St. Paul International Airport No. 2 in its list of the 50 Best and Worst U.S. Airports of 2023.

bizjournals.com
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Sally Schmidt retweeted
ABA Journal (@ABAJournal) profile picture
ABA Journal@ABAJournal30 Jul 2023
An immigration lawyer who uses pink to brand her law firm says she was "elated" and "excited" when Inside Edition approached her for a story that compared her and her employees to the pink-loving Barbie. ow.ly/TCni50PlQ71 #womeninthelaw #immigrationlaw #Barbie
'A Trending Color': Pink is a brand for Barbie-loving lawyer

'A Trending Color': Pink is a brand for Barbie-loving lawyer

An immigration lawyer who uses pink to brand her law firm says she was "elated" and "excited" when Inside Edition approached her for a story that compared her and her employees to the pink-loving...

abajournal.com
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Building Confidence in the Quality of Your Services @SallySchmidt attorneyatwork.com/law-firm-…
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ICYMI: GCs Keep Cutting Outside Counsel Panels, as Law Firms See Heightened Competition law.com/corpcounsel/2023/07/…
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My latest post. “Rainmakers can be made, not born.”
Attorney at Work (@attnyatwork) profile pictureAttorney at Work@attnyatwork18 May 2023
With good systems and protocols, almost anyone can make rain. Here’s a checklist of good habits that can help you bring in business @SallySchmidt attorneyatwork.com/successfu…
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My latest post on how to be more successful when proposing rate increases. #businessdevelopment #lawyers
Attorney at Work (@attnyatwork) profile pictureAttorney at Work@attnyatwork21 Mar 2023
Turning Rate Increase Discussions Into Opportunities: Tips for managing the discussion with your clients from @SallySchmidt #businessdevelopment attorneyatwork.com/lawyer-ra…
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Minnesota born!
democracy diva (@democracydiva) profile picturedemocracy diva@democracydiva13 Mar 2023
I will not rest until the entire internet knows that 94-year-old living legend James Hong wore googly eyes on his bow tie #Oscars
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Overheard at #MSP— “It’s more of a mall than an airport!” Exactly!👌🏻@mspairport
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Do these “business professionals” who are being let go include marketing and BD professionals? #law #businessdevelopment
The American Lawyer (@AmericanLawyer) profile pictureThe American Lawyer@AmericanLawyer8 Feb 2023
Replying to @AmericanLawyer
Shearman's the second AmLaw100 law firm to confirm layoffs within the past 24 hours. Davis Wright Tremaine announced it laid off 21 business professionals yesterday. law.com/americanlawyer/2023/…
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Sally Schmidt retweeted
Richard W Smith (@RWS_01) profile picture
Richard W Smith@RWS_017 Feb 2023
As we head into uncertain economic times, some of the tips in this post by @sallyschmidt are worth a look #ReadFirstLegal lnkd.in/gBBVdHR4

LinkedIn

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lnkd.in
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Positioning Yourself for Online Opportunities: Today @SallySchmidt shares a few simple things you can do to help your odds of being found without having to hire an SEO pro. #legalmarketing #businessdevelopment for #lawyers attorneyatwork.com/lawyer-on…
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“The relationship doesn’t just happen when you’re on a conference call together, or when you’re getting an email with a work product from the client…The relationship also occurs when I open and read your bill, and not enough outside counsel understand that.”
The American Lawyer (@AmericanLawyer) profile pictureThe American Lawyer@AmericanLawyer8 Dec 2022
'We Really Haven't Had a Heart-to-Heart': GCs Who Fume About Outside Counsel Often Fail to Communicate ift.tt/ziZ6JH1
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In One Fell Swoop, KPMG Conquers Southeast Asia With 275 New Lawyers at.law.com/fPosiM?cmp=share_… via @lawdotcomINTL
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'Surprised, Angry, Dismayed': Legal Departments Vow to Fight Law Firms' Rate-Hike Plans ift.tt/DNjb3ms
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My latest post on how to cultivate and reward loyal clients. #businessdevelopment #lawyers
Attorney at Work (@attnyatwork) profile pictureAttorney at Work@attnyatwork23 Nov 2022
A lot of people in our industry talk about the goal of achieving client satisfaction. But the bar should not be satisfaction; it should be loyalty. @SallySchmidt #legalmarketing #clientdevelopment #bizdev attorneyatwork.com/moving-fr…
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I love process charts, flow charts and Gantt charts for clients! Use them in proposals, too, so prospects can see you’ve thought through their issue. #lawyers #businessdevelopment
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Positioning Yourself for Online Opportunities: Today @SallySchmidt shares a few simple things you can do to help your odds of being found without having to hire an SEO pro. #legalmarketing #businessdevelopment for #lawyers attorneyatwork.com/lawyer-on…
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