
Powering media ad ops with @getsponsy 💰 Enriching LinkedIn with @linkedpanda 🐼 Surfing whenever is possible 🏄♂️
Amsterdam, The Netherlands
Joined January 2009
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We hacked @beehiiv.
And added @getsponsy in their editor's menu.
Introducing our new Chrome extension.
Pick your ad and it goes straight into the newsletter you’re writing.
Copying assets sounds like a small job until the wrong link or an old version of the copy goes live. Then you’re explaining it to the advertiser and offering a free placement to make up for it.
That’s an expensive copy-paste.
The extension pulls the ad directly from Sponsy. You don’t have to move the copy, images and links across by hand from another tab, a spreadsheet or a Google Doc. Less time copying things around, fewer opportunities to get them wrong.
It also recognizes the advertiser you’re looking at in Gmail or HubSpot, so you can see what they’ve booked with you and their deal history right there.
And you can see your inventory and open dates from any tab when you need to check available dates.
Give it a try and tell me what you think: chromewebstore.google.com/de…
cold outbound for saas is easy just do this
monitor your competitors linkedin profiles with @linkedpanda
extract the engagers using @linkedpanda
ICP match using @linkedpanda
take the linkedin profile URL and use something like botdog for linkedin DM sequence
then have then do a waterfall enrichment through @linkedpanda to find email
validate the emails with millionverifier
then cold email them using instantly AI
hypertide IO for inboxes
cold email is
Subject: X quick question
Hey name
we helped x get y in z days
interested
Name
cold outbound for saas is easy just do this
monitor your competitors linkedin profiles
extract the engagers using apify
ICP match using an LLM
take the linkedin profile URL and use something like botdog for linkedin DM sequence
then have then do a waterfall enrichment through get leads, findy mail, leadmagic to find email and phone
validate the emails with millionverifier
then cold email them using instantly AI
hypertide IO for inboxes
cold email is
Subject: X quick question
Hey name
we helped x get y in z days
interested
Name
if you want this get it below
Sometimes I regret @getsponsy domain being "get sponsy". It leads to so many confusion...
The biggest winner on the AI race is @YouTube. I spend hours watching per day while multiple agents are cooking 🧑🍳
What is the best way to create a product video showcasing a new feature? @Remotion / @HyperFrames_ + AI? Claude Design?
.@cursor_ai needs to adopt the weekly usage vs monthly usage that codex and cc have
I've been drawing and building the new onboarding experience for @getsponsy for the last week and still on it.
I went already through 4 iterations. The goal is reduce the number of steps needed vs the reward of having the best showcase value for the user.
It is a tricky balance...
In conclusion, we're trying to optimize the onboarding for the different personas going through the flow.
Our drop off was never on the onboarding flow, it was on the usage after.
Our assumption is because it lacks proper delivery of the value of the Sponsy. Before a user sees values it requires a lot of setup, and that is overwhelming.
This time we'll start with all the features configured based on their information we scrape via @firecrawl and best practices.
Talking with Claude is painful and irritating. ChatGPT is currently 10x better and more pleasant. But just tried the same prompt on @grok and it nailed in tone and content from the replies 👏
I looked at 13,841 sponsorship prices recorded in @getsponsy over the last year.
Here’s what newsletter sponsorship pricing looked like:
1 – 25k subscribers = $400 typical · $900 higher end · $2,300 top end
25 – 50k subscribers = $300 typical · $1,000 higher end · $1,500 top end
50 – 100k subscribers = $500 typical · $800 higher end · $2,100 top end
100 – 250k subscribers = $600 typical · $1,100 higher end · $1,700 top end
250k+ subscribers = $5,000 typical · $7,100 higher end · $9,600 top end
Typical = the middle price. Higher end = roughly the top quarter. Top end = roughly the top 10%.
Based on priced sponsorship slots from 100+ newsletters over the last 12 months.
The surprising part: between 25k and 250k subscribers, the typical price barely changes.
List size alone is a poor guide to what a newsletter sponsorship costs. The audience and positioning matter a lot.
P.S. These are Sponsy’s internal numbers, so this isn’t a clean view of the whole market. We mostly work with premium media companies, which likely pushes these prices above what you’d see across all newsletters.
Miguel Correia retweeted
Wonder how I manage 4 newsletter sponsors per week?
I'm using @getsponsy for that
Would highly recommend it if you run a newsletter with sponsors
Time saver, prevents mistakes
Bonus: they also implement most of my feature requests 🤗
Case study:
getsponsy.com/case-studies/h…








