Sofiane (@sofianedesign) header
Sofiane (@sofianedesign) profile picture

Logo & Branding for tech & AI founders at https://teapawt.net/t.co/RimWbTbvi5 From France 🇫🇷, currently living in Vietnam 🇻🇳

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Joined October 2025
Photo by Sofiane (@sofianedesign)Photo by Sofiane (@sofianedesign)Photo by Sofiane (@sofianedesign)Photo by Sofiane (@sofianedesign)Photo by Sofiane (@sofianedesign)Photo by Sofiane (@sofianedesign)Photo by Sofiane (@sofianedesign)Photo by Sofiane (@sofianedesign)Photo by Sofiane (@sofianedesign)Photo by Sofiane (@sofianedesign)
This is the kind of feedback you’ll get if you overdeliver. Even more now when we can deliver really good artifacts based on our designs. They'll help our clients a lot with the brand implementation.
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learning more and more about brand strategy. I was focusing a lot more on visual identity at the start. I think it's a great investment over time to go more into strategy too, to have both layers covered.
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Sofiane retweeted
learning more and more about brand strategy. I was focusing a lot more on visual identity at the start. I think it's a great investment over time to go more into strategy too, to have both layers covered.
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I launched my new offer in August. Got 3 clients in September. Then I 2x my prices and still got 2 clients this month. Grateful for it, I'll keep doing my best to deliver great work! I'm just starting but If any designer need help or has questions, you can leave a comment or DM me, happy to help.
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playing around yes, Instrument Serif was used
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he blocked every designers on X or what
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30+ questions. That’s how many I ask in my questionnaire. Clients ask if that’s too many. It’s not, and it isn't a chore. It’s thinking time most founders never take. It surfaces gaps you didn't notice. No rush either. Your answers save automatically in your browser, so you can come back anytime. Then if needed, we go through it together on a call.
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some of my work
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cute little guys and yes it was made in Figma
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“We look smaller than we are.” You’ve shipped a product. You did a bit of marketing. You have a few users, some even paid! Then someone new lands on your site, and in 5 seconds it reads like a weekend project. Or worse, it has all the patterns our eyes are starting to notice when something is 100% AI-made and you lose all trust instantly. They won't tell you that. They don’t even try your product. You never find out why. Bridge that gap fast with branding.
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Concept based on @boxesdotdev product, built by @drewregitsky and @nbushak. What if every coding agent had a face and a mood? Each one lives in its own box, aka its own devbox.
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Started as an artist, now a brand designer. It feels obvious looking back. The signs were always there, but damn it took a lot of twists and turns to get here.
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This is some good news
We were going to count how many times you asked about iPad, but we ran out of numbers somewhere around “iPAAAAAAAAAAAAAAD”. The truth? We were listening and we wanted to get it right 💚 Pre-orders for the brand new Affinity for iPad are open: affin.co/get-affinity-for-ip… 🔥
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Do people still use images like that on their site? I had used an image like that when I was starting out years ago, had no clue what I was doing but It still felt wrong My subconscious must have know it was an unholy act to use it 👿
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The last 3 brand identities I designed all started with a founder worried the brand looked smaller than the company actually was. Different products, different stages, same fear. Once investors or users compare you to competitors, a thin brand reads as a thin company, even if the product is solid. The fix is picking the few things people actually judge you on, the logo, visual identity, the deck, the homepage, and making sure those hold up first.
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he's staring into your soul
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Eating at small restaurants in Da Nang is an experience in itself aha, really different compared to France 🇫🇷
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Got some feedbacks recently on the fact that I didn't take calls. Made sense to me when I started at $499 & $899. But I'm seeing the limitations more and more for branding 1 call can avoid a lot of back and forth, even more when you present the strategy / creative directions & visual identity. So in my bio & site you can now book a call, and I also won't hesitate to do calls with my clients during the process if needed. We learn and adapt as we do the work aha
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