Marketing @Salesforce, views my own. Hän.
Hackney, London
Joined July 2010
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"The marketing plan. Is there a more important or ubiquitous topic in marketing that has such incredible levels of discomfort and uncertainty attached to it?" marketingweek.com/mark-ritso…
Soila retweeted
According to CMOs the most important marketing capability for the next few years is brand strategy. I've been working in this area for 20 years for big brands. So here is my short(ish) guide to brand strategy. What it is and isn't. And how to get one. marketingweek.com/mark-ritso…
Fascinating. Bring back the confectioners, fits in with the overall 1929 vibe
Here's a nifty animated chart I created showing the most common businesses by type in Stoke Newington Church St since 1847. I captured the data manually from old street directories and did the number crunching in a spreadsheet bit.ly/amirstokey
public.flourish.studio/visua…
Not quite John Lewis but I’ll take any Yuletide cheer right now
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Emailed @Hackneylibs on Monday, picked up a stack of books this morning handpicked to match the random list of things my toddler’s into at the moment. I challenge you to find better (free & Covid safe!) service anywhere.
"3 things that help habits stick
1) Repetition. Habits form based on frequency, not time.
2) Stable context. If the context is always changing, so is the behavior. You need a reliable environment.
3) Positive emotions. If it feels good, you’ll want to repeat it."
–@JamesClear
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Wait when did Uniqlo's ecommerce site become so delightful? Everything just WORKS. Filters, search, size recommendations, it's-okay-to-not-create-an-account. *chef's kiss*
"No more chatting in the elevator. No hugging. No more communal snack jars." The introvert-germophobe's dream. nytimes.com/2020/06/10/techn…
So like everyone else, posted the #blackouttuesday square on Instagram yesterday. But now what? Sincerely looking for ways to make a meaningful impact today, tomorrow, next week, next month. (I live in the UK.)
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Coronavirus diaries: so much hand sanitiser my finger prints are no longer recognised by any device
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Have spent far too much time at @NHSHomerton in the past 2 weeks with the little one - including a long night last night in Children's A&E and Outpatients - and we've received nothing but kind, compassionate, unhurried care on each occasion. So grateful for #NHS.
I’ve been receiving private care for a medical thing that took a slight turn sunday so I went to @RoyalFreeNHS Barnet AND MY SWEET LORD I’ve never experienced better care in my life. Obsessed with them. #NHS ❤️
As a super happy customer am so frustrated with this ad - logo placement & creative aside what’s with the tag line? Drama is the last thing I want from a quick weeknight dinner. Anyway go order a Gousto box, you will not regret it
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"turning data visualisations into wearable stories" - & Other Stories + data viz by Giorgia Lupi + female scientists = 😍 stories.com/en_gbp/giorgialu…
Soila retweeted
Happy Halloween Eve! It’s time for another year of my all-time favourite festivity, Tokyo’s mundane Halloween costume party, where folks dress up as an utterly normal and boring thing
Here are my favourite costumes from the 2019 event this past weekend
This.
"Of course, I am far from alone in facing this unconversational life." @NellFrizzell explains on the need for chat when your baby can't speak vogue.co.uk/article/bringing…
Soila retweeted
True Detective: How Bullshit Becomes A Fact -- Tracing how bogus "facts" are created in the slovenly, slipshod world of marketing. bit.ly/10yGZw
...Ahhhhhh. Is a good one.
It’s here! This year’s Christmas ad, as launched by our Partners, featuring the wonderful @EltonOfficial 🌟🚀 #EltonJohnLewis 🎹
Visited a few weeks ago and what a special experience it was - warmly recommended!
Every time you book a table at a Clink Restaurant, you help a serving prisoner train towards a second chance at life. I’m proud to be an ambassador for The Clink, find out more about their work here:
theclinkcharity.org
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Soila retweeted
Impressive data infrastructure at Fortnite...all designed to keep those kids playing with dopamine hits (#youaretheproduct) zdnet.com/article/how-fortni…