Head of US Marketing for commercetools ,inc
Orange County, CA
Joined February 2010
- Tweets403
- Following128
- Followers95
- Likes139
#MCD22 is one month way! For the first time since 2019, we're live and in-person, October 19th in Beverly Hills. 🌴 Meet, connect and learn from the MACH Movers & Makers at @Google, @MarsGlobal, @EXPRESS, @AlconEyeCare, @Harryroseninc & more.
RSVP today: okt.to/Vb0PdE
Two years ago @WolfordFashion decided it was time to stop upgrading its #ecommerce site, and adopt a #composable architecture based on #MACH principles for ongoing flexibility. Read more in @diginomica: okt.to/WFPNHo
#retailtech #omnichannel #innovation
How much stress does your legacy commerce platform cause you? Instead of putting out fires all day, what if you got to focus on the future? Here are 5 irrefutable reasons to say YES to #ModernCommerce transformation: okt.to/g3IfSQ
#yeasayer #commercetools
Expanding online sales into foreign markets remains one of the biggest drivers of business growth. But how do you achieve your global domination plans in the age of demanding consumers and complex markets? Easy, #ComposableCommerce.
okt.to/21wcTQ
#D2C #commercetools
Nothing goes #BetterTogether than #commercetools and our partner #TacitKnowledge, a @GridDynamics company! 🤜🤛
The UK-based #digitalcommerce consultancy delivers easy-to-deploy sustainable software solutions, so retailers can focus on the art of retail. okt.to/neSXrB
3 years running! @Gartner_inc names @commercetools a Leader in the 2022 #MagicQuadrant for Digital Commerce! 👊
Enjoy your complimentary copy here: okt.to/RJl9aq
#GartnerMagicQuadrant #GartnerMQ2022 #GartnerMQ #Leader #DigitalCommerce #HeadlessCommerce #commercetools
“The Next Wave of Growth” was this year's theme at @CommerceNext, where talks on cryptocurrency, metaverse and NFTs took center stage.
We sat down with tech experts at @jcrew and #saadiagroup to learn what they see as the ideal #eCommerce tech stack.
okt.to/eiC3RH
Sound familiar? Legacy commerce platforms love shooting down big ideas, but you don't have to let them. If you're sick of hearing "no," try @commercetools and start making your ideas a reality. It's time to silence the #Naysayer: okt.to/X85Exo
Last week the @commercetools U.S. team celebrated #NationalInternDay with our 12 amazing #SummerInterns! There was lots of fun games, trivia and delicious food. 🎲🌮 🎉
BIG thanks to all our #interns for your interest, dedication & contributions to our team all summer long! 👏
The comparison between 'yes' and 'no' is at the forefront of our #Naysayer campaign with @arnettwill. But what was the inspiration behind it? #commercetools CMO, @JenEraleJones describes the driving forces behind this campaign in @TheDrum. 👇
okt.to/NHtKdx
.@KellyGoetsch says @amazon's decision to close all of its bookstores, 4-star stores, and pop-ups fails to take into account the significant role brick-and-mortar plays in creating an immersive, in-person shopping experience. Read more in @RetailDive:
okt.to/vaoYAL
Modern tech ➡️ global expansion. In @RetailDive, @CaraSalpini covered @Lululemon's move into Spain, which was made possible by MACH-fueled commerce. Brands that scale need commerce solutions that can too.
okt.to/LD1RGK
#GlobalExpansion #RetailTrends
As a newer offering in a competitive category, @hoka needs to stand out. Its first global campaign uses #connectedTV, a move that "plays well to their brand authenticity," according to @JenEraleJones. Read more from @melissamdaniels in @ModernRetail:
okt.to/a6VAxt
How do you unlock a 75% higher purchase rate and 50% more transactions per minute? For @66north, it just took ditching legacy tech and embracing MACH. See how they did it: okt.to/yCEGAs
#HeadlessCommerce #DigitalTransformation
⚠️Bad take alert⚠️ Legacy commerce Naysayers prefer excuses to actual innovation, and brands suffer the consequences. This blog reeks of bad excuses and lazy tech: okt.to/RDYOMf
#Naysayer #commercetools
[JUNE 29-30] Meet #commercetools & our partners at @k5_futureretail in Berlin! 🚀
Find us at booth 1️⃣6️⃣6️⃣ to learn more about #MACH #technology solutions that are enabling our customers to say YES!
okt.to/NthaCD
#K5X #MeetTheBest #LearnFromTheBest #YeasayerCommerce
Loyal customers want a heads up on new releases. @Twitter's Product Drops feature makes that easy, letting brands with agile eCommerce sites use social buzz to their advantage. Learn more from @sarahintampa in @TechCrunch:
okt.to/XrwAtF
#SocialSelling #ModernCommerce
If you're looking for helpful commerce content, do not read this. Despite what the Naysayer says, there's no justification for legacy tech. Continue reading for bad ideas. ⬇️
okt.to/SuOHXq
For the first time ever, @Carhartt announced a pilot to make workwear customizable. 🛠 🥾
Developed from the insights of real workers, @Carhartt hopes to reach a more diverse customer base that reflects current industry demographics. Read more in @Forbes. okt.to/fv4SqZ
We're proud to work with #Yeasayers like @Cimpress. who used a headless commerce approach to pivot quickly during the pandemic, elevate their customer experience online, and open up new sales opportunities.
okt.to/MQOsVj
#HeadlessCommerce #MACH
