StateWP

Here's your big SEO opportunity for 2024. So, check this out. We ran a survey to see how many marketers are using AI to write content. 1051 marketers filled it out. A staggering 12.3% is being written by humans. 60.9% purely through AI. And 26.8% through a combination of AI and humans. And then when we asked all of the people who use AI with a combination of humans to write content to figure out the percentage of AI assistance they are getting, here were the results. A staggering 78.96% of the respondents have AI write at least 50% of each article produced. I know AI is going to improve over time. But a lot of what AI is creating is just regurgitated content. And from all the tests we ran human-written content generated more SEO traffic 94.12% of the time. I bet as AI improves, the percentage of people using AI to fully write their content will increase. Which could make SEO easier. We believe that human-written content that talks about new stuff that hasn’t been published on the web before, will get the majority of the SEO traffic. Or at least a human/AI combo.