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Helping businesses reduce Misinterpretation Risk so customers & AI find, understand, trust & recommend them. 🎙 Small Business Stories | Author: MISINTERPRETED

New Jersey
Joined October 2019
Photo by STEERus | We Help AI Understand Your Business (@steerus_io)Photo by STEERus | We Help AI Understand Your Business (@steerus_io)Photo by STEERus | We Help AI Understand Your Business (@steerus_io)Photo by STEERus | We Help AI Understand Your Business (@steerus_io)Photo by STEERus | We Help AI Understand Your Business (@steerus_io)Photo by STEERus | We Help AI Understand Your Business (@steerus_io)Photo by STEERus | We Help AI Understand Your Business (@steerus_io)Photo by STEERus | We Help AI Understand Your Business (@steerus_io)Photo by STEERus | We Help AI Understand Your Business (@steerus_io)Photo by STEERus | We Help AI Understand Your Business (@steerus_io)
Do you remember when you joined X? I do! Seven (7) years ago. So much has changed since then for me, for X, and for the world ... cheers to the next one. #MyXAnniversary
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I'm slogging through my day. Melancholy. Grieving the death of my dad. My mood matches the dull, rainy day. But, I'm determined to end my day on a high note and not waste it because we never know how many days we have left!
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#AI #training shouldn’t leave small business owners with more tools, more jargon, and more overwhelm. All of us are already overwhelmed! So, I spent yesterday training #smallbusiness owners how to do everything with AI!
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“Passive income” doesn't mean no work. Melissa Nash's distinction is better: build the systems so you don't have to perform every job inside them. Sometimes the biggest constraint is the one we assumed was there. S6:E89 #podcast #Entrepreneurship #RealEstateInvesting
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The message went unanswered. You felt disrespected. But was that actually what happened or the story you told yourself? Payman Lorenzo's lesson from 450 leadership conversations: listen before you assume. #podcast S6:E88 #Entrepreneurship #Leadership youtu.be/yd2Sp2o1T44
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Sales are up. So why are small businesses still feeling the squeeze? @Xero U.S. #CEO Matan Bar says that number isn't the whole story. Then, what is...? #Entrepreneurship #SmallBusiness #podcast S6:E87 youtu.be/Gc7eJJwMJs4
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The leaf blowers distract me to no end ... I cannot focus and they prevent me from operating in my "zone of genius!"
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Grateful to @VerizonBusiness Small Business Digital Ready national program for the opportunity to deliver workshops to thousands of #entrepreneurs and #smallbusiness owners! Topics spanned #AI to govt contracting to #leadership including being #misinterpreted. #thankyou
🤖 Made with AI
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"People prepare for you like bad weather," said #podcast guest S6:E85 #leadership expert. "Some people think, OMG, I cannot deal with this person. Not today!" How do people prepare for YOU? 🎧YOUTUBE youtu.be/AAdmLwdlGMk
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Perfect looks suspicious. In a world flooded with polished AI content, the typo, the laugh, the imperfect take, the actual human may be what makes us stop scrolling. STEERus Small Business Stories #podcast S6:E84 🎧youtu.be/d8Ui7jVE-gk #entrepreneurship #personalbranding
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Founders have difficulty letting go: it's their baby/investment/blood/sweat/tears. But my #podcast guest cuts to the chase: “It's really dollars and cents, like, are you making money? Are you growing? Do you have the ability to scale? OR NOT?" #entrepreneurship
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Loralyn: If we're misunderstanding what's working, don't we simply amplify a weak signal by doing more marketing? Andy: Yes. #GoogleAds #PPC #misinterpreted Our STEERus S6:E82 #podcast Small Business Stories 🎧YOUTUBE youtu.be/r4-PCQ9l24o
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More marketing won't fix a message nobody understands. Clarity before promotion. Small Business Stories #podcast S6:E81 🎧YOUTUBE youtu.be/pikzW6qz8Lg #Entrepreneurship #Marketing #misinterpreted
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AI can sound empathetic. That doesn't mean it cares. Sometimes the human IS the value. Small Business Stories S6:E80 🎧youtu.be/pFrE_smLVRM #Entrepreneurship #AI #podcast
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Clicks don't pay the bills. Customers do. John spent 16 years in Google Ads, and his advice for #Entrepreneurs is simple ... #SmallBusiness Stories #podcast S6:E79 🎧YOUTUBE youtu.be/hunU-KBoXnk
🤖 Made with AI
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AI won't fix a broken business. What it does is amplify the dysfunction already there. Before automating more, ask: Does what we promise customers match how we actually operate? #AI #digitalmarketing Small Business Stories #podcast S6:E78 YOUTUBE youtu.be/xeYVLgn-e7I
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The best term sheet might not come from an investor. Advice to founders: A purchase order from a CUSTOMER may be the strongest validation your business can get. Not every company needs VC. #Entrepreneurship #Startups #fundraising 🎧youtu.be/QGVkF9njtbU
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You can't secure what you can't see. @LastPass #CEO Karim Toubba says AI is giving #entrepreneurs enormous productivity but it's also creating new access risks. Think before you upload! #Cybersecurity 🎧#podcast S6:E76 youtu.be/wVPu4VnKDTU
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Charles Gaudet says one of the biggest mistakes in #Entrepreneurship is trying to fix the symptom instead of finding the constraint. More marketing won't fix the wrong problem. Neither will #AI. #SmallBusiness #podcast S6:E75 Small Business Stories
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