Bucharest
Joined September 2011
- Tweets124
- Following35
- Followers111
- Likes103
New Tool Alert 🚨
We built a Landing Page Audit that doesn't hold back.
What you get:
- An American-style "roast" of your site 🍖
- Deep analysis
- Actionable fixes delivered to your inbox
Get your report: tarnovski.com/tools/landing-…
10
A brand's identity is its first handshake. It’s the initial experience that sets expectations and creates perceptions that can be incredibly hard to change. This is why the visual component is so critical.
A look inside our work for the new MITP Awards identity. 🧵
2
34
The solution was a flexible system built around a single core element: the triangle.
It can be a solid, vibrant shape or a light, energetic stroke.
It can appear as a precise, sharp element or a soft, blurred form.
This adaptability is key.
1
9
Every detail was designed to shape perception. It proves a fundamental truth: you must understand precisely what you expect from a rebranding before you start.
See the full story, strategy, and visuals in our new case study: tarnovski.com/case-study/mit…
6
Day 4 at #CannesLions2025 was a firehose of data and hard truths. We saw @markritson deliver a masterclass in effectiveness to a packed room, revealing the evidence-based formula for creative quality that drives profit.
What if we told you that 84% of all purchases are 👇
1
24
predetermined before a consumer even enters the active stage of their journey, for example?
The day was full of contradictions, from debates on whether brands should be "content providers" to the rise of bold, independent agencies challenging the network giants. 👇
1
11
We're breaking down the most crucial, data-driven insights that separate effective marketing from the noise. Dive into our complete debrief for the secrets revealed on the Croisette.
🔗 tarnovski.com/insights/tpost…
17
Highlights from Day 3 of Cannes Lions 2025. Insights on creative risk from WARC, curiosity from Peter Jackson, and the story behind Hyundai's Grand Prix-winning ad that wasn't an ad.
tarnovski.com/insights/tpost…
Day two at the #CannesLions2025 festival brought with it quite a few surprises, some of which were negative, especially from the legends on stage.
tarnovski.com/insights/tpost…
TARNOVSKI Branding Studio retweeted
Mission accomplished! A picture with the padre of marketing - @markritson. Looking forward to his session tomorrow.
Pretty sure he feels like a museum exhibit at this point – “Do not touch, but selfies allowed.”
This is how we saw Day 1 at the 2025 Cannes Lions Festival. Later today – our conclusions from Day 2.
tarnovski.com/insights/tpost…
#CannesLions2025 #Cannes2025 #Cannes
TARNOVSKI Branding Studio retweeted
Shut down the entire agency for a week to fly to #CannesLions2025 just to hear @markritson speak tomorrow. While everyone else is wanking over “metaverse experiences” and “AI-powered nothings,” we’re here for the one person talking real marketing. Hope to meet you in person.
“Branding înseamnă a poseda mintea clientului într-o așa măsură încât acesta este gata să-ți servească scopului și intereselor tale. În termenii unei afaceri, brandul e activul cu cea mai mare rentabilitate a investiției” ne spune Victoria Tarnovski în noul său articol.
tarnovski.com/ro/insights/tp…
69
The Netty Awards, renowned for spotlighting exceptional contributions in the digital realm, have awarded TARNOVSKI Branding Studio the prestigious title of Best Branding Agency in the Tech category. 🎉 #branding #brandstrategy #BrandIdentity
nettyawards.com/tarnovski-se…
