JUST RIGHT for @Nike
Directed by Ted Childish
Nike said I could do whatever I wanted to the Air Force 1, to me it’s perfect just the way it is
Ted Childish/Nike® Air Force 1 Low. Just Right.
@Nike
This month.
I can’t wait for you to see the shoe.
This week on Source Material: creative director Chase Rutherford shares the references & lore that inspire him.
00:00 Intro
00:12 Iconic America (Tommy Hilfiger & George Lois, 2007)
01:05 Collages (Chase Rutherford, 2026)
01:58 Figures of Speech 1980-2019 (Virgil Abloh, 2022)
02:51 Braun ET66 Calculator (Dieter Rams & Dietrich Lubs, 1987)
03:55 Hamm Ceramic Piggy Bank (Disney/Pixar & M.Z. Berger & Co., 2019)
04:02 Green Army Men (Bucket O' Soldiers) (Disney/Pixar & Thinkway Toys, 1995)
04:19 2K Generics (Seamore Coffee, 2025)
04:45 I Told Ya' T-Shirt (Loewe, 2024)
05:05 Find X T-Shirt (Slushy Noobz & Chase Rutherford, 2024)
05:10 Nap Queen Hoodie (Slushy Noobz & Chase-Rutherford, 2024)
05:20 Reindeer Advent Calendar (Slushy Noobz & Chase Rutherford, 2024)
05:51 Neverfull MM (Louis Vuitton, 2007)
06:35 Original Grin: The Art of Ron English (Ron English & Joseph Bravo, 2019)
07:21 Popular Jewelry Photos (Chase Rutherford & Ilikehaskell, 2026)
08:45 Design References & Credits
All designs created for the wonderful world of Ned Pobaby. I am a graphic designer and I’m not afraid to show it.
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