Final Mile (@thefinalmile) header
Final Mile (@thefinalmile) profile picture

Behavioral Sciences +Design Consultancy. Solving tough behavioral challenges across the globe in Commercial & Development sectors. A Fractal Analytics company

United States
Joined January 2010
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While supply & logistics of vaccination in India has received much attention, the issue of public confidence & willingness to get vaccinated has been neglected. Some key learnings from our study on COVID vaccine hesitancy in India. finalmile.medium.com/we-need…
A more adaptive approach and framework is needed to address complexity within behavioural problems. We @thefinalmile present a Complex Systems Solutioning Approach. #complexity #problemsolving #behavior finalmile.medium.com/leverag…
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Let's use insights from surveys that identify causes behind testing and vaccine hesitancy. @nimmy_dominic from @PATHtweets and @AnushkaAshok1 from @thefinalmile shed light on how behavioral science can be deployed to fight the pandemic. livemint.com/opinion/online-… @RockefellerFdn
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Why are people relunctant to test for COVID-19? What are the barriers for vaccine uptake? The article shares insights from research conducted by @thefinalmile & @PATHtweets to unwrap the barriers to testing and uptake using a behavioral science approach. protect2.fireeye.com/v1/url?…
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Behavioural #nudges are increasingly popular for #policy design. But there exists fundamental gaps surrounding nudges such as group-level generalisation, individual focus etc. leading us towards some sort of a 'nudge bias'. finalmile.medium.com/leverag… @thefinalmile
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@thefinalmile is hosting a satellite symposium at @icasa2021 to discuss the behavioural challenges associated with HIV prevention uptake & how to rethink HIV prevention. Join us on Dec 6th at 2:15pm SAST. #ICASA2021 #HIV #hivprevention #AGYW #hcd. Register icasa2021.saafrica.org/index…
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Through Theory of Change framework, we often aspire to predict something that by definition is not available until it is near or has already occurred. We explore what is the problem with beginning with the end in mind. finalmile.medium.com/leverag…
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@thefinalmile brings you a series: "Leveraging complexity science to understand human behaviour" where we will try to unpack how the lens of complexity science is shaping the way we look at problems, assumptions, and our processes. finalmile.medium.com/leverag…
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Final Mile retweeted
This week at #PRClub We host @ramprasad_c, Co-Founder & CEO of Final Mile Consulting for an in-depth session on Behavioral Sciences in Communications; discussing models which can make PR & behavior change campaigns more effective Sign Up for Non-Members: rzp.io/l/PRCLUBS2T3
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Policymaker's behaviors impact the design and execution of any policy. How do we explore the complex human behaviors of policymakers within the boundaries of an organisation? finalmile.medium.com/behavio… #decisionmaking #behavioralscience #Organizationaldevelopment #policy
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In this Reflections post, @finalmile reflects on its role as a facilitator of change and how it has adopted process that aims to sustain change by embedding local ownership immersed in local context. #edtech #hivprevention #gender #design #development behaviorarchitecture.com
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In my latest video, I deep dive into the causes and implications of impact bias, a form of affective misforecasting, wherein we overestimate how much pleasure positive events in the future will lead to, and how much displeasure negative events will cause youtu.be/1dBBxzuF1Qg
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Ep 3 of Positive, a podcast series by @indiantimbre, is out now! Behavioural science researcher Anushka Ashok dissects roadblocks to vaccinating the world. Listen to the full episode: newsreel.asia/podcasts/ Now tune in to our podcasts across all podcast streaming platforms.
📣 Out now: @UN Secretary-General @antonioguterres launches his new Guidance Note on #BehaviouralScience! bit.ly/UNBeSci The Guidance encourages #UN colleagues to apply #BeSci in policy, programme & administration. Join us for the launch today: bit.ly/UNBeSciGuidanceLaunch
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This pandemic is definitely having a negative effect on kids…especially with the schools closed here in Ontario.
The pandemic’s uprooting effects have been particularly harsh for children - we look at how remote learning affects children and the crucial aspects of physical school learning environment that they are now devoid of. finalmile.medium.com/address…
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Final Mile retweeted
This is how #AI and #BehavioralScience have been helping the #healthcare industry to fight #vaccine hesitancy. Read this interesting feature by @ramprasad_c to understand more. insidebigdata.com/2021/06/12…
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The pandemic’s uprooting effects have been particularly harsh for children - we look at how remote learning affects children and the crucial aspects of physical school learning environment that they are now devoid of. finalmile.medium.com/address…
Availability of vaccine may be the bottleneck at the moment, but vaccine hesitancy can prove to be an obstacle in India's vaccination campaign even after supplies are secured. The government and all other stakeholders need to prepare for this challenge - starting yesterday.
While supply & logistics of vaccination in India has received much attention, the issue of public confidence & willingness to get vaccinated has been neglected. Some key learnings from our study on COVID vaccine hesitancy in India. finalmile.medium.com/we-need…
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Find here an insightful summary of our work on increasing adoption of HIV prevention and adherence amongst adolescent girls and young women (AGYW) in SA! Link: cutt.ly/BkhVDCr #behavioralscience #HCD #habits #HIVprevention #AGYW
Excellent #HIVR4P plenary from Ram Prasad (@thefinalmile) on important end-user research--Breaking the Cycle of Transmission--to better understand AGYW relationships, product preferences & how to reach AGYW w/HIV prevention: avac.org/resource/breaking-c… @CHAI_health @gatesfoundation
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