Thibaut retweeted
Since this article took off, I put together 3 real examples of the process in practice.
A marketing agency, a PE firm, and a multi-location healthcare group. Three very different sizes and considerations, but the same process.
Each one includes what the assessment found, the full tech stack and infrastructure we built on, what we absorbed vs. kept vs. killed and why, the overall timeline, and the results after launch.
Want it?
Just drop a comment below and I'll DM it over.
I send every DM manually, so RTs will be prioritized.
The SaaS tools that win in 2026 aren't selling software.
They're selling expertise the customer doesn't have time to build themselves.
You just got your first paying customer.
You can only do one thing next:
-Talk to them immediately
-Find 10 more like them
-Build the next feature they asked for
-Write a case study
What are you doing?
Most SaaS founders think distribution is something you do after building.
It's the only thing that matters before.
You just hit $5K MRR.
You can only focus on one thing next:
-Reduce churn
-Increase traffic
-Improve the product
-Start doing content
-Hire someone
What's your move?
As a SaaS founder
What would make you quit your startup today?
-No revenue after 6 months
-A competitor raises $10M
-Running out of savings
-Losing motivation
-A good job offer
Be honest
Your landing page isn't converting.
You can only change one thing:
-The headline
-The pricing
-The CTA
-Add social proof
-Simplify the page
What are you touching first?
You have 14 days to validate your SaaS idea.
You can only pick one channel:
-Cold outreach
-X / content
-Reddit communities
-Your personal network
-Paid ads
What are you choosing?
Launching a SaaS in 2026 without a distribution strategy is just building in the dark and hoping someone finds the light switch.
As a SaaS founder
What's the metric you check first every morning?
-MRR
-Churn
-New signups
-Failed payments
-Something else
Be honest





