Jonathan Sippel (@thumbnailgrail) header
Jonathan Sippel (@thumbnailgrail) profile picture

Thumbnail Designer. Currently working for Mark Manson & Pat Flynn's Deep Pocket Monster

Joined May 2020
Photo by Jonathan Sippel (@thumbnailgrail)Photo by Jonathan Sippel (@thumbnailgrail)Photo by Jonathan Sippel (@thumbnailgrail)Photo by Jonathan Sippel (@thumbnailgrail)Photo by Jonathan Sippel (@thumbnailgrail)Photo by Jonathan Sippel (@thumbnailgrail)Photo by Jonathan Sippel (@thumbnailgrail)Photo by Jonathan Sippel (@thumbnailgrail)Photo by Jonathan Sippel (@thumbnailgrail)
Jonathan Sippel retweeted
RIP PHOTOGRAPHY 1839-2025
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Posting my first thumbnail YouTube video in 2.5 years today!
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There's something hilarious about waiting for a response from a client, then getting excited when you see an email from them only to realize it's only from their automated email list.
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We are trending on YouTube! What a day! 🫶
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Jonathan Sippel retweeted
We’re trending at 13 today on YouTube! @DeepPocketMnstr @PatFlynn
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New thumbs for @DeepPocketMnstr, posted on Saturday.
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Jonathan Sippel retweeted
Fastest we’ve ever hit 1 million views on a long-form video - 2 days and 4 hours! @DeepPocketMnstr
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Jonathan Sippel retweeted
Our success is because of one thing: storytelling. We are studying everything we can about it. My team and I are reading books and watching lessons on scriptwriting, film/cinema and other forms of story. “Save the cat” is my favorite read so far, but there’s so much more to consume out there. I want it all. Storytelling IMO, is the number one skill any creator could learn, and the best way to learn is to not just study it, but tell stories and see what works, and what doesn’t.
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My client is looking good with another “1 of 10” briefly before slipping to a 2, but currently #9 on trending!!! #creatoreconomy #thumbnails #youtubers
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Anyone else using Gaussian Splats?
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Jonathan Sippel retweeted
Here's my timeline for the new @markmanson video! youtu.be/jV6zAxP0xyk - - - Writer and Director: @markmanson Producer: Will Weir Director of Photography: @thejesschoi Map Animations: JoshDeisler.com Thumbnail Designer: @thumbnailgrail 2D Animations: @ArturRioni 3D Animations: zeino.tv Head of Business Operations: @olinacavedoni Head of Marketing: jamiejensen.info
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Has been a blast working with @PatFlynn and @dnortonfilms over the past year, it's kind of crazy how often we've seen 1 of 10's! Title: "Collect Every GENGAR Ever or Lose It All (Pokémon Card Challenge Finale)" #thumbnail #youtube #creatoreconomy #thumbnaildesigners
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I LOVE how this thumbnail turned out. Gonna be a groundbreaking video I hear, can't wait to watch! @PatFlynn @dnortonfilms Watch along at: youtu.be/ikGro1X2GSM?si=xnpT… #youtubethumbnail #creatoreconomy #gottacatchemall
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I keep seeing videos in my twitter feed of people getting injured, killed, harassed, etc. They are not accounts I follow, what is up with this!?
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Jonathan Sippel retweeted
We scrapped the first version of this video over a year ago. The idea felt good, money was spent, and footage was recorded over months. But then we realized the story was bland, and the premise needed reimagining. So we returned to the drawing board, and it finally clicked this year. We laid out the fresh plan and recorded it all new. Some might say that’s a waste, and perhaps that’s true, but... @PatFlynn's mantra for our team is to make every video a gift for the viewer. It’s not about hitting a schedule or throwing out a video that’s just “good enough.” It’s also not about perfection. It’s about telling a story that captivates our audience, helping them forget the world for a moment and come away feeling something, like unwrapping the gift you hoped for on Christmas morning. We don’t always hit it, but our team's mission is to make every video worth watching until the last frame and then want to watch another. This one is trending on YouTube today because of all of that. It was well worth scrapping the original video for this response. Now, onto the next one in this series! Execute, Analyze, Adjust, Repeat - @derraleves
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Jonathan Sippel retweeted
#27 video in all of YouTube let’s goooo!!! 📈🙏❤️
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