This week, I'd like you to meet Adrian Moza, CEO of @Flipsnack. Why? How he turned a nice-to-have product into a must-have, and how he built a sales-led motion on top of PLG. Higher plans went from 15% of customers in 2020 to 60% today. valueinspiration.com/adrian-…

This week, I interviewed Kevin Dias, CEO of Ambiki. He runs his company on one core principle. Before anyone builds anything, they ask: what problem are we actually solving, and for whom? With AI making building easy, it matters even more. valueinspiration.com/kevin-d…

Almost every software scaleup could grow 2 to 3x with levers that are already there. The team is just too close to see them. Jason Cohen wrote a book about it: Hidden Multipliers. We talked about why the answer is often known, but avoided. valueinspiration.com/jason-c…

AI makes most software easy to copy. Eric Bidinger, CEO of Luca, isn't worried. What Luca learns about each customer gets better every day they use it, and leaving means starting from scratch. Full conversation: valueinspiration.com/eric-bi…

Tony Migliore of Moova could chase one of the biggest markets in logistics, and he won't. Those customers can't pay for what makes Moova different. valueinspiration.com/tony-mi…

Amarjot Singh (CEO, @SkylarkLabs) builds self-learning robots that walk into mines and uncleared buildings. Technically the tech could do a hundred other things, but he says no to almost all of them. The result: the right customers sell themselves. valueinspiration.com/amarjot…

Dima Gutzeit (@dgutzeit) CEO of @leapxpert said no to three markets that wanted to buy, and kept LeapXpert pointed at financial services. Today he's the one setting terms with the largest banks in the world. valueinspiration.com/dima-gu…

The strongest position you can claim is one your competitor cannot or doesn't dare to take. Amazon copied Cyril Golub's product. Instead of studying their product, he studied how they make money. Then built exactly what they'd never dare to. valueinspiration.com/cyril-g…

Most CEOs walk into a stalled company looking for what's broken. Martin Payne walked into TextUs looking for what was worth keeping. $7M then. $20M now. valueinspiration.com/martin-…

We build faster than ever, yet think about it less than ever. Alex David, CEO of unSurvey (acquired by G2): "You can have something built while you're drinking your coffee... are you still asking critical questions as to why you should build it?" valueinspiration.com/alex-da…

A six-person company told the biggest banks in the world it would run their most critical apps. The banks said: hard to believe. Today they run on it. Mazy Dar, CEO of here (@here_browser) , on picking one hard problem and owning it 🎙valueinspiration.com/mazy-da…

It’s easy to blame the buyer when we lose on price. Usually they just couldn’t see what set us apart. Renaud Charvet, co-founder of Ringover, solved this — not with one clever move but three small ones that compound, until he’s impossible to compare. valueinspiration.com/renaud-…

Most teams add features to stand out in a crowded category. Stan Markuze did the opposite — he took the debate out of buying entirely, and let his customers do the selling. My conversation with the CEO of Balance 👇 valueinspiration.com/stan-ma…

When the big suite throws in your feature for free, you don't lose on quality. You lose because finance won't keep two tools. Martin Gourdeau (@martingourdeau), CEO of Vacation Tracker (@vacationapp) decided not to fight that on price. valueinspiration.com/martin-…

“I love a big TAM, but what’s most important to me is the use case in the TAM.” — Chad Gaydos, CEO of Procurify That one question more than doubled their average deal size in a year. 🎙 valueinspiration.com/chad-ga…

Burak Karakan (@burakkarakann), CEO of Bruin (@getbruin) walks away from six-figure deals at sub-$1M revenue. Not because they don't pay. Because they don't make him smarter. valueinspiration.com/burak-k…

Tim Barker (@timbarker ) scaled his last company to 80M with 600 people. He's running the new one with 5. Here's the thing: Even at 600, there was always compromise. At 5 — in a completely new way — there isn't. 🎙 valueinspiration.com/tim-bar…

Just interviewed Amos Bar-Joseph, CEO of Swan. They delivered $1M ARR in 9 weeks. His move: Stop scaling the common stuff. Scale what your people uniquely bring instead. That's where $10M ARR per employee comes from. 🎙 valueinspiration.com/amos-ba…

Average software companies obsess over closing more deals. Remarkable software companies obsess over creating more fans. Joseph Lee, CEO of @SupademoHQ , is outgrowing his venture-funded competitors by choosing the second. 🎙 valueinspiration.com/joseph-…

"Don't solve problems with people. Solve the problem. Then hire if you want to." Alex Levin, CEO of@regal_ai grew his business 4x without adding a single person. Full conversation: valueinspiration.com/alex-le…