Melissa DeLay (@truperception) header
Melissa DeLay (@truperception) profile picture

Award-winning crisis communications consultant and founder of Truperception. I help leaders gain the skills they need to communicate with confidence—always.

Minnesota, USA
Joined February 2009
Photo by Melissa DeLay (@truperception)Photo by Melissa DeLay (@truperception)Photo by Melissa DeLay (@truperception)Photo by Melissa DeLay (@truperception)Photo by Melissa DeLay (@truperception)Photo by Melissa DeLay (@truperception)Photo by Melissa DeLay (@truperception)Photo by Melissa DeLay (@truperception)Photo by Melissa DeLay (@truperception)Photo by Melissa DeLay (@truperception)
Looking for a professional gift for your boss, or do you want to win a copy for yourself? RT and follow for a chance to win a copy of my new book "The Truth About Scandal: The Everyday Guide to Navigating Business Crises." #communications #PublicRelations
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Positive and people-focused leaders understand that by cultivating soft skills like empathy, communication, and collaboration, they create a work environment that fosters growth, innovation, and success. Visit the link in our bio to learn more. #ProfessionalSuccess #Confidence
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Are you tired of seeing leaders make the same mistakes when things go wrong? It's a common pattern - either they over-confess or under-confess. But there's a better way to handle difficult situations: by speaking the truth. #CrisisCommunications #CommunicationTips
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Whether you're a business leader or simply trying to improve your personal relationships, take a scientific approach to communication and see the difference it can make. To learn more, visit the link in our bio. #CrisisCommunications #CommunicationTips
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The best leaders know how to speak positively about themselves and others. Watch this video to learn about 7 diplomatic tips that can help you succeed as a leader. ➡️ For more insights, click the link in our bio. #CommunicationStrategy #ReputationManagement
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Your words can either build you up or break you down. Remember, the way you communicate reflects who you are, so make every word count. Give a 👍 if you agree, and visit the link in bio to learn more. #CommunicationStrategy #ReputationManagement
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Do you agree? Or have we moved on to Gen Z now? Have you noticed any differences between the two generations when it comes to work? #Millennials vs. #GenZ
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Hiding from your employees or customers in the midst of a public crisis is never a good idea. As soon as crisis hits, gather your team and make a statement as soon as possible. #WednesdayWisdom
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Tackling awkward conversations about coworkers or employees hygiene = not something you ever really practice or anticipate needing to know. Here's exactly what you can say to broach these sticky topics: #leadership #communications
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This is why you should never let your lawyers guide you through a major public relations crisis: truperception.com/lawyers-pu… #lawyers #communications #pr
TGIF! See you at our Volunteer Open House this weekend in Maple Grove. And don’t forget to register iibamsp.org/meetinginfo.php for our Summer Professional Development Day on August 28th, with Melissa Delay! @IIBA @truperception #baot @presidentiibam1
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Very excited to speak at @IIBAMSPChapter next month. See you there! 😊
It’s a great Monday! We are gearing up for our Summer Professional Development Day! Join us on August 28th with Melissa Delay and “Influential Communication Secrets in Business Analytics.” Register at: iibamsp.org/meetinginfo.php?… @IIBA #baot @truperception
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You can't automate personal attention. Connect with your employees or team often to show your gratitude. #QuoteoftheDay #MondayMotivation
"Your crisis team needs to be larger than the communications team in your organization." ~ Natasha Gregoire, Managing Director of Communications at FedEx Freight #PRSAMem #PRSAMemphis
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"Make sure you know how to work well with others. Check and grow your emotional intelligence. Relationships are key to success no matter what happens with technology." Great piece. What would you add to this list? #communications forbes.com/sites/forbescommu…
Whether you're negotiating a new contract or wrangling a remote team, make sure you're not stuck in a cycle of bad habits. Here's everything you need to avoid when emailing in 2019. Curious—what are your biggest annoyances when it comes to email? truperception.com/break-thes…
Brush up on your power phrases this #MondayMotivation 😊
Communicating directly with people can be awkward—but it will change your life. Take my advice: Don't be shy, be considerate, and show positive intent with any direct message. #TuesdayTip
I've been following the @Boeing 737 Max scandal closely this year due to their confusing communications strategy. Here's another big blunder: Outsourcing vital engineer work for $9 an hour overseas to cut costs. Will be waiting to see how they respond publicly to this one.
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