Uganda Alcohol Industry Association (UAIA)

The Uganda Alcohol Industry Association (@uaia_ug), in partnership with @Euromonitor, has released a new report that reveals an alarming rise in illicit alcohol consumption, now accounting for 71% of the total alcohol market in Uganda - up from 69% in 2020. The report, titled “Understanding the Illicit Alcohol Market in Uganda”, was launched at the @kampalaserena in the presence of industry stakeholders, government officials, regulators, and civil society representatives. It paints a clear picture: illicit alcohol is no longer a fringe issue - it's a national challenge with far-reaching consequences. #EndIllicitAlcohol [1/6]

"His position does not mean Uganda should allow irresponsible drinking, underage consumption, drunk driving, violence or disorder. It means the government should regulate behaviour that harms society rather than impose a blanket restriction on thousands of legitimate businesses simply because some people misuse alcohol. That distinction is important." Read more: independent.co.ug/why-gen-mu…

We are looking for an Association Manager. Interested candidates should submit applications to: [email protected]. Application deadline: Thursday, 24 September 2026 at 5.00 p.m. Only shortlisted candidates will be contacted.

STATEMENT ON THE MINISTRY OF LOCAL GOVERNMENT DIRECTIVES OF 10 AUGUST 2026

"When ten people - including two children - were killed by illicit alcohol in Kyotera District in 2023, there was an understandable outpouring of grief. While the community mourned, @PoliceUg seized huge volumes of local brew waragi and @MinofHealthUG officials prohibited its production and sale. But such a crisis driven response, while necessary in the moment, failed to address the wider problem, which still exists today." - Opines @emmanjuki, our Chairperson in @SoftPowerNews READ MORE: softpower.ug/beyond-tragedy-…

As we step into a new week, lets remain committed to promoting a responsible, safe, and sustainable alcohol industry in Uganda. Here’s to productive partnerships, smart choices, and continued progress in ensuring that our sector uplifts communities, supports livelihoods, and prioritizes health and safety. #HappyNewWeek

Tackling illicit alcohol trade: A collective responsibility for Uganda’s health and economy This morning, Uganda Alcohol Industry Association (@uaia_ug) Chairman @emmanjuki and Dr. Julius Byaruhanga, Director of Policy and Business Development at @PSF_Uganda, appeared on @nbstv to shed light on an escalating but often overlooked crisis: the rise of illicit alcohol trade in Uganda. The statistics are alarming. “Out of every 10 Ugandans who go out for a drink, 7 are likely consuming something unregulated, unlicensed, and potentially harmful to their health,” stated Njuki. Dr. Byaruhanga highlighted the scale of the challenge noting that there has been significant growth in illicit trade, including counterfeit goods, tax-evading imports, and substandard products. UAIA, comprising responsible players in the alcohol sector, is actively advocating for industry-wide accountability. “As UAIA, we invite as many members as possible as we self-regulate the way we produce our products, market them, and set clear boundaries around their consumption,” Njuki noted. The association emphasizes the importance of responsible marketing and consumption, with clear boundaries around who alcohol should be sold to. “Anyone under the age of 18, pregnant or breastfeeding mothers, and individuals undergoing treatment should not consume alcohol. Therefore, alcohol should only be sold to those legally allowed and who have made a personal choice to drink.” Njuki added.

Our Chairman @emmanjuki will be on @nbstv tomorrow morning to deliberate on the dangers of illicit alcohol trade and its impact on industrial transformation. Tune in and be part of the drive to eliminate a danger to health and economic transformation. #EndIllicitAlcohol

It’s Friday - take it easy! As you kick back and unwind, remember: enjoying your drink should never come at the cost of your well-being. @uaia_ug member companies like @UgandaBreweries and @NBLUganda are walking the talk - from the @RedCardUganda Campaign by UBL to Drink Easy #NenkyaLunaku by NBL, these initiatives continue to shape safer, smarter drinking habits, especially among the youth. Let’s keep the momentum going. Pace yourself. Stay hydrated. Never drink and drive.