Verizon Value is executing well in the dealer channel. Simple Mobile wins the survey as Verizon Prepaid gains amid positive feedback for both. Ultra Mobile in second place, positive dealer feedback. Some complaints about AT&T Prepaid activations staying activated. Solid: T-Mobile Prepaid, H2O, & Gen Mobile.

Starlink Mobile as a 4th national carrier? “Entering the game is very difficult; other companies, large and small, have all come to the same conclusion: It’s just easier to sign an MVNO agreement,” I told @Michael_Kan of @PCMag. Charter and Comcast have the scale, but they reached the same conclusion. pcmag.com/news/starlink-migh…

Yello is a new MVNO for kids, powered by TextNow. Price is $19.99/month and the Moto G Play is featured. Only approved contacts can reach the kids using Yello. This launch was covered in a new Wave7 Research prepaid report.

Window signage at a California Total Wireless store on 10/1. Top offers are free Galaxy A16 for switchers, $20/mo BYO unlimited, "iPhone 16e on us" with financing, free Motorola phones, and $35/mo fixed wireless Internet. Pix were in new Wave7 Research prepaid report.

BYO fever, a top theme for prepaid in fall 2026. $15/mo for 3 months from Metro w/upfront payment of $45, as seen at Kansas Metro store on 9/28, plus online Straight Talk pitch of $20/mo BYO unlimited. Phones are expensive these days. Covered in new Wave7 Research prepaid report.

There are Starlink displays in 2K+ Boost stores, including this one next to the iPhone display at a Wisconsin Boost store, 10/19. Sign pitches $15/mo BYO service for forlorn UScellular customers. Pix were in new Wave7 Research prepaid report.

Prepaid wireless TV advertising has been soft recently from prepaid carriers, per new Wave7 Research prepaid report. We are seeing outdoor advertising. A Boost billboard urging people to “stay close” and “go far” via the WhatsApp Global Connection Plan was seen in Calif. on 10/1.

Verizon Value "block parties" attracting dealers this fall, per new Wave7 Research prepaid report. Coming up in Miami on 10/21 and in Houston on 10/28. There were events in NYC & L.A., plus Vegas event at @theprepaidexpo. Recruiting Simple, Verizon Prepaid, & Tracfone dealers.

Top prepaid trend for fall 2026 is voice/Internet bundling, per new Wave7 Research prepaid report. $15/mo bundle savings, Metro is pitching. New $75 voice/Internet bundle from Cricket. Straight Talk announced fixed wireless at $35/month bundled. 2K+ Boost stores now have Starlink displays.

True on Straight Talk getting Ultra Wideband with all unlimited plans. Also, Straight Talk Home Internet is now $35/mo bundled with an unlimited phone plan. Here's a Straight Talk Home Internet pic we took at a Kansas Walmart on 9/18.

Starlink is acquiring spectrum that could be used for a U.S. wireless network. In my new @rcrwirelessnews editorial, I point out that there are 33K carrier (VZ, AT&T, Tmo, Boost, Metro, Cricket, Total) stores in the U.S. Starlink Mobile would need retail to succeed. rcrwireless.com/20261019/ana…

Good report from @malleven33 about Boost tapping boxer Mike Tyson for endorsement deal. Back in September, Wave7 Research reported that this deal was expected, as Monica noted. I'm upbeat about the move, as Boost is energizing its brand. fierce-network.com/wireless/…

I tweeted on 9/25 that Boost would ink Mike Tyson for an endorsement. Today, Boost says: "Boost Mobile today announced a strategic partnership with legendary champion Mike Tyson." Campaign will say Boost has no hidden fees, contract traps, or confusing fine print.

Helpful update from @thebauminator about Cable One's effort to close the Mega Broadband deal. Mega operates Vyve Broadband, which has 200K+ Internet subscribers, including some in Ottawa, KS. Here's a pic of the Vyve store in Ottawa, KS, taken by Wave7 Research in September 2020.

The FCC in July said that it was blocking Infiniti Mobile from enrolling new Lifeline subscribers. This carrier had 1.2M+ Lifeline subs as of spring, but had a severe fall in its subscriber count this summer. @Light_Reading lightreading.com/wireless/in…

Price war of $25/mo unlimited at Walmart, Verizon vs. T-Mobile. Verizon's exclusive $25/mo unlimited Simplicity plan now pitched on TVs at Walmart, as seen in new Wave7 Research postpaid report. Pic taken 10/3 at Kansas Walmart. During visit, OSL rep used intercom to pitch both.

T-Mix from T-Mobile launching this week? Might look a tad like this. These pix went out to Wave7 Research subscribers on Friday. Not AI slop, real pix that we took at a T-Mobile store on 10/6.

Verizon is working with PerfectVision to gain a sales presence at Walmart, per new Wave7 Research postpaid report, below flyer posted by PerfectVision official on 9/29. Just getting started. Verizon is sold at Walmart, but Wave7 Research hasn't seen this effort yet.