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Bootstrapped software in the apparel space. 👕 Love design, being active, and growing 🤙🏽

Santa Monica, CA
Joined October 2009
Photo by Bruce Ackerman (@webmasterbruce)Photo by Bruce Ackerman (@webmasterbruce)Photo by Bruce Ackerman (@webmasterbruce)Photo by Bruce Ackerman (@webmasterbruce)Photo by Bruce Ackerman (@webmasterbruce)Photo by Bruce Ackerman (@webmasterbruce)Photo by Bruce Ackerman (@webmasterbruce)Photo by Bruce Ackerman (@webmasterbruce)Photo by Bruce Ackerman (@webmasterbruce)Photo by Bruce Ackerman (@webmasterbruce)
My lessons from 10 years of bootstrapping to an (unplanned) exit. bruceackerman.substack.com/p…
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Letting our kids manually drive cars will soon be seen as too dangerous.
Tesla has released new FSD (Supervised) safety data. Miles per major collision: • Teslas Driven With FSD (Supervised): 6,006,200 • Teslas Driven Manually (Active Safety Features): 2,031,221 • Teslas Driven Manually (No Active Safety Features): 845,915 • U.S. Average: 660,164 Total major collisions: • Teslas with FSD (Supervised): 1,579 • Teslas driven manually with Active Safety: 17,775 • Teslas driven manually without Active Safety: 239 • U.S. average: 4,989,713 Total miles logged: • Teslas with FSD (Supervised): 9,483,790,215 • Teslas driven manually with Active Safety: 36,104,958,020 • Teslas driven manually without Active Safety: 202,173,600 • U.S. drivers overall: 3,294,031,000,000 Tesla vehicles with FSD (Supervised) engaged experienced ~9x fewer major collisions than those driving without it on. This is North America data across all road classes (highway and non-highway). The data reflects a rolling twelve-month aggregation of miles and collisions.
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Grok Bot is unbelievable
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Mercury banking (now with bookkeeping) is incredible. They build such great products.
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Driving your own car will be seen as too dangerous soon
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Get him in YC
For $200, I’ll come over wearing a tool belt and a branded polo and tell your wife the renovation she wants to do is impossible because that’s a load bearing wall
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So important
Hard choices, easy life. Easy choices, hard life.
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“Alexa, ping the remote”. Is this possible?
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Rivian is hard to recommend until they fix unlocking. If you’re within Bluetooth range at home or work, the car will unlock → lock → unlock → lock constantly. Kinda a real safety issue. Their workaround? Enable proximity unlocking…except your spouse or kids can’t get in until the driver does. Very goofy.
Rivian reached out and offered to give me an R2 for a week to review. Asked for the 20” all-terrain wheels so I can take it off-roading a bit. Full review coming next week.
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What beautifying Santa Monica’s I-10 could look like.
🤖 Made with AI
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At what age do you only wear white new balances?
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iOS automation for do not disturb when phone is placed face down
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Watching non-tech friends build profitable, tech companies with AI now is amazing.
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wasn’t 10c bag tax supposed to reduce plastic. now we’re paying 10c for paper bags?
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Wrong. If you have 15-20 full-time employees and don’t have an EA, you’re easily wasting 40% of your time. At that size there’s immense amount of wasted time sludge the founder is handling. Not just code and customer chats. Examples: - paying bills - hr compliance - booking travel - dealing with travel hiccups - booking trade show logistics - handling personal minutiae (appointments, family stuff, etc) - planning team outings - customer visits and logistics - gift sending - waiting on phone hold for god know what - new hire equipment and logistics Its endless.
.@shensi thinks needing an EA as an early stage founder is a skill issue: "I used to be a Chief of Staff. And I used to manage an EA. So I have a good understanding of the workflows. If your company is 10-20 people, you need to be spending as much time coding and talking to customers, as fast as possible. There's Calendly, there's Google Calendar. You don't really need an EA. It's a vanity thing. And it slows down scheduling customer meetings. You need to get those on your calendar immediately. If you're really good with a computer you can go a long time without an EA. Good EA's are a gamechanger. If you run a big company, you're really successful, are a VC, you're traveling a lot with a lot of meetings, you should have an EA. But I see a lot of people with an EA, a Chief of Staff, a Founders Associate, sometimes all three. And I just wonder what is even going on? Are you really that important? Or are you just slow with your computer?"
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Bruce Ackerman retweeted
Things I get excited about as an adult in no order: Fast WiFi All green lights Good water pressure A great recliner Really cold beverages A good walking path Homemade cookies with lots of chunks First 10 sec of getting into a hot tub A desk with nothing on it My phone dying
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The “protein on everything” trend. It’s healthy now, right?
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