Wellness Creative Co

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The biggest segments within the #fitnessindustry are; gyms, studios, and health clubs; trackers and wearables; apps; online training; and equipment.

The global #fitnessindustry is estimated to be worth $244bn & is growing at a rate of 5%-10% per year 🚀 #gymindustry #statistics

In this article – we’ve collated the latest #fitnessindustry stats from across the world into one handy resource. buff.ly/30TeB4D

Your target market matters. But there's no need to go into excessive detail when defining a customer avatar. It’s about the QUALITY of the insights rather than the quantity. What matters is that the info is useful & actually informs how you market & sell to customers.

3️⃣ steps to finding your gym's target market: 1 - Define what makes your gym different 2 - Identify the ideal client for your unique offering 3 - Find and appeal to them 🏋️ #marketingtips #fitnessmarketing #gymmarketing

In this article – we outline how to find your gym’s target market in three easy steps (with practical examples that you can use). #marketingtips #fitnessindustry buff.ly/3Qz4HQM

Our #marketing planning templates and worksheets make it easy to create a strategy that drives results for your #fitness business...

A #marketing plan needs the same fundamentals as most strategy documents… 🎯 WHY – objectives 🤔 WHAT – strategies ✏️ HOW – tactics Plus a way to measure the success of each activity 🏆

In this article – we outline how to create a #yogamarketing plan from scratch, even if you have zero business experience. buff.ly/2SmVzB7

The about page for a #gym #website 🏋️ should combine professionalism & personality while explaining: - How you help people - Your values/philosophy - What makes you different from competitors - Your team members - Why people should choose you (expertise, authority, trust) 🤩

Gym #webdesign tip 👉 Decide what you want visitors to do & then design everything around this goal 🎯 For gyms it'll likely be getting people to: - Sign up for a free trial - Book a tour - Find their nearest location (for chains) - Or subscribe to emails #marketingtips

In this article – we outline how to design a #gym website that drives leads, sales, and retention (whether you’re outsourcing to a designer or using a DIY web builder). #marketingtips buff.ly/3s4himN

Benefits of using Instagram Stories for gyms & fitness studios: 1️⃣ Increased Visibility 2️⃣ More Engagement 3️⃣ Lead Generation    4️⃣ Support Loyalty & Retention   5️⃣ Promotions & Offers #socialmediamarketing #fitnessindustry

In this article – we share creative #gym Instagram Story ideas and best practices to help you get the maximum results from your #socialmediamarketing.  buff.ly/471IIZ7

To be really effective, a #fitness testimonial should include: Starting Situation: What was the client like before you started working with them? Trigger: What prompted them to join your #gym or take up PT? Transformation: What did they do/change? Outcome: What's the end result?

In this article – learn how to create awesome testimonials for a #gym or #personaltraining business that drive maximum results (with examples and a downloadable template). buff.ly/3kG21yF

A good fitness profile template will have space for your specialisms, qualifications, target audience, and contact details. You need to think of it as an advert that’s intended to persuade potential clients or members to work with you. #fitnessindustry

In this article – we share a proven fitness profile format that you can use to create your own (plus examples and downloadable templates). #fitnessindustry #gym #personaltrainers buff.ly/2ymuBiL

Fitness Instagram content ideas: Workout videos Exercise reels to demo proper technique Your daily fitness routine or meal prep FAQs Informative fitness or nutrition infographics Funny workout sayings or motivational fitness quotes Client success stories Full list on the blog.