
60% of Gen Z consumers (ages 13-24) now report they listen to music from the 1990s or earlier the most, skyrocketing from just 18% in 2021.
Bullish.
source: luminate data
We were pleased to support Billboard with @boleromusic_ for the Power Players.
Artists, managers, rights holders, tour producers under one roof, which is rarer than it sounds !
Congrats to Aya Nakamura, prize winners and @BillboardFr on getting a first edition off the ground
William Bailey retweeted
New Listing: 12 songs as London Overground (BOTA)
Yield (Last 12M): 20.1%
Period : 2022 to 2023
Genres : Dance, Electronic
Public entry price : €5 per share
Link in bio. 🔥
Important: the purchase of music rights involves risks of capital loss, illiquidity and lack of valuation. Past performance is no guarantee of future performance. It is up to you to do your own due diligence before becoming an asset owner via the Bolero platform.
William Bailey retweeted
New listing: 50 songs as French Drill Vol. 1 (NKN)
Yield (Last 12M): 16.23%
Period: 2020 to 2023
Listing price: €5 per share
Genres: Rap · Drill
Size: incl. 50 recordings & 14 video rights
Link in bio. 🔥
Important: the purchase of music rights involves risks of capital loss, illiquidity and lack of valuation. Past performance is no guarantee of future performance. It is up to you to do your own due diligence before becoming an asset owner via the Bolero platform.
Je suis ravi de figurer dans le palmarès Choiseul | Médias & Création 2026.
Pour moi, c'est surtout l'occasion de féliciter toute l'équipe @boleromusic_, déjà plus de 5 ans and more to come !
L’économie de la création est devenue un enjeu de compétitivité.
#IA, plateformes, nouveaux usages, internationalisation : les #médias et les industries culturelles (#ICC) vivent une transformation sans précédent. Découvrez les 40 talents qui façonnent leur avenir dans la première édition du palmarès #ChoiseulMédiasetCréation. 🔗 ecran-total.fr/2026/06/17/li… 📷 Félicitations aux lauréates et aux lauréats ! Un palmarès réalisé en partenariat avec
@BanquePalatine
et avec le soutien de
@Challenges
-
@Ecran_Total
. #Les40 #ChoiseulMédiasetCréation #LaRelève
Peut-on gagner de l’argent en investissant dans la musique ?
Investir dans la musique : nouvelle classe d’actifs ou simple effet de mode ?
Cette semaine dans Osez Investir, nous en parlons avec William Bailey, cofondateur de Bolero, plateforme d’investissement dans les droits musicaux.
Peut-on vraiment acheter des chansons… et toucher des revenus comme un producteur ?
👉 Dans le conseil de la semaine : la déclaration d’impôts approche, et beaucoup de Français paient trop par manque d’attention.
👉 Et avec @LorraineGoumot , on revient sur la défiance croissante des Français envers leur banque : frais, manque de transparence, fraudes…
🎙️ Interview réalisée par Thomas Binet
🎧 Sur Sud Radio
🤝🏼 En partenariat avec @yomoni_fr, @AuCOFFREcom, ÉcoRéseau Business, Haussmann Executive Search, @blocshare
#OsezInvestir #Investissement #Musique #Patrimoine #Banque
Avertissement : Les investissements comportent des risques, y compris la perte de capital. Assurez-vous de bien comprendre ces risques avant toute décision d’investissement.
William Bailey retweeted
How PSG supporters who stayed through the club’s darkest years are acting right now.
So it seems that listeners don't want AI music when they know it's AI 🤷♂️
Luminate just published striking data: interest in AI-generated music dropped across every generation between May and November 2025 (Generative AI in Music, Film & TV 2026 )
The sharpest decline? Gen Alpha and Gen Z, down 10 points.
Millennials shifted from -1% to -7%.
Gen X from -16% to -24%.
Boomers now sit at -38%.
Not A SINGLE demographic moved in favor of AI music. Every cohort moved against it.
The most iconic electronic music moment in history was made by two humans pretending to be robots.
Not by robots pretending to be human (why i chose this picture).
The industry has spent 2 years debating whether AI will replace human artists. But the data tells a different story. The risk isn't that AI creates better music.
It's that AI floods platforms with content no one asked for.
The more AI floods the supply side, the more valuable the demand side becomes, and audiences still want music made by humans.
The value of authentic catalogs, with real artists, real stories, real cultural weight, isn't going away.
If anything, it's going up.
William Bailey retweeted
Bolero permet d'investir dans la musique 🎼
"Le but de Bolero est d’investir dans la musique sans se préoccuper de ce qui sera le hit de demain."
💬 William Bailey, cofondateur et directeur général de Bolero
we've just released a cool feature on @boleromusic_
every asset class has its shortcut.
PE has multiples. stocks have P/E.
music rights didn’t.
now they have PRR, in real time.
If you’re in alternative asset investing, pay attention. learn more: boleromusic.com/blog/introdu…
William Bailey retweeted
Bolero’s USA Vol. 02 is live on Base.
International hits performed by superstars across pop, gospel, hip hop, and R&B.
4.88B+ streams.
Explore 10K+ tracks in one interface and see how songs move across platforms.
Built on Base to make onchain music IP access easier than ever.
📊 Seamless wallet experience via @baseapp
✨ Lower fees, gas covered
🌎 Global access point for music catalogs
(Non US KYC'd users only)

























