Strategy for digital media and marketers, by @agruen
blogs.harvard.edu/workingpaper/
Joined May 2018
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Here's How BuzzFeed News Used Public Records Laws To Tell You Stories In 2018 — serious reporting ... Facts, documents, data PLUS stories. buzzfeednews.com/article/mat…
Our @agruen on what's happening to Facebook traffic to non-profit publishers in the @NiemanLab -- TL;DR: Referrals are down, but overall traffic is up. There are other audience acquisition strategies than Facebook. niemanlab.org/2018/10/yes-fa…
Anyone in news or interview-based social science research want to try this with me? Automated interview transcription _and search_ ... It's always felt too good to be true. zdnet.com/article/microsoft-…
The newsletter is out, and it looks at the idea of "Information Fiduciaries" mailchi.mp/3cdb00fa34f3/work…
Working Paper - The peak humidity / "it's obvious" edition - mailchi.mp/38d3cfb63c62/work…
Every organization needs an engineering<>production “bridge”, not just newsrooms. And. Read. Particularly if you’re in news. medium.com/global-editors-ne…
Wouldn't the Facebook ads that open a WhatsApp conversation be pretty great for small news organizations that engage with subscribers? Thinking of @theinf, @theskimm, @stratechery, etc. techcrunch.com/2018/08/01/wh…
Working Paper retweeted
"We put the verbs on him and not on us." Extremely important thing @ezraklein said in his interview last week with @brianstelter. Don't say Trump "makes news" at his rallies. He's not sovereign. Journalists decide that it IS news. They should get the verb. edition.cnn.com/videos/tv/20…
Though not the focus of the piece, @heatherchaplin concisely explains a major shift the field must confront. Old-style objectivity isn’t helping it. Journalism _must_, unapologetically, call “fouls.”
medium.com/global-editors-ne…
Working Paper retweeted
Thinking about building a nonprofit news outlet for your town or state? Review this playbook from @ShorensteinCtr first. buff.ly/2MjIbt6
As social for news stories declines... Further highlights value of growing audience for other channels (think newsletters) via paid facebook instead of buying traffic for stories. digitalnewsreport.org/survey…
Where are the news orgs tapping into these “original content” budgets? Inform, educate, and entertain, after all... multichannel.com/news/pwc-ot…
Unsurprising, but excellent nugget in an otherwise useful #WWDC18 from @jbenton -- iOS users are 1.5-2x more of news readers than Android (xitter.cf/joshuadschwartz/status…) xitter.cf/jbenton/status/1003721…
And finally, 10. There's some sort of new Apple subscription partnership program, but we don't really know anything about it yet niemanlab.org/2018/06/reveng…
Big tech companies *uniquely* positioned to help journalism’s business by 1) Selling news like any other good/service 2) Measuring what people _actually learned_ from news 3) Building better productivity tools for professionals blogs.harvard.edu/workingpap…
cc: @BKCHarvard
Want to know media usage of 23-27-year-olds in 10 years? Teens today are always on, on-demand and visual (✅ YouTube, Instagram, Snapchat), says @pewinternet pewinternet.org/2018/05/31/t…
This week’s @mondaynote adds a bit to the analysis of the @pewinternet study — looking at the income levels of @facebook users, and showing that they’re lower than that of @YouTube mondaynote.com/facebooks-big…