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How far will the RIA rollup trend go?
Will we see a mega RIA IPO?
Some think we could see it within the next year or two.
investmentnews.com/goria/pra…
Ameriprise spent big on retention bonuses. It still lost $12B in assets this year.
Mariner’s debt is about to hit 6.7x EBITDA.
And an RIA IPO could be one to two years away.
We dive into these stories and more in tomorrow’s Advisor Market Report.
advisormarketreport.beehiiv.…
We have some more visibility into how many firms will be impacted by Fidelity implementing their $100M minimum for RIA custody.
986 RIAs fall below the new threshold, holding $37.2B in assets.
fa-mag.com/news/as-impact-op…
There’s some pre-AI era data out there…
From 2009 to 2022, the percentage of investors who consider themselves advised has grown from 35% to 47%.
What I find more interesting is what happened to self-directed investors over that same period.
That number fell from 41% to just 24%.
And this happened while DIY investing got easier than ever.
You can download a free brokerage app in seconds and be buying stocks a few minutes later.
Yet the share of investors that chose to manage their investments on their own fell significantly.
cerulli.com/press-releases/i…
Looks like Merrill is keeping their advisor grid unchanged.
Not surprising given they were the biggest loser amongst the wirehouses this year.
They lost over 400 advisors in the first half of 2026.
.@Merrill opts to not rock the boat on broker pay as it continues to push advisor recruiting and retention. #compensation #brokers #financialadvisors
financial-planning.com/news/…
So you decided to sell your wealth management practice to a PE-backed firm.
Like most of these deals, the offer is part cash and part equity.
There’s one question you need to know the answer to before you sign.
When can you actually cash out your equity?
Most of these firms are privately held, and the rules vary quite a bit from one firm to another.
Now think about what happens when a bunch of advisors all want to retire and cash out their equity around the same time.
What if the PE firm wants to keep its cash for acquisitions instead of buying out retiring advisors?
Who gets paid first?
And what happens if there isn’t enough cash to go around?
You might own equity in a very valuable firm. That doesn’t mean you can turn it into cash when you want to.
Mariner is the latest mega RIA to take on more debt to fund acquisitions.
I'm curious why so many of the biggest RIAs are still leaning on debt so heavily to fuel growth, especially with borrowing costs higher than they have been in years.
Moody's expects Mariner's debt to EBITDA to hit 6.7x by the end of the year, up from 4.9x in June.
Moody's gave Mariner a B1 credit rating and said that level of leverage is high for a company with that rating.
Debt allows these firms to keep buying without giving up more equity. But the more debt they take on, the more they have to pay just to service it.
wealthmanagement.com/ria-new…
I am running into a lot of tech people trying to build “AI forward” RIAs right now.
I’m not convinced it’s the groundbreaking idea some of these founders think it is.
A few things come to mind.
First, it’s not new. There are already firms that have been pushing the AI forward angle for years.
Second, I think most advisors view AI as a nice to have, not a need to have. It might make their lives easier, but is it actually helping them serve clients better or grow their business?
Third, what’s the moat?
If another firm sees an AI feature advisors love, what’s stopping them from copying it?
I’m not saying these firms can’t succeed. But building an RIA that uses AI and building an RIA with a real competitive advantage are two very different things.
I had a conversation with a financial advisor recently that stuck with me.
They took out a multi-million dollar loan to buy out a retiring advisor.
Two years into a 7-year note, they realized they just didn’t enjoy working with the clients they bought nearly as much as the clients they brought in themselves.
The problem is, the acquired practice takes up so much of their time that they barely have room to focus on the relationships they actually enjoy.
And with a massive loan to pay off, they can’t exactly walk away.
They still have 5 years left on that note.
I talk to a lot of advisors looking to buy books of business.
I wonder how many have really thought about this before taking the plunge.
Financial advisors, do you get more satisfaction from servicing clients you brought in yourself vs. clients passed down to you?
83%Yes
17%No
274 votes • Final resultsAlmost everyone has changed jobs in their career.
How many people from the old company have kept in touch?
The loyalty tax is when a company gives existing employees 2% annual raises but hires someone new for the same role at 30% more.
Financial advisors deal with this too.
Its always the advisor that hasn't tested the job market in 10 or 15 years that is the most shocked at things firms are offering today.
Moving firms is one of the most stressful things a financial advisor can do.
There’s a lot to keep track of, and it’s easy for something to slip through the cracks.
I put together an Advisor Transition Checklist to help you stay organized and make sure nothing gets missed while you’re moving your practice.
Spend less time worrying about the transition and more time taking care of your clients.
It’s free for Advisor Market Report subscribers through the end of the week.
advisormarketreport.beehiiv.…
The loyalty tax is when a company gives existing employees 2% annual raises but hires someone new for the same role at 30% more.
Financial advisors deal with this too.
Its always the advisor that hasn't tested the job market in 10 or 15 years that is the most shocked at things firms are offering today.
Really cool stuff. And what a lineup!
BIG ANNOUNCEMENT! 🚨 🚨 🚨
We have been keeping a HUGE SECRET. We’ve been planning the biggest surprise event for almost a whole year for financial advisors that are building the best practices in the US.
Our podcast, Advisor Freedom, has (amazingly!) exploded over the last 18 months and has been so much fun to run.
We thought the greatest way to celebrate that is to do the opposite of what every podcast seems to do (World Tours) and instead host an awesome and massive event for incredible financial advisors in Austin TX!
Soooo, we are excited to host the Inaugural Crossover Retreat!
I am obsessed with learning from other financial advisors (especially these superstars) on how they’re building their practices, growing their firms/social media reach and utilizing AI everyday.
That’s exactly what Crossover is for. Sharpening with and learning from some of the best minds in the same room.
If you want more info comment CROSSOVER and I'll send you info and event details.
Big thank you to our sponsors: @JumpAdvisorAI , AdvisorCRM , InfluenceLab and Momentum Media
Excited to explode with this year’s cohort!
@cliffcornell_ - Bone Fide Wealth
@Rianka_D - Founder, YGC Wealth
@matt_gottshall - Balanced Wealth Group
@Greiser - Co-founder, Opulus
Bryan Gum - Founder, Lighthouse Planning
@iconocapital - Founder, Iconoclastic Capital
@hardingwealth - Founder, Harding Wealth
@TakeActionCopy - Founder, Influence Lab
@TKopelman - Co Founder, All Street Wealth
Kaya Ladejobi - Founder, Earn Into Wealth
@maxpashman - Founder, Pashman Financial
@FranWalsh73 - Co Founder, Opulus
And we’re not done with surprises (👀)… Stay tuned!!!
The market for really good financial planners is tight right now.
I’m hearing of multiple firms throwing around $50k+ signing bonuses to attract quality talent.
Financial advisors, would you take on more compliance risk in exchange for more freedom with your social media posts?
That’s the tradeoff FINRA is looking at.
fa-mag.com/news/finra-advert…
Financial advisors want a firm that provides leads, pays a 90%+ payout, and lets them keep ownership of their clients.
Firms want an advisor who brings in $50M+ in new assets every year, doesn't ask for equity, and is happy with a flat salary.
Neither side gets everything they want in the real world.
The SHOOK financial advisor rankings are coming back...but under a new name.
wealthmanagement.com/ria-new…






