Chief Creative Officer The Monkeys NZ a part of Accenture Interactive
New Zealand
Joined May 2010
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Damon Stapleton retweeted
More of LIA's 2023 Creative LIAisons coaches who have mentored emerging talent coaching them to their full potential. #LIAawards #CreatedForCreatives #CreativeLIAisons #GlobalCoachingAcademy #CreativeCoaching #Creativity #mentor #mentoring
Damon Stapleton retweeted
"In 1988, Reebok and Nike had the same share. Reebok’s line: Because Life Is Not A Spectator Sport. Nike launched: Just Do It
Reebok changed its mantra 14 times in 2 decades. Nike didn’t. Nike is now worth $31.3b, Reebok $2.5b. Continuity beats reinvention"
via John Hegarty
Damon Stapleton retweeted
Man Wouldn't Have Worn Costume To Work If He'd Known He Was Getting Laid Off bit.ly/3S92fmf
Damon Stapleton retweeted
Trade ad from ad agency Crispin & Porter on the difference between sales and marketing
Damon Stapleton retweeted
“Explaining a joke is like dissecting a frog.
You understand it better but the frog dies in the process.”
E.B. White
Damon Stapleton retweeted
The Ruffian has LANDED. On the upside of imposter syndrome, and how to tell truly brilliant weirdoes from cos-playing charlatans. ian-leslie.com/p/why-you-sho…
Damon Stapleton retweeted
Alex Ferguson, Jaap Stam and the danger of interpreting data at face value
In The Choice Factory amazon.co.uk/Choice-Factory-…
Damon Stapleton retweeted
It’s hard to believe digital was once an outlier category. Then, we reasoned, such was its ubiquity there was no point having digital as a category at all. The outrage was real!
bandt.com.au/bt-awards-the-w…
Damon Stapleton retweeted
ICYMI: this week's Ruffian is about how Leonard Bernstein turned a disagreement with Glenn Gould into a teachable moment ian-leslie.com/p/len-vs-glen…
Damon Stapleton retweeted
Isaac Asimov’s quote specifically relates to scientific progress but I think it’s true in most areas of problem solving
Via The Week
Damon Stapleton retweeted
Campaign Brief Q&A with The Monkeys Aotearoa CEO Justin Mowday and CCO Damon Stapleton
campaignbrief.com/campaign-b…
Damon Stapleton retweeted
Damon Stapleton: Creativity. What will the wrong answers be worth tomorrow?
campaignbrief.com/damon-stap…
Damon Stapleton retweeted
If you have to use formulas, use trust
via @D_Stapleton, Chief Creative Officer, DDB, The Monkeys
Damon Stapleton retweeted
When the creative is this clever, nothing else really Mazdas. The Monkeys Aotearoa channel relatability in spades in their latest campaign for #Mazda New Zealand, and the result has #AdNut squirreling with delight. @Monkeys_AU @MazdaNZ buff.ly/47EpLgf
Damon Stapleton retweeted
Mazda steers all the feels in newly launched brand platform via The Monkeys Aotearoa
campaignbrief.com/mazda-stee…
Damon Stapleton retweeted
Unleash creativity in marketing with Damon Stapleton, CCO of The Monkeys and Accenture Song NZ. Listen to our podcast and hear how his creative pedigree has formed his insights on the role of awards & how to work creatively as agencies and marketers.
hubs.la/Q01NYJTf0
