#MAdTech Pro | #holistic #fitness nut | Advisory Board Member of @dtownboxingprog, @getconfection | Into #philosophy, #blockchain, & #PersonalGrowth
Plymouth, MI
Joined September 2008
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Okay, I found another set of words in a different notebook.
Surrendering or Servitude
Ownership (unchanged, since day one of thought capture)
Leadership or Liberty
Action or Antifragile
Responsibility
The SOLAR acronym is going to stay. I just need to finalize the core words.
Same story.
Also I was a perma-temp, which made everyone look at me like some kind of leper. Now it’s common for folks to be long-term contractors in advertising.
Starting my own one-man shop was also a huge leg up. Learning what drives client decision kept me sharp.
Hubert Sawyers III retweeted
The reason why we may be worried that robots will take our jobs is because we’ve made our jobs more robotic
Our jobs have become about dashboard. About optimization. About logic. About repetitiveness. About rational predictable improvements.
These are by far and away tasks that are better accomplish accomplished by a robot
It’s not that we should be more human to safeguard our jobs, it’s that we should be more human because it’s the best way to better marketing. We have to double down on what makes us special. It’s about judgment. It’s about empathy. It’s about instinct. it’s about magic , it’s about what’s irrational it’s about what’s unexpected. It’s about being different.
There is absolutely nothing in life that matters that can have a ROI attached, everything that we value has soul, so the future of marketing, and people in it, it’s not to ignore the maths, it’s not to ignore the data, but it’s to love the maths, and the data are enough to know when it doesn’t matter, and then win fights based on being able to persuade us to do the stuff that transcends everyday, predictable , tried and tested.
If I see one more person talking about Marketing being 1000 AB test, I’m going to scream . Marketing is about knowing the best thing to do first time
Justin's explanation of true relationship compatibility is compelling. Might you give it a gander and share your thoughts with me? cypherj.substack.com/p/break…
Hubert Sawyers III retweeted
Trouble Mountain
Aesop Rock x @blockheadnyc
November 13th, 2026
Art by: @elcoro36
Deluxe & standard vinyl, CD, cassette, apparel, and accessories are available for pre-order now on troublemountain.com
“Trouble Trouble”
New single & video is out now!
Art & Creative Direction: @elcoro36 & Aesop Rock
Animation/VFX: @elcoro36
Editing: @elcoro36
All it took was physical visitation. Shout-out to the on-site admissions hookup at Cass Tech.
Ann Arbor had and has an energy that was not right for me.
East Lansing, at the time, did not offend. End of story.
Hubert Sawyers III retweeted
Michigan State grad here who … also got into Michigan. Chose Michigan State for the journalism program.
I love how the Columbus-Detroit connection continues to blossom. This Living for the City documentary is such beautiful material. I love that it's done by a Columbus cat. Shout out to my C'bus folks!
#TWEETEA + #TEDxDetroit + #StartupWeekendDetroit + #MovieUp... etc
It's hard to leave a place that has been so impactful. I still am making solid connections with real people through this thing. 🤷🏾♂️
Finished reading Flesh by David Szalay. What a refreshing piece of writing. A clear, interesting style. Very few words are wasted.
Loved how nonjudgmental the writer was with his subject. I'll be reading another Szalay book soon.
Hubert Sawyers III retweeted
It only took 14 years… but it’s finally here 😊
Meet NexPhone — a smartphone built to run Android, launch Linux (Debian) on demand, and dual-boot Windows 11. My 14-year founder story: nexphone.com/blog/the-tale-o…
If you want to support what we’re building, a repost helps a lot.
Kudos to the marketing team for the buzz building on this app.
This seems similar to @sonicaapp, but with a focus on the sales experience.
Hubert Sawyers III retweeted
This week on the Super Duty Tough Work podcast, I break down Spotify purchasing Whosampled.com and what kind of impact this will have on hip-hop artists moving forward.
Watch/listen at youtu.be/KPgZrfhHYgs
Hubert Sawyers III retweeted
As a neuroscientist, here are 7 ways to trick your brain into doing difficult things:
1. Shrink the task to just two minutes.
Your brain resists big commitments. So don't make one.
- "Work out" → do one exercise.
- "Clean the house" → pick up three items.
Just caught a take that noted rap is overstimulating. I've been checking Calicoe vs Rum Nitty while working on a presentation deck.
Yeah, had to pause it and take some ashwagandha. Very good exchange of well-composed words with compelling performances though
This might explain why I fatigued so easily as a father figure to six too. And why I find every other genre of music so accessible. Years of high-quality raps just have done a number.
In conclusion, this is also why I appreciate the @EndelSound app. As much as I love music, I have to accept the deep-rooted connection I have to it. I just don't casually listen; somehow I embody it. I need sounds that I can experience that are aimed to help.
I would say given the narrative on both of these two, this is incredibly ironic. Mook and Lux were being counted out for years, while quietly chalking solid performances again and again.
Love this analysis. Couldn't frame it better. And both of these guys are favorites of mine. They are truly originals that need a reason to really show-and-prove, because they DID IT tons already.
Geechi and Clips have the same issue. Both peaked faster than anyone. Battled everyone and the goats early. Then got to a point where they just said fuck it I can do whatever lol. #SM15