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Ina

@InaSocial

CMO | Brand Builder | Strategic Marketing Advisor | motivated by evolving technology, new experiences, data and results

 Ann Arbor, MI
linkedin.com/in/inabeth
Joined August 2008
  • Tweets11.7K
  • Following2.9K
  • Followers3.1K
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Photo by Ina (@InaSocial)Photo by Ina (@InaSocial)Photo by Ina (@InaSocial)Photo by Ina (@InaSocial)Photo by Ina (@InaSocial)Photo by Ina (@InaSocial)Photo by Ina (@InaSocial)Photo by Ina (@InaSocial)Photo by Ina (@InaSocial)Photo by Ina (@InaSocial)
"Your marketing has to be a reflection of your values as a brand." Chris Davis, SVP of Merchandising and CMO at @newbalance, speaks about creative at the #ForbesCMO Summit in Miami, Florida. trib.al/Rn9DfKd
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Replying to @mollywritescopy
Never back down on crucial life moments because of work. When your life flashes before your eyes it’s not a montage of zoom calls that will flash by.
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Difficult things are just easy things not yet broken into small, manageable pieces.
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RIP YoY performance metrics
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Remember to relax: “Love has its speed. It is an inner speed. It is a spiritual speed. It is a different kind of speed from the technological speed to which we are accustomed. It is slow yet it is lord over all other speeds since it is the speed of love.” — Kosuke Koyama
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If your social media manager seems stressed, it’s because they've been in crisis mode for 3 months. If they seem tense, it's because they've been reading 100s of angry comments. If they seem frustrated, it's because they care about their job & doing what's right. Listen to them.
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Let Children Get Bored Again via @NYTimes nyti.ms/2DOFbCH?smid=nytcore…
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These are the hashtags putting your child at risk on social media, experts say. abcn.ws/2CQ1AiK
Image from ABC News (@ABC)
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Replying to @amazon
@amazon what’s your return policy on ads? Certainly was not a deal of the day. #AmazonPrimeDay #PrimeDay2018 #primeday teapawt.net/inasocial/status/10196…
Ina (@InaSocial) profile pictureIna@InaSocial18 Jul 2018
By: @KiriMasters Cost Of Amazon Prime Day Glitches: Lost Sales, Soured Relationships And Wasted Ad Dollars via @forbes forbes.com/sites/kirimasters…
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All these other states trying to have campaigns as amazing as @PureMichigan are falling decidedly short.
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Ina retweeted
Inc. (@Inc) profile picture
Inc.
@Inc5 Mar 2018
The Oscars aren't all fashion and films--they have great small business branding lessons for everyone @karenfleland on.inc.com/2tkxuBf
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Did you know that our brains release oxytocin when we hear a story? What does this mean for content marketing? karinabarker.ca/the-science-…
Image from Karina Barker (@karinabarker_ca)
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Google’s Heather Adkins thinks everybody is going to get hacked and you need to be ready tcrn.ch/2f5Urhy @romaindillet #TCDisrupt
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Facebook is testing a way for you to share your Instagram Stories directly to Facebook: on.mash.to/2eMbMzE
Image from Click.Click.Click (@clickclickclick)
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I'm raising money for UP IN FLAMES. Click to Donate: gofundme.com/zbb34f-up-in-sm… via @gofundme
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P.F. Chang's used money saved from consolidating its agencies for internal creative and digital marketing efforts. trib.al/kW1dC3C
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Replying to @InaSocial @marieforleo
We're (happily) guilty of this too. Thanks for watching! cc: @marieforleo
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Creative rituals: 20 ways to make every day more interesting on.forbes.com/60188cgkI
Image from Forbes Tech (@ForbesTech)
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As visual social media grows, image recognition software sheds insight on Instagram and Pinterest posts entm.ag/1cQNaw2
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4 Creative Thinkers on How Technology Is Changing Brand Storytelling ~ thinkwithgoogle.com/marketin… @ThinkwithGoogle
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