Nick Urbom (@NickUrbom) header
Nick Urbom (@NickUrbom) profile picture

Founder & CEO, Bamboo @NowbaseOfficial / Founder, Infinity Festival @XperienceIF / Founder, @AISLumieres

Los Angeles
Joined February 2014
Photo by Nick Urbom (@NickUrbom)Photo by Nick Urbom (@NickUrbom)Photo by Nick Urbom (@NickUrbom)
I built and sold Frame.io for $1.3 billion to Adobe, and along the way, I received plenty of advice that turned out to be entirely off the mark. Here's a look at some of the most glaring misdirections: 1. "As CEO, focus on executive business tasks." This couldn't be further from the truth. The core purpose of any company is the product it offers. As CEO, your primary role is to ensure that this product is the most valuable it can be for your customers. It's not just about overseeing; it's about being integrally involved in delivering quality. 2. "To scale, you need to decentralize decision-making." Actually, the opposite is often more effective. As organizations grow more complex, centralized decision-making can slice through red tape and foster quicker action. Even in environments that champion decentralized processes, top-down leadership often proves to be the fastest route. 3. "CEOs shouldn't get caught up in the details." This is a myth. Consider leaders like Steve Jobs, Elon Musk, Mark Zuckerberg, Brian Chesky, and the Collison brothers — all are/were deeply involved in the intricacies of their businesses. Emulating their approach is not misguided; it's a blueprint for hands-on leadership. 4. "10X engineers are a myth, and believing in them is harmful." Quite the contrary. In many teams, a small fraction of the workforce often generates the majority of outcomes. Recognizing and nurturing high-performing individuals isn't just realistic—it's crucial. 5. “You must validate every decision with customer research.” Contrary to popular belief, not all successful decisions stem from extensive customer research. Many of my pivotal choices were guided by my own instincts and preferences for the product. Trusting your vision and building a product that you would use yourself can lead to creating something that resonates deeply with your customers. Personal intuition can be a potent tool in product development.
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Nick Urbom retweeted
Precisely
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Ep. 73 The Vladimir Putin Interview
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I’m gonna give 10 random people that repost this and follow me $25,000 for fun (the $250,000 my X video made) I’ll pick the winners in 72 hours
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Celebrating my birthday with a test of @bamboocreators collab feeds at @CES in partnership with the brilliant @techcatgirl and @StoryTech team! Available on Apple iOS and on web app for Android. bamboo.app/ – at Las Vegas, NV
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Our hearts go out to the entire Adams family ❤️ – at Honolulu, HI
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Proud to share that our social platform, @bamboocreators, was profiled in Forbes by @marcberman forbes.com/sites/marcberman1… Special thanks to our amazing publicist, @AmyPrenner and @techcatgirl for the stage @NABShow New York 2023 w/ @Avoristrib!
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Huge news in the House v NCAA case. The Court granted all 3 damages classes. NCAA is now facing a potential judgment in the multiple billions of $$. The case is also seeking to eliminate all #NIL compensation restrictions. Order at the link. drive.google.com/file/d/1WaZ…
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An issue often identified with #NIL is that businesses and others can’t accurately value the use of an athlete’s NIL. Total Player Value is a new entrant to the space formed to help with this. With an eye toward rev sharing, it will measure an athlete’s broadcast media value.
We are here to provide quality data, analytics and insights in the NIL space to our customers.
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Want to direct a photo shoot with creator @Avoristrib for her next merch line, speak at #NABShowNY and win $4,000? 🤩 Enter our “Empire State of Mind” Photo Contest, created in partnership with @bamboocreators, happening at this year’s #NABShowNY: nyc.bamboo.app/#apply
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Nick Urbom retweeted
join me x @Bamboocreators to celebrate 125 years of Pepsi with free Pepsi and a chance to win exclusive prizes! Details here: tinyurl.com/ypmyydp6
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🎋 Bamboo isn't your typical social media platform, it's a catalyst for creators to transform their passions into a source of community and soon - income. Visit the link in our bio and become part of the Bamboo community today! #UGCCreator #CreatorTools #ContentCreator
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Another cool #NIL deal featuring a @KUHoops athlete facilitated by @Mass_StNIL.
Stoked to partner with @kj_atx, @pepsi and @Mass_StNIL to celebrate Pepsi’s 125th Anniversary! Join us at the game tomorrow, Saturday, October 7, from 1-3pm on Campanile Hill. Show your football ticket, take a selfie w/KJ Adams and post to @bamboocreators. Details in link below!
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Stoked to partner with @kj_atx, @pepsi and @Mass_StNIL to celebrate Pepsi’s 125th Anniversary! Join us at the game tomorrow, Saturday, October 7, from 1-3pm on Campanile Hill. Show your football ticket, take a selfie w/KJ Adams and post to @bamboocreators. Details in link below!
join me x @Bamboocreators to celebrate 125 years of Pepsi with free Pepsi and a chance to win exclusive prizes! Details here: tinyurl.com/ypmyydp6
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Name, image, likeness 🔴🔵
This Post is from an account that no longer exists. Learn more
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Six months ago today, my best friend died. 
On our last day together, we lay in bed listening to her favorite songs as I retold her stories we had laughed about 1000 times before. I was there by fate. While our other best friend was trapped in Austin because of an ice storm, I happened to be an hour away from her in California for work. Her health declined so quickly. I rushed out of work, holding back tears, as I called one of my friends from college, who graciously drove me down to be with her. My life has looked a lot different since that day. I sleep a lot more, I cry a lot more, and after building for over a decade straight, I’m not building anything. I’ve turned down every work opportunity, and embarrassingly for the first time in my adult life, I’m not prioritizing work. My brain feels different. The way I communicate feels more raw. I want to tell people I love them more. I’m way more afraid of missing memories with the people I care about. My content looks a lot different, too. After gaining 80,000 followers in a seemingly short amount of time, I haven’t posted on TikTok since she died. I’ve had trouble posting anything too motivational or work-related. I feel like a fraud. Pretending to care about making money, or "hustling", when right now... I really don’t. Grief and loss are horrible experiences. I’ve spent so much time reflecting on what I would change about my time with her if given the chance…
I wouldn’t have missed our last vacation together for a last-minute “important” meeting that I don’t even remember.
I wouldn’t have spent so much time working on my phone while we were together.
I wouldn’t have let the rude comment someone left me on social media ruin my mood, even if just for a second we were together. Life is painfully fragile and, for some, unexpectedly short. In our bubble, where we hear people talk nonstop about what is worth sacrificing for success, I can honestly say this: don’t sacrifice making memories with the people that would be there even if you lost it all. 🤍
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THIS WAS WILD! The Best Goal of the Day goes to Linda Caicedo for putting on this show! 🙌 🔥
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An interesting observation about business: The harder you try to increase revenue, the less you earn. When you have fun online, and spend time helping people achieve their goals, revenue seems to go up. Turns out this is a real thing: The Law of Reversed Effort Who knew?
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Nick Urbom retweeted
It had to be Thomas Robinson It was always Thomas Robinson @KUHoops IS @Trobinson0
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Nick Urbom retweeted
the real killer app for LLMs will be autonomous agents like these that can interact with the world, socialize with others, form new memories, introspect its own thoughts, and form new goals. we’re already there.
This is quite the paper! It gave 25 AI agents motivations & memory, and put them in a simulated town. Not only did they engage in complex behavior (including throwing a Valentine’s Day party) but the actions were rated more human than humans roleplaying. arxiv.org/pdf/2304.03442.pdf
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