@RogerLMartin

Thinker, author, strategist, advisor, & author of Playing to Win

 Fort Lauderdale, FL
rogerlmartin.com/
Joined October 2012
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  • Following5.7K
  • Followers34.1K
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This week features Chapter Twenty-Five of the Playing to Win/Practitioner Insights All-Stars Book Club: Strategy is what you DO, not what you SAY! rogerlmartin.substack.com/p/… This piece points out that every company has a strategy – regardless of whether it thinks it does. A company’s strategy is the result of all the choices it has made, whether it made those choices during an explicit strategy process or not. Understanding that ‘Strategy-in-Use’ is a critical starting point in the development of a useful strategy. I hope you find the piece helpful!
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I don't. But I will take a look. Thanks for the insight.
Lethal Weapon@Riggs_martinOct 20
Replying to @RogerLMartin
@RogerLMartin I don't know if you follow Whitney Zimmermann on LinkedIn or elsewhere but his latest post about Frank Keil's book "The Disappearance of Insight: When Technology Undermines How and Why" should interest you as it echoes lots of what you've been advocating for years
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Thanks so much @mitchellcohen. I so appreciate when folks cite the source of what they use. Respectful. And see @Riggs_martin, it can happen!!!
Mitchell Cohen 🌱
@mitchellcohenOct 20
Every time I'm stuck, I ask one question: "What would have to be true?" It almost always shows me the path I was missing. I got it from @RogerLMartin, who co-wrote Playing to Win with A.G. Lafley, the former CEO of Procter & Gamble. Most of us plan forward. We start with what's true today and argue about it... But Martin starts at the end. Pick where you want to end up, then ask what would have to be true to get there. I can't tell you how many times I've used this to highlight a new path that I otherwise wasn't seeing.
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I can't do it. But I have a guess.
Lethal Weapon@Riggs_martinOct 19
Replying to @RogerLMartin
@RogerLMartin little quizz for you Roger: who said (in her newsletter I received today): "The key lesson here? Think through what absolutely has to be true for your plans to work out, before you've spent a lot of money and time. Then, test the most critical of these assumptions."
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I feel your pain, Lethal!
Lethal Weapon@Riggs_martinOct 19
Replying to @RogerLMartin
I've lost count of the number of times that I asked an organisation what was its competitive advantage only to get a list of things they were good at (but no better than the competitiion) that they called "capabilities". Sigh
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This week features Chapter Twenty-Four of the Playing to Win/Practitioner Insights All-Stars Book Club: Distinguishing How-to-Win from Capabilities in Your Strategy Choice. rogerlmartin.substack.com/p/… This piece answers a question I frequently get about what a How-to-Win is versus a Must-have Capability. HTW is a theory of advantage. MHC contributes to bringing that theory of advantage to light. I hope you find the piece helpful!
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Ahh yes. I don't think I have anything additional to say over and above that piece.
interplato@interplatoOct 12
Replying to @RogerLMartin
In your words they’re the demand Ones Or CEPs - Category entry points via the Ehrenberg Bass Institute/ How Brands Grow You touched upon their work a little while ago rogermartin.medium.com/how-b…

How Brands Grow & Playing to Win

Utility & Compatibility

rogermartin.medium.com
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Joan - who is a lovely human being - did a great job on that book, I think.
Dominik Szewior@dominikszewiorOct 12
Replying to @RogerLMartin
I found the concept of a kernel very easy to grasp for people outside of the strategy field (like myself), and easy to implement in other areas of life. I have both books and I like them. I also like "undertanding michael porter" by joan magretta.
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Don't know CEP? Personas to me is a tool for categorizing and segmenting customers which helps in thinking about WTP. And I have previously written about JTBD rogerlmartin.substack.com/p/…
interplato@interplatoOct 12
Replying to @RogerLMartin
Hello Roger - love the PTW insights. I have a question- How do CEPs, Personas and JTBDs line up? Is there a common thread and a sequence to using these?
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This week features Chapter Twenty-Three of the Playing to Win/Practitioner Insights All-Stars Book Club: Good Strategy/Bad Strategy & Playing to Win. rogerlmartin.substack.com/p/… This piece was one of the two All-Stars of the ten other management books about which I wrote PTW/PI pieces. I found Good Strategy/Bad Strategy to be quite compatible with Playing to Win. However, it didn’t have much insight to add. But I can see why many find it a helpful and useful book on strategy. I hope you find the piece helpful!
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Thanks a lot @mitri_drake. And I agree that those four fit together nicely. And this is the Substack link: rogerlmartin.substack.com
Drake | Strategy
@mitri_drakeOct 9
Replying to @BookNoteApp
This set is an essential author fundamental to strategy. I'd advice also reading @RogerLMartin substack.
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This week features Chapter Twenty-Two of the Playing to Win/Practitioner Insights All-Stars Book Club: The Best Strategy Icebreaker: Reverse-Engineering the Strategy of Your Competitors rogerlmartin.substack.com/p/… I have found a great icebreaker for starting any initial strategy discussion with a management team – and that is to reverse-engineer the strategy of its most respected competitor. It is a fun, concrete and playful exercise with lots of learning for the organization’s own strategy. And it isn’t as contentious as starting with the organization’s own strategy. I hope you find the piece helpful!
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Thx. Yes, try my free Substack at rogerlmartin.substack.com
Mana
@beingManaOct 5
Replying to @PadraicMcC
@asmartbear and @RogerLMartin have fantastic material on this.
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This week features an original Playing to Win/Practitioner Insights piece. This one is entitled AI Regulatory Strategy: Thinking Before Enacting. rogerlmartin.substack.com/p/… The world is in a tizzy about regulating Artificial Intelligence. But regulating anything is not a simple task. Nobel economist James Buchanan provides useful advice on that front. I apply his thinking to the question of regulatory strategy for AI I hope you find it helpful!
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Honestly, very little. It is all still happening.
Dave Wakeman ↙️
@dave_wakemanSep 26
Just finished this. I took a bunch of notes. The thing I’m curious about is if @RogerLMartin wrote or re-wrote the book today, how would it change?
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Cool. I had some chats a few years ago with Nubank. Interesting what has happened.
Felipe Bovolon
@bovoloxSep 24
Replying to @bovolox @RogerLMartin
Ooooh Roger you really should send these banks you mention this article: rogerlmartin.substack.com/p/… And tell them to think about the *churn* and *concentration* of banks in Brazil after it became a competitive market "Yes, it CAN happen to you!"
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You are great, Lethal!
Lethal Weapon@Riggs_martinSep 24
Replying to @bovolox @RogerLMartin
and Roger thinks I'm depressing!!!!!
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Banks are tough. Almost universally they play to play. I have worked several of the world's top 25 market cap banks and they generally are quizzical about why I care so much about winning - they can make plenty just playing.
Lethal Weapon@Riggs_martinSep 24
Replying to @bovolox @RogerLMartin
I suspect the guy works for SG or would love too. He has to show his admiration for such a brilliant strategy. I'll almost certainly nerver serve SG (it has become basically impossible for freelancers to serve large banks directly unless you're Roger). So I can say what I think
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Sigh. You depress me sometimes, Lethal. But it has to be shown! Strategy is becoming the lost art.
Lethal Weapon@Riggs_martinSep 22
Replying to @RogerLMartin
@RogerLMartin at last a bank with a real strategy, with clear WTP/HTW choices rather than the usual list of strategy initiatives !!! (sarcasm)
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This week features Chapter Twenty-One of the Playing to Win/Practitioner Insights All-Stars Book Club: Business Model Generation & Playing to Win. rogerlmartin.substack.com/p/… This piece is part of my series on how various other business books are or are not compatible with Playing to Win. My view is that BMG and PTW are highly compatible. It is a book that I admire and respect for being practical, actionable and approachable. Reader comments show various ways of using the two models together. I hope you find the piece helpful!
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