AE @ Shopify 🚀 | I make Tik Toks about planning my Pakistani wedding | previously @Microsoft @Salesforce @CIBC @TRSM 👩🏻🎓
Toronto
Joined November 2010
- Tweets9.2K
- Following643
- Followers386
- Likes7.3K
Pinned Tweet
‘I've learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel.’
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Simrah Ali retweeted
Relay made the 2025 Forbes Fintech 50! 🚀🚀🚀
Proud to be listed among these awesome companies, and even more proud of what this represents: the real impact Relay is having on small business owners across the U.S. and how our team shows up to make them successful. 💰
We have a big vision to enable anyone to build a profitable small business. Our whole company pushes relentlessly, every day, to get us one step closer. Scaling a company isn’t a “normal job” — it takes a huge reserve of stamina, creativity, and resilience to meet the challenges that crop up every single day. An honor like this gives us a chance to step back and appreciate how far we’ve come in the journey. I really am grateful.
It’s also a chance to tease what’s coming. 👀 In 2025, Relay is launching spend management, invoicing, payroll, and more—bringing together banking, software, and AI 🤖 into one powerful money management platform. All in service of giving our customers complete cash flow control. 💪
This nod from Forbes is a fun moment of recognition. Looking at the other businesses on the list, many of which I’ve watched and admired for years, I’m honored to be in their company.
Our team is always growing. If this mission inspires you, linking our open roles 👇
Heading out to the @myfirstmilpod meetup in Toronto tonight.
Who else is going to be there?
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there's no greater exercise to give you empathy for your @Shopify merchants than building your own Shopify store.
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It's interesting to build a Tik Tok following from scratch - things I didn't expect to go viral, end up going viral.
Goes to show you that all you can do is focus on what's on your control and let the algorithm do it's thing.
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Anyone know any South Asian content creators out there? (bonus points if they’re on tik tok!)
I’ve grown from 0 to 960 followers on tik tok in 2 months but I feel like I can do better and I’m looking for some guidance!
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Simrah Ali retweeted
If you've ever questioned if @Shopify or @ShopifyPlus is a good fit for your business...
Just remember there are over 4,000 engineers who work on making the platform 1% better every day. – at Manhattan, NY
Simrah Ali retweeted
Shopify Audiences just became a multi-platform product.
Google and Meta.
This means merchants can now use Audiences to find high-intent customers on Facebook, Instagram, Google & YouTube.
This Post is from an account that no longer exists. Learn more
Simrah Ali retweeted
If you are hiring for a Community role, please share. My Community colleagues at Shopify were unfortunately laid off this morning and would greatly appreciate your support.
Love waking up to get a head start on my day only to realize that @Rogers is having a GTA wide outage and I had to walk all the way to my local library to find out about the outage and get some wifi.
Thanks Rogers! 😤 #rogersoutage
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Simrah Ali retweeted
A major Rogers outage is affecting 911 calls and internet access in parts of Canada theverge.com/2022/7/8/231999…
Simrah Ali retweeted
Fred Franzia created Trader Joe's $2 wine (“Two Buck Chuck”).
He comes from a wine family but hated the pretentious industry. Comparing an $80 bottle to his $2 brand, he asked, "Do you get 40x the pleasure?”
It’s now sold 1B+ bottles and makes >$100m/year.
Here's the story🧵
2022 is the year I’ve been tracking everything and anything to do with my health.
Steps 🚶🏻♀️
Work outs 🏋🏻♀️
Food 🍲
And now I’m tackling my biggest enemy: sleep 😴
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I’ve struggled with sleep my entire life. I generally sleep pretty little, and make up for it because of deficits (according to apple, I’m averaging about 4 hours every night)
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My goal for this year is to increase my average sleep time to 7 hours - which will not be easy.
My questions for the Twitter verse are - what’s a change that you’ve made that’s drastically improved how you sleep? How are you tracking your sleep? #sleep