Bas Prass (@basprass) header
Bas Prass (@basprass) profile picture

📈 Founder of Europe’s #1 growth agency (sold) 🧡 Fractional CMO/GTM Engineer 🚲 Born in Amsterdam, raised on the internet 👇 Posts on growth, distribution, AI

Amsterdam, The Netherlands
Joined March 2008
Photo by Bas Prass (@basprass)Photo by Bas Prass (@basprass)Photo by Bas Prass (@basprass)Photo by Bas Prass (@basprass)Photo by Bas Prass (@basprass)Photo by Bas Prass (@basprass)Photo by Bas Prass (@basprass)Photo by Bas Prass (@basprass)
I've had many people reach out saying they've read everything they can about Jev but still don't get it. Here's an explanation for the normies
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Send this to every normal person you know because normal people don’t want to touch a terminal and this will make them 100x more powerful and productive at whatever is they do
Introducing Cowork: Claude Code for the rest of your work. Cowork lets you complete non-technical tasks much like how developers use Claude Code.
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I think we’re heading toward a world where the designer, the engineer and the marketer become the same person.
You can now design directly in your codebase. Select elements, modify them visually, and Cursor writes the code.
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Bas Prass retweeted
Rumour has it that OpenAI is launching an agent builder tomorrow. Logic powered by reasoning under the hood. We’re entering the age where narrative design replaces software engineering.
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I’ve said this since 2022 Distribution is the only moat left
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AI writes your code. Now it talks to your users. We raised $27M from @Sequoia to build @ListenLabs. Listen runs thousands of interviews to uncover what users want, why they churn, and what makes them convert. See how @Microsoft and @canva use it:
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You want recurring revenue? Solve a recurring problem.
If my users cannot use my product more than a few times a week, I wouldn't build it.
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In an AI world, the only moat left is distribution
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Bas Prass retweeted
elite level marketing at @lovable
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While Jaguar is pushing debauchery, Volvo just put out the most moving, pro-family, pro-life car ad of all time. This is the way.
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Everything you want is on the other side of everything you’re afraid of.
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Half.
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Everyone you admire is making it up as they go. Trust yourself.
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Bas Prass retweeted
There's only 2 times I've seen an AI demo that genuinely blew me away. The first was ChatGPT, the second was whatever @hume_ai just showed me. Holy fuck is this going to change everything
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Bas Prass retweeted
Startup Founders expect to be full-time Head of Sales for 18-24 months minimum.
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R.I.P. Charlie Munger 😢 One of the greats.
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First-time founders: cares about Forbes 30 under 30 Second-time founders: cares what customers think
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It's only been 11 hours since OpenAI Dev Day Here are 12 of the craziest things people have already built already Including AI Sports narrator and website roaster. 🧵 Thread below
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Bas Prass retweeted
Your first 6 months of writing will be shitty: • Writing into the "void" • Small following (if any at all) • Trouble coming up with content ideas But that's the point. Building something incredible always takes longer than you think.
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