Pinned Tweet
We finally produced our guide to #GoogleAds & #MicrosoftAds RSA testing. The math behind pinning and often forgotten with machine learning. If you want to test RSAs (you should),
here's your comphrensive guide > adalysis.com/blog/how-to-tes…
There are so many ways @GoogleAds could improve RSA asset & combination reports. They added some that are OK, but these are definitely not the top requested features by far > blog.google/products/ads-com…
Brad Geddes retweeted
Our 4 amazing speakers and what they'll be talking about next Thursday!!! 🥳🥳🥳👏👏👏🙌#PPCChat #MarketingTwitter @ppcliveuk #PPCLiveUK bit.ly/ppcliveuknov22
This is our flowchart for how we evaluate #GoogleAds recommendations for #SMXNext Coffee Talk.
The conspiracy theorist in me thinks the new option for Google to tell you when your info is online is also a way for them to verify your info for customer match and other advertising to increase match rates. The privacy person in me loves it #SearchOn
Is anyone having issues with @googleads mass disapproving ads with non-working IOS URLs? I'm seeing this across a large number of accounts - it's odd.
Does anyone know if @Google is just closing @fitbit ? I contacted support 9 days ago (and multiple times since) about a 3-month old fitbit not working and they refuse to help. It seems @fitibt is just abandoning its customers.
I just updated the entire ad testing section of the workshop for RSAs. I'm expecting a lot of RSA discussion. Most advertisers are still using ETAs with some RSAs. At some point, you'll have to transition if you want to or not...
Join renowned PPC expert @bgtheory for an in-depth look at how to create, execute, and optimize successful Google Ads campaigns. marketinglandevents.com/smx/…
The new @gmail fonts are horrible for those of us with bad eyes. You'd think Google wouldn't force us to use their branded font for headlines when it's unfriendly to those with #accessibility issues. @Microsoft has worked so hard on accessibility - Google is going the other way
I used the default @GoogleAds support for the first time in years. Wow, that was a waste of time. I even made a >1 min video to explain the issue - it didn't help. Canned useless info was all I could get. I have some reps that are great (not all), but the support channel is bad.
If you are doing specific allow & disallow bot crawls to have dedicated landing pages indexed for #GoogleAds while being blocked from SERPs, you'll want to see the changes to the mobile adsbot URL.
ICYMI: New user agent string for Google AdsBot Mobile Web crawler seroundtable.com/google-upda…
The next Master Class on #GoogleAds is August 16-17.
More exciting news! One of our board members
@bgtheory is going to be a trainer at the SMX MasterClass training (marketinglandevents.com/smx/…). And we have two free tickets for you! We are going to choose by virtual ballot. To be considered fill in this form: forms.gle/HoyBJWKWG7pRegeY9
I just finished a #PPC audit w/ this issue & I don't think this can be overstated.
A Poor PPC account will occasionally get conversions w/ a good website. A Great PPC account can fail w/ a poor website. Make your site user/conversion friendly before you spend money on marketing
It's nice Google is showing this. Now if only @GoogleAds had any clue as to 'intent' and what that really means. My search results from 15+ years ago were generally more accurate than I get today.
Replying to @adsliaison
We’re lifting up the hood on our keyword matching systems & diving deep with more & new info on how they work now, what this means for account structure, & much more in a new 28 page guide, linked to from here: support.google.com/google-ad…
Remember SMX Advanced is FREE this year! :)
50 tactic-rich sessions, two empowering keynotes (featuring #PPC pro @bgtheory and #SEO expert @jaimieray), invaluable live Q&A during Overtime, morning “Coffee Talk” networking, engaging afternoon breakout discussions, and more. All yours. All free. smxpo.com/38jmUj7?utm_source…
Join us at SMX Advanced for free. Here's where I'll be > bgtheory.com/blog/join-us-at…
I went to open yet another Gmail account as I need access to another #GoogleAds MCC, and Google won't let me as 'This Phone has been used too many times'. What's the best way. Any workaround ideas without getting a new number (you can't use G voice numbers)?
Brad Geddes retweeted
FREE WEBINAR! 👉 The Answers to All Your RSA Questions with Brad Geddes @bgtheory
Qs about Responsive Search Ads❓
Join Us for a deep dive into RSAs
Apr 28, 02:00 PM in EDT
Join Us - Register ➡️ bit.ly/3EKzbJc
#googleads #microsoftads #ppcchat #paidsearchorg















