Elisabeth | AI Systems + Creator Growth

Another fun fact: my mom interviewed him in Venezuela back in the 90s. Screenshot attached. It has some water stains on it but if you closely you can see the drawing they did of both her and him, Gabo, aka Gabriel García Márquez

Tell me your type B without telling me you’re type B:

fun fact: in Spain people tie their dogs outside of the supermarket to wait for them while they shop. look at this good boy 🥺

Early in my career in NYC advertising, I learned something I didn’t have language for yet: A company can turn its own poor planning into your personal emergency. I worked at the big agencies. The kind of places people romanticize when they think of Mad Men. Before one job, I was asked whether I was “comfortable with some overtime.” What that sometimes meant in practice: Staying until 4 or 6am to finish a pitch. Being expected back at 8am. Getting put in a hotel across the street because there wasn’t enough time to go home before starting again. At one point I tried to put boundaries around how late I could stay. I still have the screenshot. When I eventually left, I told HR the hours were making people physically and mentally sick. Her response was essentially: you were told there would be overtime when you interviewed. That sentence has stayed with me for a decade. There is a huge difference between consenting to occasional extra work and consenting to an organization having unlimited access to your time. And I think we still blur those two things constantly. This is a big part of why I prefer remote, and especially async, work now. Not because I don’t want to work hard. I have been working hard since 2012. I prefer systems where the work has to be scoped, documented and handed off clearly, instead of urgency spreading through a room until everyone feels obligated to stay. Async doesn’t automatically create a healthy company. But it can force something traditional office culture often lets companies avoid: deciding what is actually urgent, who actually owns it, and what somebody’s time is actually worth. Screenshot from 2018:

Built a rate calculator. Wrote 60 negotiation scripts. Launched a full tool suite for UGC creators. Not because I'm smarter than you. Because I spent 10 years closing deals at McCann, Deel, and Autodesk and I couldn't watch talented creators accept $150 for work worth $800 anymore. That's it. That's the whole story.

Filming content for something launching Monday. I'm genuinely nervous and excited. This has been months of building. 60+ scripts. 175+ brands. 10 AI tools. Built from 10 years of enterprise sales. If you've ever frozen when a brand asked your rate... Monday is for you.

If Claude asks you to spend 15 minutes helping “guide AI,” read the privacy terms before you begin the interview. Anthropic calls what you provide “Study Participation Data.” That includes your interview responses, study metadata, associated account data and participation metadata. Anthropic says this data may be used for research and product/model improvement. Its supplemental privacy policy explicitly includes model training among the possible research uses. For Interviewer sessions completed after September 29, Anthropic also says it may analyze your responses alongside privacy-preserving summaries of how you use Claude. If you have Memory enabled, your interview responses may be added to Memory or used to personalize future Claude conversations, depending on the choices you make during the session. And if you choose to make the interview public, remember that removing Anthropic’s copy later cannot guarantee the removal of copies other people already made. I actually like the idea of users helping shape how AI develops. An informed yes means knowing exactly what you’re contributing first.

Claude's launch: hand over a report, it keeps working after you close your laptop, and asks when something's unclear. OpenAI's new misalignment report: an agent uploaded a file so it could cite it, without asking the user. what can your agents do without asking?

What a bizarre choice in art direction.

a break to see real life: