Taking your lunch. Eating your cookies. I do communications. I do it well. Named to PRovoke Media's 25 Innovators Americas 2021 list.

Los Angeles
Joined December 2006
An end of an era. One that was interesting because it taught a lot of friends about privacy and security (one creepy guy shows up and you stop sharing or are more careful). No, I wasn't the guy. I'm too lazy to chase locations. But I was the mayor of surrounding buildings at home. But not home.
Foursquare was acquired last month. The outcome was disappointing. It's taken me a while to write this, but I think I'm finally done grieving it. Here are some thoughts on our final years, an effort to honor the team who helped build & maintain FSQ's legacy, and my attempt to finally get some closure. teendrama.substack.com/p/som…
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Nothing more useless or frustrating than @FedExHelp phone tree system. Anyone have AI prompts to get it to actually work?
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When I see a story as "exclusive" and after reading it, realize that it might just be exclusive because no one else cares or would write the story. But hey, LA's most powerful publicist (hyperbole!!) is a sign in a east LA somewhere.
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Kudos to KTLA for getting the Karen Bass and Nithya Raman on air (phoners two days in a row for Bass) and on-air presser w/Raman. Beyond that, though, the candidates were trainwrecks.
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Jeremy Pepper retweeted
There are people who are good at their jobs because they work at the leader in their industry and then there are people who would excel anywhere
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I had the Bristol Stool Chart hanging up in my office, just to see if people pay attention. Most people don't. I also call it the Bristol Farms Stool Chart, because their cookie is the shit. As in the best. As in other cookies try, and fail.
Best article I've read in the Times in years nytimes.com/2026/08/04/magaz…
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History is cyclical. Most people think they get that. They don't. Add LemonLime's founder to the pile. The LinkedIn post is gone, but here's his AI-heavy apology, all the right words, none of the sentiment: xitter.cf/treejordan/status/2082… Remember the homeless WiFi stunt at SXSW? First bad one that came to mind. I could easily find more. Hubris, low EQ, no read on how brutal the job market is. Think through your marketing stunts for more than 10 seconds, and you won't need to apologize. My first tattoo of the old @DrPepper logo. I do know what I'd have gotten done (I need a shoulder tattoo with some phone numbers).
This quoted post is unavailable.
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Jeremy Pepper retweeted
Hard to believe they haven't updated the rule book since 1997 and closed this specific loophole.
First teaser for ‘AIR BUD RETURNS’. In theaters on January 22, 2027.
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I'm a little confused, because the systems usually tracks exits too. So this person is gonna just badge in 3 days and never leave??
Anyone in SF looking for work?
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Consumerization of B2B technology was a buzz phrase I heard today...
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Ignoring the why, just embracing the nostalgia/PTSD of burned roof of mouth.
McDonald’s is bringing back fried apple pies for the first time in more than three decades to honor America’s 250th birthday. abcnews.link/3vthB3H
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That the city didn't just laugh and walk out (you know, because it could and should have) is sad and pretty much an omen for how bad the Olympics are likely to go. There's gotta be a good mob analogy for both groups, but not thinking of one.
One of my favorite anecdotes from the build-up to this World Cup, which reveals so much about the collision between FIFA and U.S. cities. The day a FIFA exec told Los Angeles that LA needed to be “put on the map.” @TheAthleticFC
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Replying to @KTLAMorningNews
@KTLAMorningNews Can you get rid of DiCarlo and bring back Kriski? It's not for his womens/ladies screw up. It's a consistent issue with him, foot in mouth and stupid comments. And usually offensive.
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Just keep his microphone off when he's not at the map?
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.@LinkedIn just published its inaugural Top Companies list for Los Angeles. Ten companies, ranked on real career data: promotion velocity, skills growth, retention, internal mobility.
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Take Disney off the top and the list reads like an industrial census of a city that doesn't think of itself as industrial.
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Two recent @UCLA events left me bullish on LA tech. The Anderson Venture Accelerator: real founders working on real ideas across CPG, biotech, and music. The AI + Live Arts Summit at the Nimoy: artists embracing AI, not resisting it. A student hackathon (skewing overwhelmingly female) that shipped genuinely interesting work. The kids are alright. techinla.substack.com/p/the-…
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