The Please Advisory Group

🚨FreightX Emergency Alert System🚨 The freight community here has been bubbling up for some time. Lately, we've seen vibes reach a critical mass. I propose a simple test of the size & scale of our community. A census, if you will. If you (individual or company) are part of FreightX, then comment + like + repost this. I will follow every account who hops on this post. -- P.S. I have no idea if ANYONE will engage with this tweet. If it works and you find yourself reading this message, let this also serve as a demonstration of the power of the internet.

elite click speed on the gong this am – at Scottsdale, AZ

Best freight brokerage cities* 1. Chicago, IL 2. Cincinnati, OH 3. Atlanta, GA 4. Chattanooga, TN 5. Yerevan, Armenia 6. Phoenix, AZ 7. Glendale, CA 8. Nashville, TN 9. Tampa, FL 10. Medellin, Columbia *Source: i made it up – at Scottsdale, AZ

Ive made a few jokes at brokers expense lately maybe its time to give em a break after this one

Tech Bro Tuesday tonight in the Discord 9p EST On the docket: @LoadPartner demo @garrett_makes opens discussion on the Scheduling Standards Consortium Much More.. Join us discord.lostfr8.com

Read @FreightAlley's article. I'll leave the market analysis to Craig and focus in on the points he makes on the broker/carrier relationship Brokers are the gateway to small carrier capacity (99% of 531,000 carriers are under 100 truck fleets) Why? Because the carrier "map" is fogged Ever start a new video game and the game map is blank? Only after you discover a place is it uncovered on the map This is analogous to the carrier map Every broker has their map of the carrier world. A high-fidelity map is a competitive advantage. A better map will enable them to quote freight aggressively and with confidence Craig: "Shippers both large and small now rely on freight brokers’ deep databases of reliable carriers to ensure that their loads are shipped and delivered on time" Finding the right carrier for a spot load or contract lane isn't as simple as a simple Google search Without brokers, many shippers would quite simply not be able to get their freight moved Conversely, without brokers, many carriers would not have access to any freight, as brokers (as Craig mentions) "often take on the sales and customer service roles that small carriers cannot afford." The only way this changes (if it ever does - keep reading) is if the carrier map is less fogged for EVERYONE and finding relevant carriers were as simple as a search I often think of @LOSTFR8_ as platform that enables a carrier to put themselves on the map. All the info about their company that a shipper or broker needs to start working with them In fact, I thought of our logo at first as a signal fire that a carrier stranded on a desert island would light to get noticed, to put themselves on the map, so to speak But even if every carrier in the US had a LOST FR8 profile and were easily "findable" on the map, brokers still serve a purpose for both shippers and carriers. So if I'm a carrier, I'm signing up for LOST FR8, putting my profile link everywhere, sending trucklists daily, etc. I am making sure my broker and shipper customers never forget I exist. If I'm a carrier, I'm putting myself on the map. Anywho, back to work.

rare green siting

Mark your calendars for next Wednesday at 8pm EST @johnkonrad joins me in the arena to discuss all things shipping. Who knows, maybe we'll talk airships too Join the discord to participate discord.lostfr8.com

Here's what's going on across all my stuff this week: @LOSTFR8_ - Carrier of the week: @monetransport - New features coming v soon - Subscribe to newsletter: lostfr8.com/#newsletter - Brokers, want trucklists? lostfr8.com/#trucks @pleaseadvisory - Tech Bro Tuesday 9p est - FR8 Therapy Thursday 9p est - Community Digest starts this week: pleaseadvisory.beehiiv.com/s… PLEASE ADVISE HAT PRE ORDER IS OPEN: shop.lostfr8.com