pubLAB™ (@pubLABuk) header
pubLAB™ (@pubLABuk) profile picture

We're #beer #researchers who use #science to help #brand owners assess visual impact of their #packaging and understand their customers at the #PointOfPurchase

United Kingdom
Joined October 2015
Photo by pubLAB™ (@pubLABuk)Photo by pubLAB™ (@pubLABuk)Photo by pubLAB™ (@pubLABuk)Photo by pubLAB™ (@pubLABuk)Photo by pubLAB™ (@pubLABuk)Photo by pubLAB™ (@pubLABuk)Photo by pubLAB™ (@pubLABuk)Photo by pubLAB™ (@pubLABuk)Photo by pubLAB™ (@pubLABuk)Photo by pubLAB™ (@pubLABuk)
pubLAB™ retweeted
Which UK pint is a beer enthusiast's favourite? Our @pubLABuk conducted a study: arul.ink/beer?utm_campaign=c… #InternationalBeerDay
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Replying to @pubLABuk
@pubLABuk @TimatPintPlease we really enjoyed that! #BeerStrategies
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Would you like a visual marketing research project carried out in your venue? Pub & Bar and @pubLABuk can help - pubandbar.com/news/2016-11-1…
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Great turnout yesterday for @pubLABuk visual marketing seminar. Thanks to everyone that came and made it a successful event
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#vmseminar Tim Froggett from Anglia Ruskin Uni speaking about the science of distinctiveness, attention and choice.
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Excited to be thinking #beer first thing in the am at the @pubLABuk visual marketing seminar
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ALWAYS judge a bottle by its cover. Design 3 x more effective than doubling shelf space publab.co.uk/shelf-livelines… #craftbeer #thoughtfuldesign
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Make, sell, or design beer & cider branding? This is the event for you - the world's 1st visual marketing seminar publab.co.uk/ – at Brighton, England
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Yes I will! And it's not just women who despise sexist beer marketing, major % of men do too & boycott such brands teapawt.net/pubLABuk/status/724953…
.@SchoolofBooze will talk about how not to alienate half of your audience #Beer #Event bit.ly/1psGIUJ
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Do you offer a beer menu? If not you could be missing out according to research carried out for @SIBA01 ow.ly/4mYwbU
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Back bars: Harnessing your shop window on the world...bit.ly/1U8o9ln
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pubLAB™ retweeted
Surveys show that it’s the #packaging that leads to more men drinking #beer than women | bit.ly/1qiLxjZ
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This study on beer brands shows how important design is for attracting customers: bit.ly/1WfExR4
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Cool! #Beer bottle #heatmap shows importance of labels #marketing @pubLABuk @AngliaRuskin buff.ly/1MFvyH3
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The @pubLABuk seminar - the future of place based advertising. Tickets available at: publab.co.uk/vm-seminar/
Who is coming to UK's first Visual Marketing seminar aimed at beer & cider industry? May 19th. Tickets: goo.gl/k2JF1G @pubLABuk – at Hammersmith, London
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Beer marketers - this is the event for you. The UKs first visual marketing seminar with technology from @pubLABuk goo.gl/k2JF1G – at Hammersmith, London
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pubLAB™ retweeted
Why distinctive beer bottles don’t fly off the shelf: bit.ly/1MEfHms @TimatPintPlease @pubLABuk
@TimatPintPlease @abihunt3 @TobiiPro @pubLABuk @DMediaComms Thank you for sending us some feedback. We care passionately about our branding!
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...use 'task relevant' images on pump clips to help consumer make easier beer choices - makes total sense! Thanks @TimatPintPlease
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